Luke Hines’ In-Store Tasting Recipe to Sell

luke-hines-HEALTHY COOK, AUTHOR, NUTRITIONAL THERAPIST AND SKIN B5 AMBASSADOR, LUKE HINES, HAS THE PERFECT RECIPE TO HELP YOU SUCCESSFULLY PUSH COMPANION SALES!

His decadent dark chocolate mousse will get your in-store tastings capturing consumers and selling not just one product, but multiple and from different categories.

His involvement in Skin B5, the leading natural acne care range, as well as being a well-recognised healthy eating ambassador has made him iconic for not just the health food channel but also the natural skin care channel. He has a huge audience and is influential to many in Australia. Luke’s Instagram following has grown to over 57.6 thousand.

Luke has always pushed to consumers that healthy skin comes when consuming nutritious ingredients through food and through the skin.

His below recipe has turned a delicious, decadent, traditionally sugar and fat filled dessert into a nutritiously satisfying, perfect companion selling, in-store tasting tool, that treats the skin from within.

Made with pantry staples from Power Super Foods, The Whole Foodies, Pure Food Essentials and Merito using a NutriBullet and coupled with the opportunity to promote Skin B5, try it as your next tasting and encourage sales from multiple categories.

Have the recipe, ingredients and tools needed in stock and marketed together, ready for consumers to snap up.

Read more about Luke’s journey with Skin B5 here.

 

DARK CHOCOLATE MOUSSE

INGREDIENTS

8-10 medjool dates

1 can (270ml) Merito coconut cream

2 large avocados, ripe and soft

1 cup Power Super Foods organic raw cacao powder

¼ cup The Whole Foodies raw honey

1 tsp. vanilla bean powder

2 tbls Power Super Foods cacao nibs to garnish (optional)

½ cup raspberries, fresh or frozen, to garnish (optional)

 

DIRECTIONS

1. Soak dates in warm water for 30 minutes and then drain.

2. In a NutriBullet, combine the dates and coconut cream and blitz until really well combined. The dates should be broken down and pasty.

3. Add in the avocados, raw cacao powder, raw honey, cinnamon and vanilla bean.

4. Blend and blitz on high until really well combined.

5. Serve in your desired sized glasses and if desired garnish with raw cacao nibs and raspberries.

6. Refrigerate for 30 minutes to chill and firm the mousse.

7. Serve and sell!

 

Remember to have your stock filled up to maximise the benefits of doing an in-store promotion.

Easily order online, or if you don’t have access yet, just let us know what you need and we’ll sort it all out for you. You can contact us here.

Summer Lovin’…Outdoors!

THIS SEASON IS ALL ABOUT ENJOYING THE SUNSHINE, LONG DAYS AND FRESH AIR.

Whether your customers prefer going on a solo run or enjoying the outdoors with good food and great company, they will be coming into your store looking for the hottest products.

To help get your sales sizzling, we’ve identified six types of summer lovin’ customers and the products they will be seeking.

 

THE SUN WORSHIPPER

Hello sunshine means hello sunscreen. A Sun Worshipper’s first stop will be your display of sun protection products.  During summer, place it where it’s easily seen and fill it with an assortment of brands, as well as cosmetics and face lotions that contain UV protection. Some top selling brands in this category include Kosmea, Andalou Naturals, Wotnot, UV Natural and ECO.

 

Summer products - The Sun Worshipper

THE NATURE LOVER

With the sun shining, what can be better than exploring our great outdoors? This is exactly what your Nature Lover customers will be doing. Help protect them from any nasty bites and stings, and from chemicals like deet. Offer them a selection of natural outdoor protection products from brands like Neeming Australia, Eco Kid, Biologika and Lemon Mytle.

Summer products - The Nature Lover

THE HAPPY HOST 

Think of those people who bring the baguettes to most brunches, the ones who host all the lunches, the pedantic picnic takers and BBQ delight makers. These are your Happy Host customers. Help them to delight their guests by offering a gourmet range of staples from brands like Niulife, Bragg, Mingle,  Forbidden and The Whole Foodies.

Summer products - The Happy Host

THE ON-THE-GO SNACKER

From families to single road trippers, On-the-Go Snackers tend to ‘refuel their tank’ while out and about.  They want something quick, nutritious and tasty. Influence them to impulse buy at the point of purchase by keeping a selection of eye-catching brands like East Bali Cashews, GimMe, Extraordinary Foods, Bounce and Blue Dinosaur near your counter.

Summer products - The On-The-Go Snacker

THE QUICK QUENCHER

With the temperature rising, it’s inevitable that cool, refreshing drink sales will rise. Quick Quencher customers are looking for something to satisfy their tastebuds, while still hydrating and nourishing their bodies. Ensure your fridge is full of a cool, refreshing drink selection to satisfy their needs. Customer love coconut water from Nakula and Merito,  as well as Minor Figures cold pressed coffee, Necta maple water and Kombucha Max green tea kombucha drinks.

 

Summer products - The Quick Quencher

THE ACTIVE SPIRIT 

Those looking to participate in all-things-energetic are your Active Spirit customers. Mountain climbing, surfing, bike riding, these kinds of customers will be pushing their bodies and burning the calories, so offer them a range of products for before, during and after their high energy bursts. CLIF Bar, Protein Supplies Australia and Potes offer energy filled on the go products, while nuun replenishment drink tablets assist with hydration and endurance. For any muscle aches, pains and injuries send customers to Zen Sports Spray from Martin and Pleasance.

Summer products - The Active Spirit

 

We know you’re tough on time – running a business takes a lot! So let us do all we can to help.

With over 30 years in the industry and the support of our dedicated products team constantly tracking national and global trends, trust us to help you order the best, most in-demand products for your seasonal based displays and ask for our suggestions on what products are best suited to your retail environment. It’s as easy as contacting us.

Going Green for Summer – Matcha Tea Recipes

REFRESHING, RELAXING, REJUVENATING AND BOLDLY GREEN, MATCHA IS THE TASTE OF SUMMER!

Matcha green tea is the whole green tea leaf which is briefly steamed, dried and ground into a fine powder.  You only have to look to Instagram to find consumers sharing it’s beauty photo after photo.

It’s not just the vibrant colour that’s drawing consumers in, but the unique flavour, versatility and more importantly the health benefits it offers. Containing 137 times the antioxidants of standard green tea, it helps boost energy and endurance.

Erin Young founder of Zen Green Tea has outlined 4 of the key health benefits of matcha that are capturing consumers here.

Below Erin has also shared a variety of simple, delicious summer recipes to get your customers snatching Zen Green Tea from your shelves and snapping their next Instagram matcha #foodporn.

 

MATCHA COOKIE DOUGH BALLS 

Matcha Cookie Dough Balls

Makes 12 balls.

INGREDIENTS 
2 cups almond meal
1/3 cup dates (soaked)
1 tbs coconut oil
1 tbs maple syrup
1 tsp vanilla powder or extract
1 tsp cinnamon powder
1/4 tsp salt
1 tsp Zen Green Tea Matcha Powder
1/4 cup cacao nibs or chocolate chips

DIRECTIONS
1. Blend together until it resembles crumbs.
2. Stir through 1/4 cup cacao nibs or chocolate chips and roll into balls.
3. Keep refrigerated.

 

MATCHA BANANA SMOOTHIE BOWL

Matcha Banana Smoothie Bowl Recipe

Photo and recipe from @naturally.tess

INGREDIENTS 
5 frozen bananas
Coconut water
2 dates
1 tbs Zen Green Tea matcha powder
Topped with summer berries, seed sprinkle and a piece of dark chocolate

DIRECTIONS
1. Place all ingredients through your food processor- serve in a bowl and decorate with the topping of your choice.
2. Enjoy!

 

TWO INGREDIENT VEGAN MATCHA GREEN TEA ICE CREAM

Vegan Matcha Icecream

Makes 2-3 servings.

INGREDIENTS 
2 large (or 3 small) bananas, peeled, cut into chunks and frozen
1 tsp Zen Green Tea matcha powder

DIRECTIONS
1. Place banana chunks into a food processor fitted with the S blade and turn machine on. Let the motor run until the bananas have a super creamy texture, just like soft serve ice cream. It might take a little time and the processor may make loud noises but it will work – don’t worry.
2. After the bananas become creamy, add Zen Green Tea Matcha Powder and blend.
3. Serve immediately.  Leftover can be refrozen and then re-blended for a perfect texture.
4. Top with fresh summer berries.

NOTE: You can make an amazing array of flavours – Try adding vanilla bean, orange peel and cacao!

Share these recipes with your customers or even try the Matcha Cookie Dough Balls as your next in-store tasting for Zen Green Tea! They are unbelievably delicious and are totally raw, guilt free, gluten free, dairy free and showcase the brilliant bright green that’s become symbolic to matcha.

Easily add any Zen Green Tea products to your next order or if your not yet signed up to purchase our 1000’s of on-trend products from our January wholesale catalogue, just click here and we’ll get you started.