CLIF’S ATHLETES ARE GOING FOR GOLD ACROSS AUSTRALIA, DRIVING CONSUMER AWARENESS AND CONTRIBUTING TO THE BRANDS TRIPLE DIGIT GROWTH IN STORES.
From cross-country skiing, climbing and running to Ultraman, CLIF athletes are taking their sports to the next level and inspiring Australians to get outside, enjoy CLIF and feed their own adventures.
Long-time Team CLIF member, Lucy Bartholomew, has had an incredible 12 months, including winning the Ultra Trail Australia and the Ultra Trail Ninghai (China), as well as many local and international trail runs.
Richard Thompson, took out the Australian Ultraman event this year, breaking the world record while maintaining a successful coaching team that includes hundreds of triathletes and runners across Australia.
Building on her achievements from 2016, Team CLIF climber, Lucy Stirling, led a strong Australian team to the world cup in Europe, before taking out the lead climbing title at the Oceania Championships, as well as strong performances in bouldering and speed climbing (2nd and 3rd respectively). Her eyes are firmly set on the 2020 Olympics, which require climbers to achieve across all three disciplines.
New Team CLIF athlete, Callum Watson, is also ramping up his training for the 201 Winter Olympics where he will compete in the cross-country skiing, backing up his success in the 2014 Winter Olympics.