HOW FAR CAN A SIMPLE IDEA GO? IN AARON FISHMAN’S CASE, SIX-AND-A-HALF THOUSAND KILOMETRES TO EAST BALI.
Far enough to reveal an opportunity to package carbon neutral, delicious cashews and also change the lives of hundreds of local Balinese people living on less than two dollars a day.
With an itch for adventure and an overwhelming drive to better help the less fortunate, Aaron continuously discovered himself all over the globe, in situations he never expected. But the one trip that changed his life was a spontaneous journey he made with his wife to somewhere warm and interesting – East Bali.
It just so happened that they arrived during cashew season. So while Aaron taught the public health staff about wound care and nutrition, they taught him
When Aaron learned that the cashews where being shipped all the way to India and Vietnam for processing, he saw an opportunity to provide jobs, training, and produce uniquely “local” cashews.
80% of the cashews grown in Bali
are shipped overseas for processing.
His idea… to start a cashew processing facility right there in the Desa Ban community, decrease the cashew carbon footprint and employ women of farming families to better the community.
Since launching in 2012, East Bali Cashews has locally processed and packaged over a thousand tons of cashews, providing over 200 new jobs, with a 95%
Surrounded by lush greenery, with ocean breezes and views of
Mt. Agung the East Bali Cashews factory location is pure serenity.
The brand offers a range of socially responsible cashew products in incredible flavours: Cacao, Chilli Crunch, Garlic Pepper, Native, Sea Salt, Sesame Ginger, Cashew Crumble and Popcorn with Caramel and Cashews.
Naturally sourced directly from farmers and extremely affordable, the East Bali Cashews range is incomparable to any of their competitors.
Discover more about East Bali Cashews on their website.