5 Natural Beauty Trends for 2022

In their Future of Beauty Report, Nielsen identified natural beauty and skincare as key drivers for the future of the industry. Mintel called it a “Beauty Eco-lution” that is driven by eco-ethical and conscious purchasing decisions.

But the natural beauty market is as diverse as it is fast-growing. It has almost twice the predicted CAGR of the beauty market as a whole! In the plethora of products available, there are key natural beauty trends that are driving the growth.

Here are the five key natural beauty trends you should know to have your finger on the pulse for your eco-conscious customers.

Cruelty free natural beauty

1) CRUELTY FREE

According to What’s New in Healthy Products, consumers are starting to consider vegan and cruelty-free credentials as a baseline requirement for skincare brands. 

ACURE is a brand that is leading the market in highly innovative and effective skincare that also adheres to its vegan and cruelty-free values. For ACURE this means no animal-testing, ever, and drawing on powerful super nutrients for skin wellness. 

From facial scrubs to cleansing gels, face masks, serums, moisturisers, treatments, oils and more, every product in the ACURE range is 100% vegan. 

Zero waste natural beauty

2) ZERO WASTE

Plastic packaging – and more specifically plastic packaging winding up in landfill – is an undeniable issue facing our planet. Since 1960, the amount of plastic packaging used in the USA has increased over 120 times. While this figure isn’t limited to the beauty industry, globally, the beauty and personal care industry accounts for more than AUD $30 billion in plastic packaging sales.

Ethique is an impressively-sustainable brand playing an active role in reducing plastic packaging. The brand and products are 100% plastic free. In fact, Ethique has saved more than 13 million plastic bottles from entering landfill with their sustainable paper packaging, compostable storage containers, concentrates and solid beauty bars.

While Ethique started with shampoo bars, there are now solid face cleansers, solid face scrubs, solid face serums as well as a range of home, pet, hair and body care bars.

The latest addition to the Ethique range are highly-pigmented, long-lasting lipsticks in 100% home compostable tubes. The lipsticks have a satin finish in a range of on-trend colours and are also vegan friendly and palm oil free.

Another brand providing zero-waste solutions is Ever Eco. Their passion for eradicating single-use plastics started with the humble drinking straw and has now extended to include a beauty range. Beauty products include Reusable Bamboo Facial Pads to replace single-use cotton pads as well as Muslin Facial Cloths and Konjac Facial Sponges.

Functional and bioactive ingredients

3) FUNCTIONAL AND BIOACTIVE INGREDIENTS

As much as functional ingredients are driving food trends, they are also a force in natural beauty trends.

Functional and bioactive ingredients have been used for centuries in traditional medicine, and now the natural beauty industry is embracing the transformational power of nature.

Dr Organic doesn’t just use bioactive ingredients. Their ranges are each built around a powerful bioactive to ensure each product is truly functional. Whether it is Organic Aloe Vera, Activated Charcoal, Organic Hemp Oil, Organic Manuka Honey, Organic Reishi or one of the other many bioactives in the range, every product is designed to draw on the power of nature to get serious skin results.

ACURE is another brand that uses functional ingredients such as ashwagandha, reishi, holy basil, cordyceps and melatonin. Despite their use of quality, effective plant-based bioactives and functional ingredients, they are incredibly accessible and affordable for the everyday consumer looking to ‘clean up’ their beauty routine. 

Natural beauty supplements

4) BEAUTY FROM WITHIN

In line with the food as medicine trend, there are an increasing number of beauty supplements focusing on nourishing skin from within with the idea that beauty starts on the inside.

Supercharged Food, known for their Love Your Gut powders and capsules, has recently launched the Earth and Sea Beauty Capsules. The capsules contain a blend of silica, iodine and iron. The 100% Australian-sourced silica may aid in collagen production for healthy hair, skin and nails. The iodine in the blend is sourced from Tasmanian kelp and may help to repair damaged skin cells. 

Botanika Blends Beauty Potion is another option for beauty from within. Packed with nutrient-dense ingredients, including plant-based amino acids, vitamin C, probiotics, antioxidants, vitamins, minerals and more – it’s designed to support the production of collagen in the body. The vegan-friendly Beauty Potion has a berry flavour and contains nothing artificial.

Natural beauty sheet masks

5) SHEET MASKS

Sheet masks are certainly a trend that is here to stay! The natural beauty trend for sheet masks is in natural and organic ingredients and eco-friendly materials.

Orgaid produced the world’s first organic sheet mask. They use the patented Ecoderma sheet mask fabric along with organic ingredients and scientifically-backed formulations to create highly-effective sheet masks.

The Orgaid sheet mask range includes three varieties – Anti-aging & Moisturizing, Vitamin C & Revitalizing and Greek Yogurt & Nourishing.

ACURE also has a range of sheet masks that target different skin concerns. Much like the rest of the range, the vegan-friendly masks are also free from parabens, sulphates, mineral oil, paraffins and formaldehyde.

BRING NATURAL BEAUTY TRENDS TO YOUR CUSTOMERS

You can find each of these brands and their trending products – plus many more – in the Unique Health Products online store. You can shop online 24/7, or call our friendly sales team on 1800 787 904. If you don’t yet have an account with us, you can register for one here.

Sustainable Gifts for Eco-minded Consumers

Current consumption habits carry a worrying environmental cost. To combat this, more and more shoppers are looking for ways to make eco-friendly choices, including buying sustainable gifts. They’re choosing to buy from eco-friendly brands, even if they have a higher price tag.

A global study, carried out by Ipsos found that Australians’ top three environmental issues are:

  • Global warming/climate change (44%)
  • Dealing with the amount of waste we generate (38%)
  • Future energy sources and supplies (35%)

Brands and businesses that embrace sustainability and innovate with eco-friendly products and packaging stand out from the competition.

The sustainable gifts category is a growing one. Particularly so for female shoppers who are looking for sustainable, ethical gifts for their loved ones and for themselves!

For retailers that want to increase their range of sustainable gifts, we’ve curated some of our top-selling brands. From Mother’s Day gifting to birthday gifts and everything in between, there are sustainable choices all year round.

Beauty and skincare

Eco luxe, eco beauty or eco friendly, whatever term is used, ‘eco’ is definitely ‘in’ when it comes to what consumers are choosing to put on their skin. Consumers are choosing clean, natural and organic beauty and skincare products which are also kind to the planet over other alternatives.

ACURE continues to stay on-trend, with in-demand products that are innovative and consumer-led. With different ranges for a variety of skincare concerns, they use the most potent, cutting edge, natural ingredients, to develop vegan skincare and hair care products that achieve visible results.

Regenerative brand Ethique has plenty of gifting options to choose from. The recyclable and compostable lip balm range makes perfect sustainable gifts. They also have dedicated gift bundles that each contain two top-selling solid bars plus the cute mini range, which are heart-shaped solid bars.

The range of soaps, candles, essential oils and skin and body care products from the Summer Salt Body range was made for gifting. With premium and attractive packaging, the products cater to a wide market of consumers who are interested in luxurious self-care and beauty.

Gifts for the home

The home gifting space has also had an eco makeover! From stylish reusables to 100% natural ingredients, the trend is a little bit luxe and a lot better for the planet. 

For meaningful, sustainable gifts that gardeners will love, the Australian brand, Sow ‘n Sow, is the answer. The Gifts of Seeds are quick and easy to grow, and make a great impulse sale at the registers. There are also Pop Up Pots and Tags, all with beautiful illustrations and made using environmentally-friendly materials. These thoughtful gifts are lightweight for convenient mailing.

Luvin Life’s range of products includes Crystal Water Bottles which appeal to health-conscious water lovers. Delightfully presented in retail-ready cylinders, they make ideal presents and stand out on the shelves.

Ever Eco continues to innovate with the use of on-trend colours and packaging, creating gifting opportunities with a range of premium, yet affordable personal and home care products, such as the first reusable straw for the Australian market, which remains a top-seller today.

Baby and kids

Consumers are searching for more and more sustainable products as a solution to the huge problem of pollution and plastic ending up in landfill. Parents can help to raise eco-aware children by choosing environmentally friendly gifts, which are safe for the earth as well as safe for little ones.

An ideal gift for kids is the Arigato Box, a bento-style lunchbox that is made from sustainable materials and designed to be easy for kids to use. It’s BPA free, leakproof and available in three different eye-catching, coastal designs.

For fuss-free gifting, Little Mashies has a range of handy reusables and kid-friendly silicone mealware which is fun and on-trend, with neutral and pastel tone options available. The platter plates and bright silicone straws make great gift options for younger kids and babies.

Earthwise Nourish Hippo Baby is an affordable and adorable range of baby bathtime products. With brightly-coloured, recyclable packaging, the products are free from harsh chemicals and enriched with the goodness of goat’s milk for cleansing and nourishing the skin.

Foodie gifts

For those health-conscious consumers or those who are looking for edible fair trade or sustainable gifts, we have you covered.

New Zealand brand, Bennetto is known for its decadent, premium chocolate which is organic, fair trade and vegan. The packaging is biodegradable and compostable and beautifully illustrated, providing a striking presence on the shelf and making a mouth-watering gift!

Buddha Teas uses fresh, high-quality ingredients to explore nature’s best qualities and enrich the lives of tea drinkers everywhere. The fresh, organic herbs and tea leaves allow the teas to stay pure and natural and free from chemicals. Minimal processing and eco-friendly packaging help to honour and protect the earth with every tea they make.

Chocolate lovers will adore Vego’s Vegolino Fine Nougat Pralines which are made using high quality ingredients such as Italian hazelnuts and cocoa cream. Vego has crafted what they call the world’s tastiest chocolate which is dairy free, vegan, gluten free, certified organic and Fairtrade.

Sustainable gifts sorted

You can stock your shelves with a selection of sustainable gifts from the Unique Health Products online store. In addition to the above, we have hundreds more brands that cater to today’s sustainably-minded consumers. Shop online, anytime or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

Understanding the Modern Plant-based Consumer

According to the EAT-Lancet Commission report, healthy diets with more plant-based foods will be key to ensuring sustainable food systems and a healthier planet and people.

It’s no surprise then that we’re seeing a significant growth in the vegan, vegetarian and flexitarian markets. Understanding the modern plant-based consumer and what is driving their adoption of plant-based diets has never been more important for those in retail and product development.

Who is the plant-based consumer?

Research estimates that 60% of global consumers eat plant-based meals at least once a week.1  Other reports reveal that across the world, there are now more than 65% of consumers who are eating more plant-based food and beverages.2 In Australia, 45% of consumers are actively trying to reduce the amount of animal products they eat.3

Despite this increase, there isn’t one single definition of a plant-based consumer. Younger people (aged 15-44) are more likely to report that they are trying to follow a plant-based diet.

According to 2021 consumer research, the most common reason people choose to follow a plant-based diet is that it makes them feel healthier. This is followed by digestive health and fitness. Environmental concerns and animal rights are the sixth and eighth most common reasons respectively.5 This is consistent with other research findings that consumers are generally more focused on adopting healthier lifestyles for the long-term.6

It’s important to understand why consumers are opting for more flexitarian and plant-based diets. It’s also important to have a good picture of the trends underpinning the shift.

The simple answer is choice. It is easier than ever before to make healthier and tastier plant-based choices. Half of Australian restaurants now cater to vegan diets.2 There is also significant innovation in plant-based meat and plant-based pantry staples

In fact, consumers are demanding new product development and a greater proliferation of plant-based ingredients, with greater interest in areas such as sustainable protein crops.7 

Interestingly, according to IRI, it’s the mention of plant ingredients that is more appealing to consumers than ‘vegan’ or ‘vegetarian’ labels. Packaging and promotions that callout that ‘you’re getting more plants, more nutrients’ are the way forward.2  

There is also an element of plant-curiosity that is driving the uptick. 41% of consumers report having tried plant-based alternatives because they wanted to try something new.8 Consumers are more adventurous than in the past, seeking out new flavours and ingredients to enhance their diet and lifestyle. 

Top-selling plant-based products

Capitalising on the plant-based trend

Where to next? How can you make the most of the plant-based boom?

First, you need to consider the brands you stock on your shelves. Consider some of these leading plant-based brands in your search:

  • Energy and snack bars from CLIF Bar with all plant-based ingredients and a priority on supported agriculture. 
  • Vegan jerky from Noble Jerky with more than 14g of plant-based protein in each packet.
  • A range of innovative protein powders, baking mixes and more from Macro Mike, which was founded with the vision of making the best tasting vegan protein on the planet.
  • Easy-to-use and minimally processed vegan sauce alternatives and the top-selling Mac ‘N Cheez range from Plantasy Foods.
  • Vegan chocolate and chocolate spreads from European chocolatier, Vego

In the switch to plant-based eating, many consumers also consider their broader lifestyle habits. Adding plant-based home and self-care products, such as Ethique Solid Bars, the Koala Eco cleaning and personal care range or ACURE skincare, broadens your appeal to these consumers.

Cater to your plant-based customers

At Unique Health Products, we’re proud to stock many of the leading plant-based brands, both from within Australia and abroad. We have hundreds of brands and thousands of products that plant-based consumers are searching for. You can purchase our range online 24/7, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

Sources:

1. Innova Market Insights, 2021. 

2. IRI, 2022. 

3. Inside FMCG, 2022.

4. Euromonitor, 2021.

5. Euromonitor, 2021.

6. FMCG Gurus, 2022. 

7. Innova Market Insights, 2021.

8. Specialty Food Association, 2020.

Natural Beauty is Looking Bright

HOTLY-ANTICIPATED VITAMIN C SKINCARE PRODUCTS FROM VEGAN BEAUTY BRAND, ACURE, HAVE LANDED IN AUSTRALIA.

Globally-recognised with loyal fans all over the world, beauty brand ACURE is taking the reigns on innovative, natural beauty products dropping three new items in their popular brightening range. Packed with on-trend ingredients and loaded with vitamin C for a radiant, glowing complexion, these fun-to-use, effective products will be summer skin saviours.

ACURE believes in the power of purity by creating innovative skin and hair care products that are cruelty free, vegan and made with clean, cutting-edge ingredients, to target common hair and skin concerns.

‘Our mission is to deliver eco-friendly skin wellness through clean, clinical ingredients in better-for-you bases’

The new Brightening Vitamin C products are suitable for all skin types and include a Jelly Mask, Sunset Serum and Superfine Mist with incredibly affordable RRPs ranging between $22.95 and $32.95.

ACURE BRIGHTENING VITAMIN C JELLY MASK WHOLESALE

BRIGHTENING VITAMIN C JELLY MASK

Packed with not one, but two types of vitamin C, ferulic acid and banana flower extract, the Jelly Mask’s potent ingredients are effective at battling signs of ageing, while counteracting oxidative stress. Skin is protected, repaired and hydrated.

ACURE sunset serum wholesale

BRIGHTENING VITAMIN C SUNSET SERUM

The must-have overnight serum for waking up with a natural glow! Magically shapeshifting from solid to serum as it hits the skin, the Sunset Serum is a luxurious addition to an everyday self-care routine. Containing key ingredients, astaxanthin and vitamin C ester, this silky formulation can help to reduce the appearance of fine lines and UV skin damage.

ACURE brightening vitamin c superfine mist wholesale

BRIGHTENING VITAMIN C SUPERFINE MIST

This supercharged, energising facial mist contains brightening vitamin C, banana extract, liquorice and camellia which combine to soothe and invigorate without clogging pores. It’s ideal for on-the-go hydration during the summer months.

BRIGHTEN UP YOUR BEAUTY OFFERING

You can find the full range of ACURE products plus many more in our online store. You can shop online 24/7, or call our friendly sales team on 1800 787 904. If you don’t yet have an account with us, you can register for one here.

Eco Christmas Gifts

Christmas is big business. Roy Morgan predicts that Australian consumers are set to spend more than $11 billion on Christmas gifts this year. 70% of people are planning to spend more on festive season gifts than they did last year.

At the same time, research continues to show that consumers are embracing sustainable brands in a big way. According to one global study, Australians are more concerned about climate change and dealing with the amount of waste we generate than the people of any other country. 

Not only are consumers keen to make more eco-friendly purchases, but they’re also willing to pay more to do so. With this trend towards sustainable purchasing, it’s wise to include eco-gifting options in your Christmas range. 

You’re in the right place for a taste of what’s trending in the world of eco Christmas gifts. Below you’ll find the brands that are topping consumer Christmas wish lists. Plus, to make it even easier, you can shop from our curated Christmas gift guide in the Unique Health Products online store

Beauty and skincare Christmas gifts

BEAUTY AND SKINCARE

We’re in the midst of a natural beauty “eco-lution”. Eco-luxe is definitely in when it comes to what consumers are choosing to use on their skin. They are preferencing clean, natural and organic beauty and skincare products over other alternatives.

This year ACURE has added a range of exciting, consumer-led products to the range. From Vitamin C Brightening products to a 100% Plant Squalane and the plant-based retinol alternative Bakuchiol Serum, these new products are on-trend and in-demand.

Regenerative brand Ethique also has a gifting collection. Each Gift Bundle contains two top-selling Ethique Solid Bars. The Minis are heart-shaped Solid Bars which also make excellent stocking stuffers. 

The Summer Salt Body range was made for gifting. With premium and attractive packaging, the range of soaps, candles, essential oils and skin and body care products cater to a wide market interested in self care and beauty. 

Home eco Christmas gifts

HOME GIFTS

From stylish reusable alternatives to 100% natural ingredients, the home gifting space has also had an eco makeover. The trend is a little bit luxe and a lot better for the planet. 

Ever Eco created the first reusable straw for the Australian market and it is still one of their top-sellers today. The rest of the range also offers great gifting opportunities with premium, powder-coated, stainless steel insulated mugs and a range of personal and home care products.

For meaningful gifts that travel well, Sow ‘n Sow is the answer. The Gifts of Seeds are lightweight and make for easy counter sales. There are also Pop Up Pots and Gift Tags, all with beautiful illustrations, that complement the Gifts of Seeds range. 

For stylish Diffusers and quality Essential Oil blends, The Goodnight Co. offers the gift of sleep. With fans such as Miranda Kerr, The Goodnight Co. is much-loved with a strong brand following. 

Eco Christmas gifts for kids

BABY AND KIDS

According to research from Unicef, 59% of children are concerned about climate change as a threat to their safety. 64% of 14-17 year olds are very concerned about plastic pollution. This is a generation of children who are very eco-aware and keen to see real change across the board… including in their Christmas stocking. 

Arigato Box is a new lunchbox alternative, made from sustainable materials and designed to be easy for kids to use. This is an ideal Christmas gift that carries well into back-to-school shopping post-Christmas. 

For younger kids and babies, Little Mashies has a range of handy reusables and kid-friendly silicone mealware in on-trend, neutral and pastel tones. Top-sellers all year round, they are simple to package up in Christmas bundles for fuss-free gifting. 

Earthwise Nourish Hippo Baby is an affordable and adorable range of baby bathtime products. WIth brightly-coloured packaging, the products are enriched with the goodness of goat’s milk for cleansing and nourishing the skin. 

Foodie eco Christmas gifts

FOODIE GIFTS

What’s Christmas without delectable treats? For those health-conscious consumers or those who are looking for fair trade or sustainable alternatives to gifts, we have you covered.

The Alter Eco range of Chocolate Blocks and Truffles are fair trade and organic, made with sustainably-sourced cocoa beans and premium ingredients. The new packaging redesign also helps the range to stand out on shelves with a bold new look. 

Another one for chocolate lovers is New Zealand brand, Bennetto. The organic, fair trade and vegan chocolate blocks feature beautiful illustrations on the packaging with a range of decadent flavours to cater to different tastebuds. 

With beautiful glass packaging, the Extraordinary Foods Pimp My Salad range is for a different kind of foodie. These salad toppers are vegan and keto-friendly and made from ethically and sustainably sourced ingredients. 

YOUR ECO CHRISTMAS GIFTS RANGE SORTED

You can stock your shelves with a selection of eco Christmas gifts from the Unique Health Products online store. In addition to the above, we have hundreds more brands that cater to today’s sustainably-minded consumers. Shop online, anytime or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

3 Natural Product Packaging Trends

Packaging matters. It’s often the first impression a customer will have of a product. And it can mean the difference between a product flying off the shelves… or a hidden gem sitting stagnant.

Understanding the trends in natural product packaging can help you to merchandise your store to maximise the sales opportunity. We share our insights into what’s hot in natural product packaging and why it matters to you. 

Colourful natural product packaging

Green… and red and pink and blue…

Traditionally when people think of natural product packaging, they think green and brown. How else will people know a product is natural if the packaging isn’t green or brown?

The industry and its consumers have come a long way. Consumers are more sophisticated and educated about the benefits of natural health products. The evolution of natural product packaging reflects this shift.

Amazing Oils is one of the latest natural health brands to modernise their packaging with a bright and bold new look. Featuring colour blocks of red, blue and purple, the packaging is easy to read and presents a streamlined look on the shelf.

As you browse the shelves of our online shop, you’ll see other brands such as Ethique, Happy Way and Eden Healthfoods that are all embracing the rainbow as leaders in the industry.

With more and more retail stores moving towards the integration of natural health products alongside non-health products, including major grocery chains such as Coles, this packaging trend only serves to help natural products stand out more on shelves, boosting your sales in the process.

Health claims on natural product packaging

Calling out health and natural claims

If an objection to integration is “how will people be able to identify natural health products if they are scattered through the aisles?” The answer is in the packaging.

Despite their ability to now blend somewhat seamlessly into the shelves alongside regular grocery or beauty products, natural products have a powerful tool in their arsenal. And they’re not afraid to use it.

That is, they can use their packaging to be clear about their ingredients, sustainability or natural health claims.

The packaging of ACURE skin and hair care products is simple and clean. The colour block design draws the eye of the consumer… and then they see the words “100% vegan”. Right on the front of the packaging. 

It’s a similar case for Keto Naturals. While the name of the brand does give away the keto-friendly nature of the products, the front of the packaging showcases the benefits of the products – keto and paleo friendly, vegan and gluten free among them. 

Macro Mike is another example of a brand that doesn’t hesitate to use prime real estate on packaging to highlight the gut-friendly, 100% natural, plant-based benefits (just to name a few) of their products.

The rising number of vegans and consumers who care about what’s inside the products they buy are looking for these claims. 

Sustainable natural product packaging

The sustainability of the packaging

According to the Trivium Packaging 2021 Global Buying Green Report, the sustainability of product packaging is a huge concern for consumers.

The report found that:

  • 54% of consumers factor the sustainability of product packaging into their buying decisions
  • 52% of consumers actively seek information on the sustainability of product packaging 
  • 73% of consumers are willing to dig deeper into their pockets to pay more for eco-friendly packaging

This is where natural product packaging has the upper hand. Like the recycled plastic packaging of Koala Eco. Or the compostable packaging of Ethique. Or the recycled cardboard tubes that house the PATCH bandages. 

Brands in the natural health industry have been considering and innovating the sustainability of their packaging for many years. This is a trend that has been driven by conscious brands answering to consumer demand. 

Stock your shelves with on-trend natural health products

At Unique Health Products we stock some of the biggest natural health brands in Australia. We are proud of the innovation and leading market position of our brands and the way they drive natural product packaging trends. 

You can purchase from hundreds of brands online with us 24/7, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

5 Signs Natural Health has Turned Mainstream

25 years ago, natural health was considered niche or boutique. Natural health products were found in health food speciality stores. The health food section of other stores, if there was even one at all, likely consisted of just a handful of products. 

Today, it’s a completely different story. The natural health industry has undergone quite the transformation. Don’t just take our word for it. Here are five signs that the tide has turned to take natural health to the mainstream.

Aisles are integrating

The health food aisle has long been a staple of grocery stores. Not anymore. As we’ve been talking about for some time now, retailers of all sizes, such as Coles, are integrating natural health products throughout their stores. 

You can now find the likes of brands such as Bragg, Upton’s Naturals and Banana Joe integrated into the regular grocery aisles.

Consumers can more easily find the products they’re looking for and discover new, healthier alternatives. And retailers can benefit from increased visibility and sales of the natural health products on their shelves. 

Packaging is evolving

Alongside the move towards integration, natural product packaging has also made a mainstream shift.

As the products themselves have become more mainstream, the packaging has stepped up with bold colours, sophisticated designs and a fresh take on what natural health can look like.

Brands like Ethique, Amazing Oils, Acure and Keto Naturals are all shelf stand outs and leading the way in the future of mainstream natural health. 

Consumer demand is growing

You need only look at some of the wellness trends data to see what is happening. Consumer demand for natural health products is growing… and it’s growing fast. 

Personalised nutrition is driving consumers to seek out more products that help them to achieve their health and wellbeing goals. 

Innovation is thriving

The natural health industry is innovative by its very nature. But as brands and products have made the shift into the mainstream spotlight, the level of innovation has hit new heights. 

Adaptogenic and nootropic ingredients, such as ashwagandha, reishi, rhodiola and ginseng are appearing in more and more products on the grocery shelves. Leaders in this space include Evolution Botanicals and The Ginger People. Brands such as Macro Mike and Botanika Blends are also continually innovating with flavour and product formulations. 

The way these products have been embraced in the mainstream has facilitated even greater growth in innovation.

Eco-friendly is an expectation

Consider these statistics:

Natural health brands have a head start on sustainability. They are generally more conscious of the ingredients they use and the impact of their packaging on the environment. This is now a broader expectation across the board. 

Brands like CLIF, East Bali Cashews and Koala Eco focus on sustainably sourced ingredients and reducing the environmental footprint of their packaging and operations. 

Top-selling natural health brands

At Unique Health Products we are proud to stock hundreds of leading and top-selling natural health brands. Over the last 25 years we have played an important role in bringing these products to the mainstream and we are focussed on continuing to do so into the future. Shop our range online 24/7, or alternatively you can call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

Sustainable Brands Answer the Consumer Call

Regardless of generation or gender, the environment matters to consumers. 

In one study of 2000 Australians, the researchers found that the top three overall social and economic concerns for the respondents were plastic waste, toxic chemicals and our oceans. The same study also found that 56% of people are actively searching for sustainable brands and products that support causes or have environmentally friendly attributes. As many as 6 in 10 will pay more for said products. 

56% of people are actively searching for sustainable brands and products that support causes or have environmentally friendly attributes.

Equally, in another recent study on sustainability in Australia, 46% of people reported that they had stopped buying particular products due to their environmental and societal impact. 48% of people wear their choices with pride, believing that sustainable purchases are a statement of who they are and what they believe in. 

At Unique Health Products, we are proud to distribute products from a large range of sustainable brands that are leaders in providing choices to address the environmental concerns of consumers.

Sustainable brands using recycled packaging

Recycled packaging

The statistics on plastic packaging are frightening. In Australia, one million tonnes of our annual plastic consumption is single-use plastic. And it’s not going unnoticed. 83% of people are concerned by plastic waste. 

Ethique is on a mission to #giveupthebottle and revolutionise the beauty industry. To date, Ethique’s solid bars have saved more than 10 million bottles from entering landfill. The commitment from this brand to being plastic free extends right across the business. Not only are the bars plastic free, but they also use compostable packaging.

Acure is another sustainable brand, already firmly committed to sustainable and natural products, now taking further steps by removing unnecessary outer box packaging. 

Similarly, household cleaning brand, Earthwise, has pledged that by 2025, 100% of their packaging will be recyclable, reusable or compostable. They are transparent on their progress and dedicated to making positive environmental change.

Sustainable brands that consider the full product life cycle

The full product life cycle

The Australian Packaging Covenant has set a target for 100% of product packaging to be reusable, recyclable or compostable by 2025. There are many brands that are going further than that to create products that not only use sustainable packaging, but the product itself is compostable. 

This approach of considering the full product life cycle caters to the growing consumer market that is concerned with their waste footprint.

PATCH is one such sustainable brand with their innovative, compostable Bandages. Not only are the PATCH Bandages made from 100% natural bamboo fibre with the added goodness of activated charcoal, aloe vera and coconut oil, but the Bandages, and their packaging, are also 100% compostable. The result is a product that is good for people and the planet. 

Using bio-plastics, the Biotuff range of Bin Liners, Kitchen Tidy Bags, Nappy Waste Bags, Disposable Gloves, Cling Wrap, Sandwich Bags and Dog Waste Bags are biodegradable and compostable. Plastic bags can take between 20 and 1000 years to decompose, not to mention the other environmental impacts they can have for our oceans and animals. 

Sustainable brands that make reusables

Reusables

According to Euromonitor, the Australian ‘throw-away’ culture is being replaced with an increased movement towards reusable and refillable containers and products. 

Ever Eco was an Australian pioneer as the first brand in the country to introduce Stainless Steel Drinking Straws. They have continued to lead the reusables industry and have since expanded their range to include a large number of reusables including Water Bottles, Clothes Pegs, Produce Bags, Kitchen Storage and more.

Also in the reusables market, Honeybee Wrap creates 100% organic cotton, eco alternatives to plastic wrap that can be reused time and time again. 

But it’s not just food and drink related products that are driving the reusables boom. The Hello Cup replaces pads and tampons as a reusable period product alternative. Made from medical grade thermoplastic elastomer, it can be used for years, helping to reduce the 45 billion single-use period products that end up in landfill each year. 

Sustainable brands that use sustainably sourced ingredients

Sustainably sourced ingredients

In one study conducted by IBM it was found that 73% of the research participants want more than simple sustainability claims from the brands they buy. They want details about sourcing and the traceability of products and ingredients. Of those people, 71% are willing to pay a premium for products that provide that information.

This is the kind of transparency that RXBAR was founded on. Not only does every RXBAR contain clean and responsibly-sourced ingredients, those ingredients are proudly visible, front and centre on the product packaging. 

The Ginger People are also steadfastly committed to sustainably sourced ingredients and have developed strong partnerships with their farmers to ensure this. By working with family farms around the world in locations such as Peru, China, Indonesia and Fiji, they create opportunities for the local people and follow bio-diverse farming practices. 

Ethical sourcing is also a principle that guides the production of Dr Organic Skincare and Hair Care. The natural and plant extracts are sourced from around the world to produce luxury products that don’t cost the earth.  

Sustainable brands with carbon neutral operations

Carbon neutral operations

77% of consumers are concerned about climate change. They are looking for the brands they purchase to take positive action towards reducing their carbon footprint. 

CLIF is a leader in this space, having achieved their goal of carbon neutral business operations, operating on 100% green power for electricity at all CLIF facilities. Not only this, they also sustainably source their ingredients and they are committed to reaching a goal of 100% reusable, recyclable or compostable packaging by 2025.

Sustainable brands showing environmental innovation

Environmental innovation

There are also many sustainable brands that are identifying innovative ways to target environmental issues.

Take People4Ocean as an example. Their range of suncare products were designed by marine biologists to be not only reef safe but also target common skin concerns related to sun exposure. 

Another brand innovating for good is Natural Evolution. What started as an accidental discovery when Natural Evolution founder and second-generation banana farmer, Robert Watkins, drove over a hand of lady finger bananas has turned into a booming brand. Not only do Natural Evolution Banana Flour products have an array of health benefits, using the bananas to produce flour also helps with the issue of farmers discarding excess bananas that were unwanted by the supermarkets. 

Cater to your eco customers with our sustainable brands

Whatever the environmental concerns of your customers, at Unique Health Products we have brands to cater to their needs. As a retailer you can make a statement about your sustainability goals and commitments by stocking your shelves with these innovative, eco-friendly brands. 

These sustainable brands and many more are available 24/7 in our online store, or alternatively you can call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

THE TOTAL WELLNESS CATEGORY IS THRIVING!

The global wellness economy is now worth AUD$6.2 trillion. But this ever-evolving category is no longer just about diet and fitness, more and more consumers are searching for a range of mind, body and spirit solutions to improve their total wellness and wellbeing. Help your customers reach their goals by stocking these top-selling natural wellness products.

Naturally Effective

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Nutrient-rich drops

Cellfood’s Oxygen, Minerals & Aminos, contains 78 ionic minerals, 34 enzymes, 17 amino acids, electrolytes, and dissolved oxygen to provide an unsurpassed source of nutrients. This proprietary formulation comes in a convenient, on-the-go 30ml concentrate that consumers simply mix with water or juice daily. Each bottle offers a 30-day supply.

Pure goodness

Sourced from the finest plantation in Thailand, Nakula Organic Coconut Water is known for its pure taste and quality. This certified organic coconut water has nothing else added and appeals to the ever-growing socially conscious consumer thanks to its ethical source. It’s the perfect summer quencher!

Gut cleanse

Supercharged Food Love Your Gut Powder, from wellness influencer, Lee Holmes, is a naturopathic grade, organic diatomaceous earth that may help to clean out the accumulated build-up of waste, toxins, metals and mucous in the digestive tract. This 100% natural, vegan and gluten-free powder is a regularly sought-after addition to many total wellness routines. 

Beauty Boosters

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Detoxify and brighten

Assist your customers to obtain that refreshed new year glow with ACURE’s Brightening Facial Scrub. Combining sea kelp super-nutrients to soften and detoxify, lemon peel and French green clay to cleanse and Madonna lily to bring the brightness —this well-rounded, refreshing facial scrub is a top seller for a reason.

Vegan beauty potion

Botanika Blends’ Beauty Potion is completely vegan friendly, containing no animal derivatives. Instead, it has been carefully crafted to naturally support the body’s ability to produce collagen thanks to its antioxidants, vitamins and minerals from superfoods, as well as probiotics and key amino acids.

Healing clay

Aztec Secret is a cult sensation in the USA with a huge following that applauds it as the ‘world’s most powerful facial’. The 100% Natural Calcium Bentonite Facial Clay offers deep pore cleansing without any fragrances or additives. This vegan product is effective and affordable skincare at its best. 

Wellness Warriors

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Immune support

Rich in antioxidants and containing an abundance of essential fatty acids, Hab Shifa TQ+ Activated Black Seed Oil is a high potency, cold-pressed oil, formulated from 100% pure certified organic black seed. This Australian made and owned product is the ideal health supplement to support and maintain a healthy immune system.

Pure charcoal powder

Made from ultra-fine coconut shell fibre, Eden Healthfoods Activated Charcoal Powder is steam activated to enhance its absorption capacity. This medical-grade powder is 100% natural and can be used in various ways to neutralise and adsorb harmful toxins from the body.

Prebiotic and probiotic in one

Guthealth+ 3-in-1 MultiFibre may be the most advanced natural fibre supplement to hit the market and it’s right on trend. A synergy of three prebiotic fibre groups and added probiotics create a symbiotic effect for the ultimate in gut health support. Sustainably grown and manufactured in Australia, the blend is vegan, gluten free and shelf stable.

Sleep Solutions

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Sleep lotion

Amazing Oils Magnesium Pro Sleep Lotion is a fast-acting targeted way to treat sleep related issues and ailments. The effective combination of relaxing ingredients works synergistically to relieve sleeplessness in one single, affordable lotion that is vegan, cruelty free and easy to use. And it smells heavenly!

Restful rituals

Assist your customers to soothe their mind and body to achieve the ultimate night’s sleep with The Goodnight Co. Ceramic Diffuser and Pure Essential Oil Goodnight Blend. The diffuser uses ultrasonic technology allowing the mist to be delivered through vibrations, for a safe, heat and noise-free alternative.

While the Pure Essential Oil Goodnight Blend contains key ingredients, lavender, sweet orange and sweet marjoram to prepare the mind and body for a deep, healing sleep. 

TUNE INTO TOTAL WELLNESS

You can tap into consumer demand for mind and body total wellness products by ordering all of your stock from our online store 24/7 or by calling our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.