What are Aussies eating right now? (And how to stock your shelves!)

According to Neilsen Homescan research, in the four weeks ending 22 March 2020, the volume sales for long-life meals, bread mix, rice, flour and pasta have more than doubled! 

These numbers mean the average Australian pantry is stocked with enough of these items to last two to three months. But they’re continuing to buy! 

“Our recent analysis highlights some clear themes in consumer behaviour we can expect to see over the next few months,” says Managing Director of Nielsen Connect, Bernie Hughes.

“More time at home will give rise to more cooking and baking from scratch as consumers find creative ways to use up their pantry staples; but an increase in sales for convenient meal options also cater to smaller person households or those that are juggling the various demands of working from home and homeschooling.”

HOW TO PREP YOUR SHELVES FOR CHANGING CONSUMER DEMAND:

The Post-Carb Loading Diet Craze

The average Australian household has enough rice to see them through 65 days, pasta to last 63 days and enough noodles to last 55 days.

Due to the heavy carb storing, Mr Hughes predicts that, “Brands that focus on health and fitness in the future are likely to see strong demand from consumers who see a renewed sense of importance in staying healthy.”

Have these low carb and keto-friendly options on standby:

keto-low-carb-retail-foods
  • Herocup Keto Peanut Butter Cup
  • Lakanto Monkfruit and Erythritol Sweetener
  • PBCo Low Carb Crumbs & Lower Carb Rice
  • Slim Secrets Bare Bar
  • Botanika Blends Protein Powders
  • Macro Mike Brownie Mix
  • The Monday Food Co Keto Cake Mix
  • Vitawerx Keto Mayo

Creativity SpikeS

Australian households are likely to make more of an effort to cook from scratch and attempt to make meals outside of their usual repertoire.

Nielsen Digital Content Ratings data shows that on the last weekend of March, Australians spent 71% more time online with food and cooking content when compared to the last weekend of February.

“We anticipate that shoppers will begin to think more creatively about how they cook over the next few weeks,” explains Mr Hughes.

Let your customers get creative with these easy additions to new and exciting dishes:

consumer-creative-australia-retail
  • Mingle Seasonings
  • Essential Hemp Hemp Seeds
  • Nuilife Coconut Sugar
  • Nutritionist Choice Sushi Nori
  • Bragg Apple Cider Vinegar
  • Dandies Mini Vanilla Marshmallows
  • Natural Evolution Dough Mix
  • Organic Times Choc Drops

Convenience continues

Since many families are juggling the challenges of working from home and looking after children – shoppers have also stocked up on quick-and-easy meal solutions, including prepared meals, canned vegetables, canned soup, pasta and sauce.

Instant, effortless or really easy. These products tick the boxes for healthy convenience:

convenience-meals-sauces-healthy
  • Uptons Naturals Ready Meal Kits
  • Nutritionist Choice Instant Noodles
  • Difatti Gnocchi
  • Plantasy Foods Mac n Cheez
  • Upbeat Instant Meals
  • Plantasy Foods Gravy Mix
  • Turban Chopsticks
  • Spice Girlz
  • Nuilife Teriyaki Sauce

SPRING CLEANING IN AUTUMN

Toilet paper and hand sanitiser are still very hard to come by in-store and online. However, Australian shoppers are also stockpiling other household products including general cleaners, disinfectants and dishwashing detergent.

Disinfectant sales are up 102% on a year-over-year basis.

Try these popular, natural brands:

eco-cleaning-trend-australia
  • Planet Luxe
  • Koala Eco
  • Kin Kin
  • Bon Ami
  • Euco Clean

“Consumer habits tend to change over time, but the COVID-19 outbreak is forcing Australian consumers to reconfigure their lives, their habits and their spending patterns at a speed and scale we have never seen.

“With households now in lockdown and experiencing what it means to have restricted movement, limited access to physical stores and expanded reliance on digital connectivity, it is important to continue to monitor these trends as we adjust to a new normal,” concludes Mr Hughes.

Ready to stock your shelves with proven top sellers in this unpredictable time? Head to our online store. It’s open 24/7! Not yet registered with us? Register for your wholesale account here. Excerpts from this article have been reproduced from the original article published on Retail World Magazine.

BRAND TRANSPARENCY DEMAND IN AUSTRALIA

It’s Time To Reveal All!

Today’s consumers are more educated and empowered than ever. Whether you’re a company, brand, or personal brand, it’s time to drop the curtains on your business, take a stand for something and let the world know. Otherwise, you’re about to get lost in the crowd…

Niulife-empowering-communities
100% of Niulife profits go towards erasing poverty and empowering lives in some of the world’s poorest remote coastal communities.

The retail space is more cut-throat than ever, with brands desperate to find their ‘edge’ amongst the competition.

Many companies are used to getting away with ‘green-washing’, making misleading claims and hiding not-so-forgivable actions behind closed doors in order to make a sale.

Fortunately, those tactics are losing effectiveness. Consumers are far more switched-on and are desperately calling out for increased brand transparency in the marketplace.

77% of Australian consumers say it’s important. They are really interested in the journey and transparency and want to know ‘where has this product come from?

What is brand transparency?

Brand transparency incorporates taking an open and honest stance about what your brand is and does – for better or worse. Taking a proactive approach to sharing this information, instead of simply confessing when ‘caught out’. 

It’s no longer possible to leave a gap between what your brand says and what you actually do. 

While the transparency ‘trend’ certainly isn’t new, it’s now imperative for a brand to stay afloat in today’s connected world. Consumer’s are realising the power they harness and are increasingly choosing to purchase a product or shop at a certain store that aligns with their own personal ethics and values. 

If they don’t know what your values are or what your company stands for, you will rapidly become nothing more than an easily tradable commodity. 

Transparency creates the grounds for trust and relationship building with your customers. This strong, positive relationship is what builds brand loyalty and without loyalty, you become open to substitution. 

alaffia-brand-transparency
Alaffia empowers local community members with work opportunities and gives back via the Alaffia Foundation, which is funded by the sale of their products.

So many of our amazing brands here at Unique are actively practicing transparency.

RXBAR lists the key ingredients front and centre on the packaging and proudly claim no B.S.; while Protein Supplies Australia and Botanika Blends actively call out misleading claims within the industry and stand by their adherence to using the best quality, safest ingredients. There’s nothing to hide.

Beyond this, many are also taking a stand on something that matters more than profit.

Social enterprises, East Bali Cashews, Alaffia, Niulife and Tsuno are great examples of this, giving back to incredible causes with every purchase. 

By actively standing for something and using business as a means for good, these brands are resonating with their target consumers on a more emotional level.

It also provides an opportunity for potential customers to strengthen their alliance with the brand, and ultimately helps the brand to build a loyal customer base.

The ‘feel good’ future of retail is here and it’s time to embrace transparency and purpose. So, tell us, what do you stand for?

Are you a retailer? Give your customers those ‘feel good’ vibes by simply doing their usual shop. Order your items online 24/7 or contact our friendly sales representatives via 1800 787 904. Don’t have a wholesale account with us? No problem, you can register here

AUSTRALIA’S EVER-GROWING APPETITE FOR VEGAN PRODUCTS (INFOGRAPHIC)

Plant-based products have been trending all year. But the rise in popularity for meat-free alternatives and cruelty-free, vegan beauty products in Australia shows Aussies are far ahead of the curve! 

What does it mean to be Vegan?

Veganism includes dietary and lifestyle choices that avoid the use of animal-derived products. A vegan diet excludes meat, eggs, dairy, and all other animal-derived ingredients including cheese, honey, butter and gelatine. 

Many vegans also choose to avoid foods processed using animal products, and avoid the use of personal and household products that are tested on animals or use animal-derivatives such as leather, fur and wool. 

Australian’s demand more plant-based alternatives

While not everyone is turning vegan, many consumers are focused on adding more meat-free meals to their diet. 

This increase in demand has seen manufacturers across the globe jump to offer more plant-based alternatives and as a result, it’s never been easier to go meat-free. 

Australian’s are Googling ‘vegan’ more than anyone else in the world! 

So, if you’re not offering plant-based options for your customers, you’re missing out on major sales! 

As a comparison, Australian’s are big adopters of the ‘free-from’ category including gluten and dairy-free items, with the industry seeing major growth in this category and an expanding range of products on offer.

However, the search for ‘vegan’ is far greater! 

Going meat-free might not be the norm, but it’s no longer not normal. 

According to the Financial Review, a Woolworths spokesperson said demand for plant-based options in its stores has grown across cities, coastal and regional areas around Australia.

“There has been double-digit growth in demand for vegan products in the past year. This isn’t all about customers deciding to go vegan or vegetarian, but part of a broader trend where Australians are looking to add more vegetables and plant-based foods into their weekly shop,” the spokesperson said.

The increasing availability and affordability of vegan and vegetarian products then self-perpetuates the trend even further. 

vegan-stats-australia-infographic

In the US, the $4.5 billion USD plant-based market has grown five times the amount of total food sales this year!

There’s a major opportunity for more Australian-made, plant-based product manufacturers too.

“We’re facing a multi-billion-dollar opportunity for Australia to become a global plant-protein powerhouse, and the great news is we already have the intellectual and infrastructure assets to seize it,” Food Frontier CEO, Thomas King said.

According to the report, Australian farmers have a potentially lucrative opportunity to grow crops for the plant-based meat supply chain and secure market share from imported products, demonstrating how the emerging sector complements Australian agriculture.

According to the CSIRO, the global consumer trend for plant-based protein alone is predicted to reach $25 billion AUD by 2030. This is led by increasing interest in sustainable, ethical and healthy food products combined with a growing demand from export markets who are buying into Australia’s reputation for clean and green products. 

WORLD VEGAN MONTH

November is World Vegan Month – a time when plant-based, vegan-friendly products are at the top of conscious consumers’ shopping lists. Make sure to have plenty of supplies in stock with our top-selling, vegan-friendly brands and get ready to embrace the plant-based boom!

  • Little Zebra Chocolates
    • Dark Supreme 90% And 100%, Keto White Chocolate and Carob Buds.
  • Naked Paleo
    • Paleo Bars in a variety of tempting flavours.
  • Bennetto
    • Organic Dark Chocolate in gorgeous ‘gift-inspiring’ packaging.
  • Vego
    • The Cult-Status White Chocolate Almond Bliss Bar.
  • Botanika Blends
    • Plant Protein in a mix of sizes and innovative flavours
  • Protein Supplies Australia
    • PeaPro Raw Pea Protein in classic flavours perfect for smoothie season!
  • Upton’s Naturals
    • Convenient marinated Jackfruit flavours, Ch’eesy Mac and Thai Spaghetti Real Meal Kits.
  • J. Luehders
    • Soft Vegan Candy in a mix of mouth-watering flavours!
  • CLIF Bar
    • CLIF Bars, Bloks and Shots to fuel every adventure, naturally.
  • Banana Joe
    • Banana Chips that taste like a savoury potato chip but are packed with pre and probiotics for gut health!
  • ACURE
    • Award-winning natural skin, hair and body care!
  • East Bali Cashews
    • Wild harvested nuts in delicious snack and breakfast mixes.

To celebrate World Vegan Month, we have some great deals on the brands above and more. Make sure to take advantage of these deals while they last (ends Oct 31st!).

Add them to your order online here or give our friendly sales team a call on 1800 787 904! Not yet registered with us? You can do that here!

SNACKIFICATION: THE PRODUCTS YOU NEED, NOW.

Snackification is driven by Millennials and taken up by the time-poor. Australians are adopting the idea of snacking their way through the day instead of sitting down to the traditional three square meals a day.

Snacks are no longer used as a treat to simply hold off hunger until the next meal. They are becoming the meals themselves! As a result, consumers are demanding way more healthier options.

Grab n’ go healthy snacking has never been so popular. Maximise on this opportunity by introducing your customers to a whole range of new, delicious and healthy items.

The benefit? Snacks take up minimal shelf space, you can place them in high traffic areas to bump up your average basket sale amount and if they meet the current market demands, they have a guaranteed high turnover.

Take a look at the latest to arrive at Unique below.

BETTER-FOR-YOU TREATS

BennettoSINGLE ORIGIN GOURMET CHOCOLATE

Bennetto chocolate fans will rejoice with these new additions! Expanding on the success of the mini Raspberry Dark Chocolate Bars, this popular flavour is now available in 100g blocks in shelf-ready, 13-piece CDUs, as well as newcomer, Amaranth & Sea Salt.

Committed to their ethics, the entire range is organic, fairtrade, and carbon neutral wrapped up in recyclable packaging. It’s chocolate you can feel good about!

Alter EcoGOT ANY DARKER?

Alter Eco expands their dark chocolate range with Superdark Cacao Truffles in a display pack of 60 pieces, and replaces the 60% cacao Crisp Mint (AE65) block with new 90% cacao Organic Dark Crisp Mint. They also ramp up the chocolate factor on their Coconut Clusters with the new Double Chocolate flavour!

Little ZebraCOCONUTTY CAROB

The delightful Little Zebra Food Co. vegan Carob Buds are made with Criollo cacao butter & Australian avocado oil for a creamy, sugar-free treat.

They’re FODMAP-friendly, free from gluten, dairy, nuts, soy, and palm oil, and are now available in a moreish Coconut variety.

KreshoVEGAN NOUGAT BAR

Kresho has created an Almond Nougat Bar that’s vegan, irresistibly chewy and ideally sized and priced for an impulse purchase! Australian made and created in a workshop powered by renewable energy, the decadent nougat filling is generously sprinkled with slow roasted almonds and coated in fairly traded, pure couverture dark chocolate.

 

keto-white-chocolateKETO WHITE CHOCOLATE

Little Zebra Chocolates have expanded their range with all new Keto White Chocolate and Keto White Chocolate Crunch! The smooth white chocolate is made with the goodness of organic coconut milk and creamy cacao butter, with real cacao nibs added for the crunchy variety. These allergy-friendly chocolates are free from dairy, gluten, nuts, soy and palm oil!

 

SAVOURY TEMPTERS

Banana JoesGUT-FRIENDLY BANANA CHIPS

Way more than just a potato chip alternative, Banana Joe’s Banana Chips are handmade from Hom Thong green bananas, and contain both pre- and probiotics with at least 1 billion cultures per serve!

Each pack has multiple merchandising options and is a low-risk buy-in with only six per CDU. Affordably priced ($3.95 RRP!), the chips are available in three bold and balanced flavours – Hickory BBQ, Thai Sweet Chilli and Sea Salt. They’re power-packed snacks that taste just like a regular potato chip!

Gluten free and vegan!

The Whole FoodiesCRISPY, CRUNCHY CASHEWS

The Whole Foodies are back with a bang! Shake up snacktime with all natural, crispy Native Cashews. Dry roasted in their skins and delicately seasoned with either Sea Salt, Kimchi or Turmeric & Black Pepper. These 70g snack packs are great value at $4.95 RRP. Wild harvested, gluten free, non-GMO and preservative free, they’re the ultimate wholesome snack!

They’re vegan!

SNACKING STAPLES

EM WholefoodsPUDDING PRE-MIXES

EM Wholefoods extend their range with nutrient-dense Hemp Chia Pudding Pre-Mixes in both Chocolate and Vanilla. This multipurpose blend can be used as a healthy breakfast, snack, dessert or as a cereal topper. Using only 100% natural ingredients, including Australian grown hemp and chia seeds, they are easy to prepare and offer a convenient solution for your customers.

Naturally sweetened with stevia!

EveryMite ALLERGY-FRIENDLY SUPERSPREAD

EveryMite is the Vegemite for food-allergy sufferers! Free from gluten, soy, yeast, grain, nut, egg, dairy, sugar, preservatives, and thickeners, it spreads on like a dream and tastes divine with avocado on toast! While it’s technically not a snack by itself, it can be used as a dip with veggies or as a condiment on crackers and bread. Made using only natural ingredients, it’s available in three varieties – The Original, Fodmap Friendly and Low Aussie Salt!

ANTIOXIDANT BLISS

morlife-chocolate-coated-snacks

Morlife’s range of decadent, moreish snacks are highly nutritious, gluten free, antioxidant-rich and great for gifting! The range includes a Dried 5 Berry Mix and a range of dark chocolate coated delights including ginger, goji berries, macadamia nuts, tart cherries and coffee beans.

PROTEIN POWERED

Botanika BrekkyBREAKFAST AND BEYOND

A world first, instant probiotic protein porridge, Botanika Brekky combines organic oats, hemp, chia, plant protein, prebiotic fibre and probiotics to create a nutritious on-the-go breakfast option! This vegan-friendly breakfast is made with natural and organic ingredients, has up to 17g of protein per serve, and is free from refined sugars. Tempt your customers’ tastebuds with Vanilla Dream, Cacao Crunch and Grandma’s Apple Pie. Available in both a 1kg bag and a 12-pack shelf-ready CDU of 60g sachets.

UPGRADED SNACK BARS

Naked PaleoNOTHING TO HIDE

Naked Paleo Bars are 100% organic, vegan and, of course, paleo. They’re a satisfying 65g bar and are free from gluten, dairy, preservatives and nothing artificial or refined. Each bar is packed with nutrition and on-trend ingredients to please everyone from the health and fitness enthusiasts to the busy executives on the go! Available in seven delicious flavours including Minty Matcha and Turmeric Ginger and packaged in shelf-ready CDUs of 10.

GomacroA CHOCOLATE LOVER’S PROTEIN BAR

The latest flavour from GoMacro, Dark Chocolate + Almonds, blends Peruvian dark chocolate with roasted almonds for 10g of protein in a guilt-free, yet indulgent, snack bar. Free from soy, gluten and dairy, these clean bars are organic, vegan and come in a biodegradable shelf-ready CDU.

game-changer-protein-barTHE GAME CHANGING PROTEIN BAR

The Game Changer Protein Bar by Macro Mike contains 10 grams of all-natural, plant-based protein and only 164 calories per bar. It’s vegan, tastes amazing and is jam-packed with real ingredients including dates and rice malt syrup to naturally sweeten. Gluten free, dairy free, and gut-friendly, these bars have no artificial ingredients or sugar alcohols and they come ready to go in an eye-catching CDU!

luv&co probiotic barsPROBIOTIC GOODNESS

Luv&Co Pro.Biotic Nut Bars keep your customers feeling full as they’re a good source of protein and fibre. These gluten-free bars contain around 1 billion good bacteria and come in three tasty flavours: Cookies’n Cream and two vegan-friendly varieties, Coconut Crunch and Peanut Butter Jelly. Luv&Co also make delicious No Bake Cookies and Luv Sum Protein, Energy and Paleo Balls!

eclipse-raw-paleo-barsRAW PALEO DELIGHTS

Eclipse Organics Raw Paleo Bars are designed to tickle taste buds and satisfy hungry tummies, using only natural, wholesome ingredients. Available in shelf ready and attractive CDUs of 12, they’re perfect to pop onto the counter for a healthy grab n’ go sale! Available in six flavours: Berry Ripe, Chocolate Brownie, Choc Orange Fudge, Cacao Mint, Coconut Rough and Manuka & Nut.

Want more information about Snackification movement? Take a look at our previous blog here!

If you haven’t got an account with us, make sure to register here.

If you’re already set up, then whitelist our email address in your mailbox for the latest updates, deals and new products, and continue ordering online as per usual!

 

AUTUMN MUST-HAVES TO GET SALES MOVIN’ N’ SHAKIN’

GET SALES MOVIN’ N’ SHAKIN’ AND SUPPORT YOUR SPORTY CUSTOMERS WITH THESE AUTUMN MUST-HAVE HEALTH PRODUCTS – FROM PRE-WORKOUT FUEL, HEALTHY HYDRATION TO PROTEIN-PACKED SNACKS.

Whether your customers are everyday gym-goers, weekend warriors or simply looking for hunger-busting snacks, there’s a delicious workout wonder to suit everyone’s needs! 

HYDRATION PLUS

Hydration on-the-go just got amped up – introducing new Nuun Vitamins! Portable and convenient – your customers receive an optimal balance of electrolytes and a nutrient boost with 11 added vitamins and minerals. Low in sugar, plant-based, gluten and dairy free, the Nuun Vitamins range is safe for clean sports and perfect for daily hydration. Available in six fresh flavours – with an added caffeine energy hit in Blackberry Citrus and Ginger Lemonade!

GLUTEN-FREE VEGAN PROTEIN BLENDS

Crafted by nature and powered by plants, Botanika Blends offers an amazing plant-based alternative to the usual protein blends. An innovative mix of organic pea and rice protein, natural marine minerals, digestive enzymes and branched chain amino acids – these low carb blends are all natural with nothing nasty! They come in three delicious, silky-smooth flavours – Cacao Hazelnut, Golden Chai Latte, and Raspberry Coconut.

 

 

SMALLER PACK, SAME PURE PROTEIN

Eden Healthfoods certified organic ultra-smooth, raw protein range now comes in two sizes! The original 1kg and a new smaller 400g size. Perfect for occasional protein users and those who are looking to try the range without committing to the larger size.

 

 

NEW BLUE DINOSAUR FLAVOURS

Expand your range of the #1 selling paleo snack bar in Australia with two mouth-watering new flavours – Apple Pie and Choc Orange! Made with only five ingredients, the bars are 100% natural, gluten free, vegan and contain no added sugar – they’re sure to delight your health-conscious customers!

 

 

CLEAN PLANT-BASED PROTEIN BARS

The Health Food Guys have created raw, protein bars with the purest of plant-based, organic ingredients. Preservative free and nutrient-dense – they’re a convenient, nutritious source of protein for customers on the go. Flavours include Cacao Goji, Maca, and Vanilla Blueberry.

 

NEW! DATE-FREE PROTEIN BALLS

These are not your average snack ball. New Full Filled Co Protein Balls are sweetened with maple and rice malt syrup instead of dates and are packed with grass fed whey protein. With Salted Peanut Butter, Chocolate Hazelnut and Choc Peanut Butter as flavour options – they’ll be flying off the shelf!

Order your Autumn must-have health products online via our online shop today! Not yet registered with us? You can do so here.