CATERING TO THE GROWING GLUTEN-FREE MARKET

According to the latest figures, more than 355,000 (or 1 in 70) Australians have coeliac disease, a serious autoimmune disease requiring complete avoidance of gluten. However, most – approximately 80% – actually don’t know they have the disease.

Each year, Coeliac Awareness Week aims to raise awareness of the disease for the 284,000 undiagnosed sufferers. By shining a spotlight on the disease, they hope to encourage people who are suffering from symptoms to get tested. 

Whether people are following a gluten-free diet as a way to manage their coeliac disease, or they are removing gluten due to an intolerance or other health reasons, there is now an abundance of gluten-free products available to support their diet.

Over the last decade, the market has expanded exponentially, and that is showing no signs of slowing. In fact, the gluten-free products market is expected to register a CAGR of 7.8% in the period 2020 – 2025.

This year, Coeliac Awareness Week runs from the 13th-20th of March. Explore our large range of gluten-free wholesale products to help you cater to those with Coeliac disease as well as the increasing number of consumers who are choosing to eliminate gluten from their diets!

Gluten-free wholesale breakfast products

BREAKFAST

Traditionally, breakfast is a gluten-filled meal – from the standard staples of toast and cereal to some of the more indulgent breakfast options like pancakes and waffles. 

But not anymore! There is an increasing number of alternatives that have none of the gluten and all of the flavour, and even offer healthier alternatives to some traditional options: 

Eclipse Organics 

Eclipse Organics Gluten Free Light and Crisp and Gluten Free Nutty Clusters both include organic, gluten-free cereal flakes, puffs and chia seeds for a delicious cereal alternative. 

KOJA Health

With a mission to create health food products from ‘real food’, KOJA Protein Pancakes – available in Cacao, Cinnamon or Coconut & Maca – are light and fluffy pancakes that are free from gluten, dairy and sugar.

2die4 Live Foods 

Made from organic, premium quality, activated ingredients, the 2die4 Live Foods Organic Activated Muesli contains a blend of organic and activated almonds, pecans, pepitas and pistachios with buckwheat, quinoa and amaranth, making it a delicious gluten-free option for the breakfast table.

Gluten-free wholesale baking products

BAKING

Gluten-free baking is a category that has seen huge innovation, both in raw ingredients such as flours as well as baking mixes. Some of our top-selling gluten-free baking brands include:

The Gluten Free Food Co.

The range of flour blends and baking and bread mixes from The Gluten Free Food Co. is quite ground-breaking. As well as being 100% plant based with only organic ingredients, each product uses wholesome flours and seed meals, and no nut meal.

There are two flour blends in the range – a Grain Free Flour and a Wholemeal Flour. They can both be used in a 1:1 substitution ratio for regular all purpose wheat flour. 

There is also a Quick Bread Mix using a blend of seed, vegetable and grain flours and meals, a Quick Pizza Base Mix and a Soft & Flexible Wrap Mix.

For the sweet tooths, there are three varieties – Banana Bread, Chocolate Cake and a Quick and Easy Cupcake Mix. All are easy to make with minimal additional ingredients required.

Natural Evolution

In addition to the Green Banana Baking Flour, which is rich in prebiotic fibre resistant starch, the Natural Evolution range includes gluten-free mixes for Banana Bread, All Purpose Dough, 5-minute Chocolate Cake, Caribbean Cake and Vanilla Pancake & Waffle Mix.

Another innovative nutrient-dense, gluten-free flour from Natural Evolution is their Gold Sweet Potato Flour, made from Queensland-grown gold sweet potatoes. 

PBCo.

PBCo. was born out of a desire to provide low-carb, low-sugar options for consumers so they can still enjoy baking at home… with a healthier twist.

The products in the Low Carb and Protein ranges are all gluten free. In the Protein range, this includes the Bread, Muffin, Pancake, Pizza Base, 6 Seeds Bread, Cookie and Banana Bread Mix. 

The Low Carb range includes Cookie, Chocolate Cupcake, Pancake & Pikelet, Sunflower & Linseed Bread, Vanilla Cupcake Mixes and a Low Carb Crumb in three varieties – Original, Medium and Hot & Spicy. 

Macro Mike

In the Macro Mike range of baking mixes, there are a large number of gluten-free products. This includes the Macro Friendly Double Choc Protein Brownies, Salted Caramel Brownies, Choc Chip Snickerdoodle Cookie, Triple Chocolate Chunk Cookie and White Choc Chip Cookie as well as the Almond Protein Waffle and Banana Bread Baking Mixes.

Gluten-free wholesale pasta and sauces

PASTA AND SAUCES

From dried pasta to gnocchi and convenience meals, we have a wide range of wholesale gluten-free pasta products. 

Difatti

The four Difatti Gnocchi varieties are all gluten free… and delicious! They include Plain, Pumpkin and Quinoa, and Spinach and Tomato, which are all made from premium potatoes, corn and rice flours and designed to be a kitchen cupboard staple. 

Flexible Foods

The range of Instant Pasta Meals from Flexible Foods are all part of the brand’s mission to make plant-based eating fun, nutritious and accessible.

There are three varieties in the range – Cheezy Garlic Herb, Creamy Mushroom and Tomato Basil, all of which are both dairy and gluten free. 

Plantasy Foods

The founders of Plantasy Foods – Monica Topliss and Fran Leman – are on a mission to produce healthy and convenient gluten-free, plant-based wholefood. 

Everything except the Creamy Cheez Sauce Mix is gluten free. From the Plant-based Protein and Protein Patty Mixes to the seven flavours in the Good Soup range and Vegetable Gravy Mix. 

Plantasy Foods also as a strong gluten-free pasta offering with four varieties of dried pasta – ABC (Alfabeto), Little Stars (Stelline), Mini Macaroni (Vegeroni) and Sea Shells (Conchiglie), as well as the popular Mac N Cheez, available in Original Cheez, Cheez N Chive, Chilli Cheez, Porcini Cheez and Mac N Go.

Bragg

The Bragg name is synonymous with Apple Cider Vinegar, but that isn’t the only innovative health product in the range.

For coeliacs and those with gluten intolerance, soy sauce is off-limits as it contains gluten. Bragg Coconut Liquid Aminos is a gluten-free and healthier alternative to soy sauce. Another gluten-free winner is the Nutritional Yeast Seasoning which can be used as a “cheezy” topping on practically everything and as an alternative to thicken soups and sauces with an added health boost. 

Gluten-free wholesale snacks

SNACKS

Gluten-free snacks are also in high demand, particularly for their grab n’ go convenience factor. Here are some options to fire up your customers’ taste buds.

Byron Bay Cookies

In the Byron Bay Cookies Gluten Free range, there are four flavours – Maple & Pecan, Sticky Date & Ginger, Triple Choc Fudge and White Choc Macadamia. The Triple Choc Fudge and White Choc Macadamia are also available in Gluten-free Cookie Bites.

Botanika Blends

From the wizard at Botanika Blends comes a new collection – Botanika Bickies. These Vegan Protein Cookies are available in three flavours – Birthday Cake, Choc Chip and Choc Choc Boom. 

Also in the Botanika Blends range is the Vegan and Gluten Free Pancake Mix – a plant-based option that uses brown rice flour, sorghum flour and corn flour for a naturally tasty alternative. 

STOCK UP ON GLUTEN-FREE WHOLESALE FAVOURITES

This is just a small selection of the gluten-free wholesale products we have available at Unique Health Products. We distribute hundreds of health and wellness brands nationwide. To place an order, visit our online store 24/7 or call our friendly sales team on 1800 787 904. If you are new to Unique Health products, you can register your wholesale account here.

MEALS IN MINUTES – THE SHELVES THAT SELL!

Long gone are the days when frozen TV dinners were the only quick and effortless meal option. Today’s hunger for better-for-you convenience has seen a plethora of healthy ready meals and staples hit the shelves and demand is only on the rise! 

The ready meals market is predicted to be worth $42.6 billion AUD by 2023!

On-trend Meal Kits

In the first quarter of 2020, Australians have already consumed 13.5kg per capita of ready meals! Spoil your customers for choice with plant-based meal kits, vegan ready meals and multipurpose meat alternatives so similar they’ll hardly notice the meat is missing! Upton’s Naturals are ready in minutes and Plantasy Foods Mac ‘N Cheez just needs water! Healthy convenience has never been easier or tasted so good. 

Quick Comfort Noodles and Pasta

The Australian pasta and noodle market is currently worth $5.83 million AUD and has 2.4% YOY growth. PBCo. and The Whole Foodies cater to low-carb, Difatti authentic gnocchi is gluten-free, and Nutritionist Choice has healthy instant noodles! No matter what diet your customers are following, we’ve got a quick and easy solution to suit their needs. 

Blog Image Meals in Minutes_HB3

Spices and Sauce

8 out of 10 millennials say the quality of food influences their purchasing decision and 68% are willing to pay more. When it comes to pantry staples, high-quality spices and sauces can be transformational to dishes! Delight your customers by serving up a spread of top quality organic, filler-free and all-natural basics such as Sol Ghee, Mingle and Bragg

SHOP THE SHELVES

Love the look of these featured products?

Click on the ‘Meals in Minutes’ banner in our online store to shop the shelves. It’s open 24/7! If you don’t have a wholesale account, you can register for one here.

What are Aussies eating right now? (And how to stock your shelves!)

According to Neilsen Homescan research, in the four weeks ending 22 March 2020, the volume sales for long-life meals, bread mix, rice, flour and pasta have more than doubled! 

These numbers mean the average Australian pantry is stocked with enough of these items to last two to three months. But they’re continuing to buy! 

“Our recent analysis highlights some clear themes in consumer behaviour we can expect to see over the next few months,” says Managing Director of Nielsen Connect, Bernie Hughes.

“More time at home will give rise to more cooking and baking from scratch as consumers find creative ways to use up their pantry staples; but an increase in sales for convenient meal options also cater to smaller person households or those that are juggling the various demands of working from home and homeschooling.”

HOW TO PREP YOUR SHELVES FOR CHANGING CONSUMER DEMAND:

The Post-Carb Loading Diet Craze

The average Australian household has enough rice to see them through 65 days, pasta to last 63 days and enough noodles to last 55 days.

Due to the heavy carb storing, Mr Hughes predicts that, “Brands that focus on health and fitness in the future are likely to see strong demand from consumers who see a renewed sense of importance in staying healthy.”

Have these low carb and keto-friendly options on standby:

keto-low-carb-retail-foods
  • Herocup Keto Peanut Butter Cup
  • Lakanto Monkfruit and Erythritol Sweetener
  • PBCo Low Carb Crumbs & Lower Carb Rice
  • Slim Secrets Bare Bar
  • Botanika Blends Protein Powders
  • Macro Mike Brownie Mix
  • The Monday Food Co Keto Cake Mix
  • Vitawerx Keto Mayo

Creativity SpikeS

Australian households are likely to make more of an effort to cook from scratch and attempt to make meals outside of their usual repertoire.

Nielsen Digital Content Ratings data shows that on the last weekend of March, Australians spent 71% more time online with food and cooking content when compared to the last weekend of February.

“We anticipate that shoppers will begin to think more creatively about how they cook over the next few weeks,” explains Mr Hughes.

Let your customers get creative with these easy additions to new and exciting dishes:

consumer-creative-australia-retail
  • Mingle Seasonings
  • Essential Hemp Hemp Seeds
  • Nuilife Coconut Sugar
  • Nutritionist Choice Sushi Nori
  • Bragg Apple Cider Vinegar
  • Dandies Mini Vanilla Marshmallows
  • Natural Evolution Dough Mix
  • Organic Times Choc Drops

Convenience continues

Since many families are juggling the challenges of working from home and looking after children – shoppers have also stocked up on quick-and-easy meal solutions, including prepared meals, canned vegetables, canned soup, pasta and sauce.

Instant, effortless or really easy. These products tick the boxes for healthy convenience:

convenience-meals-sauces-healthy
  • Uptons Naturals Ready Meal Kits
  • Nutritionist Choice Instant Noodles
  • Difatti Gnocchi
  • Plantasy Foods Mac n Cheez
  • Upbeat Instant Meals
  • Plantasy Foods Gravy Mix
  • Turban Chopsticks
  • Spice Girlz
  • Nuilife Teriyaki Sauce

SPRING CLEANING IN AUTUMN

Toilet paper and hand sanitiser are still very hard to come by in-store and online. However, Australian shoppers are also stockpiling other household products including general cleaners, disinfectants and dishwashing detergent.

Disinfectant sales are up 102% on a year-over-year basis.

Try these popular, natural brands:

eco-cleaning-trend-australia
  • Planet Luxe
  • Koala Eco
  • Kin Kin
  • Bon Ami
  • Euco Clean

“Consumer habits tend to change over time, but the COVID-19 outbreak is forcing Australian consumers to reconfigure their lives, their habits and their spending patterns at a speed and scale we have never seen.

“With households now in lockdown and experiencing what it means to have restricted movement, limited access to physical stores and expanded reliance on digital connectivity, it is important to continue to monitor these trends as we adjust to a new normal,” concludes Mr Hughes.

Ready to stock your shelves with proven top sellers in this unpredictable time? Head to our online store. It’s open 24/7! Not yet registered with us? Register for your wholesale account here. Excerpts from this article have been reproduced from the original article published on Retail World Magazine.

CONVENIENT COMFORT FOODS MAKING HEALTHY EATING EASIER

Forget self-destructive price wars. Convenience foods have outperformed general grocery for five years straight!

Not sure where to start with healthy convenient comfort food options?

Give your customers what they want with these great-selling pantry staples that make healthy eating easier.

healthy-gluten-free-pasta-noodles

Wheat-Free Noodles

For a healthy, nutritious meal in minutes, Nutritionist Choice Pumpkin and Brown Rice Noodles are versatile and make a great addition to soups and stir fries.

They’re gluten free!

Black Rice

Rich in antioxidants, Forbidden Black Rice is just as delicious as it is healthy. It is certified organic and low-gi, making it a great alternative to white or brown rice.

Versatile staple!

Two-Minute Gnocchi

Difatti gluten-free, Italian-made Gnocchi is great tasting, shelf stable, vegan and non-GMO. Cooked in two minutes, it’s an ideal pantry staple for easy meals in a hurry.

Made with potato, corn and rice!

Organic Ramen

Quick and easy to prepare, King Soba Brown Rice Ramen Noodle Cakes are gluten free and certified organic. The Japanese-style fine noodles are a good source of fibre and rich in antioxidants.

Gluten free and nutritious!

Low-calorie Noodles

The Whole Foodies nutritious, mineral-rich Kelp Noodles are raw and gluten free. Perfect for stir fries, salads and soups, the noodles are suitable for vegan, paleo and keto lifestyles.

Only 6 calories per serve!

healthy-meal-kits

On-The-Go

Packed with 20-25g of protein, Upbeat healthy convenient meals and porridge are ready in five minutes. They are low in sugar and include vegan and gluten-free options.

Plant-based protein to satisfy!

Real Meal Kits

Quick and easy Upton’s Naturals Real Meal Kits are made with wholefood ingredients, with no preservatives or freeze-dried vegetables. Available in four delicious meal varieties.

Ready in minutes!

Vegan Mac n Cheez

Plantasy Foods Mac n Cheez is the ultimate in comfort food! Available in four delicious varieties, simply add water to create a yummy meal without gluten, dairy or nuts.

A top seller!

vegan-pantry-staples

Shake It

Cut meal prep time in half with Mingle Seasoning Blends. These delicious, versatile seasonings are keto friendly, vegan and low in salt – perfect for shaking up veggies, tofu, pastas + more!

Six varieties!

Grass-Fed Ghee

Handmade according to traditional Ayurvedic methods, Sol Organics Ghee is made from 100% certified organic unsalted butter from New Zealand. 

Keto friendly

Not-Soy Sauce

Handmade from fermented coconut blossom nectar and spices, top-selling Niulife Cocomino Coconut Amino Sauce is a deliciously original alternative to soy sauce that’s famous for flavour.

Certified organic and fair trade

Easy Turmeric Paste

Pure Food Essentials Turmeric Paste is a convenient, mess-free alternative to cooking with fresh turmeric root. Simply add to curries, stir-fries and slow-cooked meals to gain its health benefits.

Comes in an eco-friendly glass jar

Condiments with a Twist

Australian made and owned, Spice Girlz are a delicious vegan and gluten-free addition to your pantry aisle. All about taste and real food, the condiments are available in a range of mouthwatering varieties.

Full of flavour

Grab these convenient comfort foods and watch them dash off your shelves! If you don’t have an account with us, simply apply for a wholesale account online.

If you’re already set up, jump into our online store now and place your order here. We’re open 24/7 to ensure you get stock on your shelves as quickly as possible!

ARE YOU READY FOR ‘MEAT FREE WEEK’ THIS SEPTEMBER?

Plant-based eating is the biggest worldwide food shift of this decade, particularly in Australia. With nearly 10 million Aussies cutting back on red meat, this trend shows no signs of slowing down. 

According to Google Trends, Australia tops the world for searching “vegan” online. In February 2004, “vegan” queries hovered at 15 (out of 100); but now sits at 92 and has steadily risen for 14 years. 

This year, why not encourage a plant-based lifestyle by promoting Meat Free Week? 

meat free week australia

Meat Free Week (23-29 September) challenges participants to try a plant-based menu for seven days and raise funds for a great cause.

Going meat free for one week creates a great opportunity for your customers to start thinking about how much meat they eat and the potential health impacts of eating too much. 

Studies conducted by the World Cancer Research Fund show bowel cancer risk increases by 12% per 100g of red meat consumed per day and that bowel cancer risk increases by 16% per 50g of processed meat consumed per day.

Whether your customers are meat eaters, vegetarian or vegan, the Meat Free Week challenge can help them discover how easy it is to make little changes that can create a big difference, including some delicious plant-based recipes! 

So why not highlight some of your plant-based meat alternatives front and centre this month?

One of the most versatile, meat-style vegan products comes from the widely recognised US brand, Upton’s Naturals.  

Upton’s Naturals was the first to market with a range of heat-and-eat, pre-seasoned Jackfruit. Jackfruit are the world’s largest tree-borne fruit, and when harvested young and unripe, they can be prepared savory, as a meat alternative. With a naturally meaty texture, this whole food meat alternative makes a simple swap for pulled pork, shredded poultry, and even fish.

They currently offer three lines in Australia – Jackfruit, Real Meal Kits and Ch’eesy Macs. Consumers love eating the Bar-B-Que Jackfruit on a bun with coleslaw, or using the spicy Chilli Lime for tacos.

Original, unseasoned Jackfruit provides a blank slate for the more experienced cook, while Thai Curry, Sweet and Smoky, and Sriracha are meant to inspire those who are new to this unique ingredient.

While the products are shelf-stable, they’re most successfully merchandised in the fridge with other refrigerated meat alternatives.

uptons naturals

The company’s Real Meal Kits feature wholefood ingredients and come in four Thai-inspired varieties: Massaman Curry, Pad See Ew, Thai Spaghetti, and Thai Curry Noodle. Each complete meal is ready in just a few minutes, and can be prepared on the stove top or in the microwave – simply mix the pouches, and heat.

Despite containing no preservatives, these meals are shelf-stable, and are generally sold alongside other Asian meal kits, or quick meal kits.

uptons ch'eesy mac

Another quick-cooking vegan line from Upton’s Naturals are the Ch’eesy Mac varieties – Ch’eesy Bacon Mac and original Ch’eesy Mac. The packages contain ready-to-eat large and ridged macaroni noodles alongside a pouch of prepared nutritional yeast-based cheese.

These 100% vegan products are low in sugar while being completely free from nuts, dairy, oil, trans fat, cholesterol, GMOs and artificial flavours. Typically found with other boxed mac and cheese in stores, these are ready to eat in as little as 60 seconds. 

Other great plant-based pantry staples for easy, meat-free meals include: 

Make sure you’re ready for the increase in demand from September 23rd! Top up your plant-based meat alternatives and more via our online store or give one of our friendly sales team members a call on 1800 787 904. Not yet registered? Create an account here.

For recipe inspiration to give your customers, visit Meat Free Week or try some of these delicious Upton’s Naturals recipes at an in-store tasting!