SIX ON-TREND GIFT CATEGORIES FOR EASY MERCHANDISING

Christmas is right around the corner and the hunt for the perfect gift is well underway. Delight your customers by establishing displays in themes that are right on-trend and make gift giving a breeze. These are our top six on-trend gift categories to get you started!

If gifting is not part of your end-of-year promotional strategy, the food options double as great last-minute entertaining options for those with special diets!

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THE VEGAN FOODIE

This plant-based selection offers something for every taste.  You could suggest customers’ create a gourmet hamper, use a few treats as stocking fillers, or cater to their vegan guests with delicious options ready in a flash. 

  1. East Bali Cashews – Chilli Lime Cashew Snack 
  2. Upton’s Naturals – Thai Curry Noodle Real Meal Kit
  3. Vego Chocolate Bar – Hazelnut, White Almond Bliss and Dark Nuts & Berries
  4. J. Luehders – Red Berries
  5. The Whole Foodies – Native Cashews Turmeric & Black Pepper
  6. Dandies – Vegan Marshmallows
  7. Bubba’s Fine Foods – Savoury Original Grain Free Snack Mix
  8. The Fresh Chai Co – Vegan Original Blend Long Soaked Chai

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THE ADVENTURER

For the outdoor enthusiasts, weekend warriors and adventurers at heart. These items are designed to support an active way of living, no matter where life takes you. Ideal to highlight for holiday season, you could easily switch this category to be ‘Travel Essentials’ if that resonates with your target customers more.

  1. Ever Eco – Silicone Bent Straws
  2. CLIF Bar – Crunchy Peanut Butter
  3. Protein Supplies Australia – Raspberry Lemonade Hydration Recovery Drink
  4. Cheeki – Coffee Mug Topaz
  5. Nelson Naturals – Crush & Brush Mint Charcoal Tablets
  6. Hydro Flask – 32oz Wide Mouth Black (946ml)
  7. Eco – Face Sunscreen

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THE ECO WARRIOR

Catering to the eco-conscious consumer, this collection offers planet-friendly alternatives to everyday items without skimping on style or quality. Add them to your existing eco-friendly display or showcase them in a creative display of their own. 

  1. Niulife – Coconut Shell Bowl Natural and Polished
  2. Apple Green Duck – Reusable Shopping Bag – Grocer
  3. Fruity Sacks – Reusable Fruit & Veg Shopping Bags
  4. Ever Eco – Reusable Bamboo Facial Pads
  5. Woohoo – Deodorant & Anti-Chafe Stick
  6. Honeybee Wrap – Beeswax Kitchen Collection Pack
  7. That Red House – Stainless Steel Pegs 316 Marine Grade

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THE ACURE OBSESSED

This number #1 natural seller in the US is consistently popular, offering simple, cruelty-free, skin, body and hair care products that work. The packaging is ideal to create a standout colour blocked display and the price point makes these items perfect for adding a little something extra to finish off a gift. 

  1. Radically Rejuvenating – Under Eye Hydrogel Mask
  2. Seriously Soothing – Blue Tansy Serum Stick
  3. Brightening –  Facial Scrub
  4. Foil-Time Mask – Firming Gold Foil Mask
  5. Seriously Soothing – Seriously Soothing Solid Serum 3 in 1 (Reviewed in Bondi Beauty!)

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ECO-HOME & KITCHEN

Bring the kitchen to life with these funky dishcloths, DIY essential oil cleaning kit, and all-in-one Grow Kits for out of the box gift ideas that bring a sense of accomplishment and happiness – no green thumb required! Grow a kit in store to showcase how easy it is and generate interest in these living gift ideas!

  1. RetroKitchen – 100% Biodegradable Dishcloth – Cow
  2. RetroKitchen – 100% Biodegradable Dishcloth – Bees
  3. RetroKitchen –  Stainless Steel Cutlery Set – Colour Splash
  4. RetroKitchen – Make Your Own Cleaning Kit
  5. Urban Greens – Grow Your Own Tea Kit – Peppermint
  6. Urban Greens – Grow Kit – Culinary Flowers
  7. Urban Greens – Windowsill Grow Kit – Microgreens

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PAMPER DIY

From organic sheet masks and DIY clay masks to Australian nature-inspired wheat bags, sleep kits and magnesium that helps you sleep like a baby. These gift ideas are perfect to treat someone to a little TLC. Add some of them together to create a pamper hamper. Or switch on a diffuser with relaxing scents nearby for a multi-sensory shopping experience that gets shoppers in the self-care mood!

  1. Orgaid Organic Sheet Mask – Greek Yogurt, Anti-aging, Vitamin C
  2. Amazing Oils – Magnesium Pro Sleep Lotion
  3. My Magic Mud – Calcium Bentonite Clay
  4. Wheatbags Love – Sleep Gift Pack – Waratah
  5. Wheatbags Love – Wheatbag – Seaside
  6. Wheatbags Love – Eyemask – Banskia

You can order all of these and more great gift ideas 24/7 in our online store or via our friendly sales team on 1800 787 904. Simply look for the ‘Gift Ideas‘ banner on the store homepage to go straight to all of the products listed above.

Not yet registered with us? No problem! You can get started here.

NATURALLY GOOD EXPO 2018 – BY THE NUMBERS

Held at the International Convention Centre (ICC) in Darling Harbour, the Naturally Good Expo is Australia’s largest trade show for all natural, organic and healthy products and services.

Each year we attend as a platinum partner to showcase our top sellers to the most influential people in the industry and work to build mutually beneficial connections with retailers and our suppliers. This year we unveiled our biggest stand yet – the largest at the show!

In case you missed it, here’s how our Naturally Good Expo 2018 experience happened – by the numbers!

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1. ONE CRITICAL PERSON

It takes a whole lot of planning, coordination and project management to transform our original ideas into a real-life masterpiece at the Naturally Good Expo. Thankfully, we have one incredible team that makes all the late nights, early mornings, last minute hiccups and hours spent on emails and phone calls integrate into a seamless, successful event!

While we couldn’t do it without many hands on deck, there is always one person in particular that plays a pivotal role in our Naturally Good experience – our Marketing Executive extraordinaire, Carol. Thank you for all that you do!

2. TWO MAJOR STALL SPACES

This year the Unique stand took up two of the largest sites at the expo. The updated stand was dotted with sampling booths, decorated with hot new products and buzzing with staff, suppliers and retailers – it was a sight to see and the energy was incredible!

3. THREE HOUR PACK DOWN

With the Australian Pharmacy Professional Conference & Trade Exhibition looming the following weekend, most of the team had already returned to the Sunshine Coast by the time the event ended. The staff and suppliers that remained (thank you, East Bali Cashews and Natural Evolution!) packed down the stall in a record time of 3 hours!

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4. FOUR SIGMATIC, MY MAGIC MUD, UPTON’S NATURALS & MORE!

This year, when it came to sampling and showcasing our amazing product range, the team had a little extra help…

Award-winning international and local creators, innovators and makers of the hottest, must-have health products joined us as part of our ‘Meet the Makers’ event – including Four Sigmatic, My Magic Mud, Manitoba Harvest and Upton’s Naturals!

Each supplier that joined our stand had the opportunity to promote and sample their products at their very own sampling booth. This allowed the suppliers to strengthen their retailer relationships and cement their place as a leading brand in the health and wellness space. Something we’re beyond proud to help facilitate!

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5. FIVE HUNDRED HEALTH PRODUCTS AND GOODIE BAGS

The stand was full to the brim with more than 500 natural health and wellness products on display! Plus, we handed out 500+ goodie bags to industry influencers, retail leaders, and key stakeholders filled with:

6. SIX MONTHS PREP TIME

The entire event took our team, Carol in particular, a grand total of six months to prepare for. From supporting the Naturally Good Expo team with our Platinum Partner duties, to coordinating stock, and logistics of the stand set up and staff involved, there was so much to be done and we couldn’t be prouder of our team and what they’ve achieved!

7. SEVEN THOUSAND ATTENDEES

Across two huge days, we served up thousands of product samples to 7000+ health-focused expo attendees – also known as a lot of chopping!

Sampling allowed retailers and industry leaders to gain better insights into the suppliers products, build stronger connections, learn the backstory, and discover what niche the product can fill in their stores. It’s a super important step towards long-term success in stores!

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8. MORE THAN EIGHTY HOT NEW PRODUCTS LAUNCHED

An entire section of our stand was dedicated to over 80 hot new products launched at the expo! Brands included:

9. NINE HOUR SET UP

While the pack down was somewhat of a breeze, Rome wasn’t certainly not built overnight. Our largest stand ever took a whole lot of teamwork and around nine hours to set it all up!

10. TEN HUGE PALLETS DELIVERED

That nine hours of set up involved the unpacking and merchandising of 10 full pallets of product, equipment and stall materials!

Despite the whirlwind nature of the actual event, we put our time and effort into these events to support our suppliers, build and strengthen our retailer relationships and meet new faces along the way. We couldn’t do what we do without their support and for that, we’re always grateful!

If you missed out this time, don’t worry, we can’t wait to do it all again, so we’ll see you next year!

LIFT SALES THIS SUMMER WITH FITNESS-FOCUSED ESSENTIALS

BOOST YOUR SALES THIS SUMMER BY HELPING CUSTOMERS REACH THEIR GOALS WITH THIS SEASON’S FITNESS-FOCUSED FAVOURITES!

Make the most of the New Years Resolution boom and stock up on these must-have items to help support your customers and give your bottom line a healthy start to 2018.

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BEFORE, DURING & AFTER

Support your customers in their fitness efforts with sustained energy from wholesome foods to feed their adventures, proper hydration and sweat-wicking deodorant to keep them fresh. Then help them recover with the impressive power of magnesium.

CLIF Bar Cool Mint Chocolate

Sustained, wholesome energy for athletes, adventurers and active customers.

Nuun Boost

Instant, natural hydration tablets + caffeine – ready to go for busy lifestyles.

Schmidt’s Deodorant Stick

Award-winning natural deodorant – hard-working ingredients for even the most active athletes.

Blue Dinosaur Super Bites

Paleo, natural and vegan superfood bars for a quick boost at brilliant grab n’ go prices.

Amazing Oils Recover Spray

100% Australian magnesium oil with wintergreen and menthol for sports enthusiasts.

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PUT A LITTLE PEP IN THEIR STEP

From natural fat burners that help your customers reach their goals faster, to natural pre-workout elixirs, fast release protein and caffeinated chocolate – stock up on the hottest health products to naturally boost energy and support an active lifestyle- and don’t forget the sunscreen!

Four Sigmatic Cordyceps Elixir

Functional mushrooms in a versatile powder for increased energy on the go.

Eco Sunscreen

Oxybenzone-free, natural sunscreen for your customers’ faces, bodies and babies.

Peak Chocolate

The world’s first performance chocolate with caffeine, BCAAs and creatine.

Protein Supplies Australia WPI Honeycomb

Honeycomb deliciousness in a powerful complete natural protein, without any unwanted additives!

 

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PROTEIN AND FATS  TO SUIT ALL DIET TRENDS

We understand it can be tough keeping up with all the latest diet trends, especially during Summer when customers are keen to try something new. Don’t worry! We’ve got you covered with our wide range of plant-based proteins that are raw, vegan, gluten-free, and paleo. Plus, with Niulife‘s Coconut Endurance MCT Plus+ oil, you’ll be able to offer low carb, high fat and keto diet followers an energy boost, perfect for their Bulletproof Coffees.

Eden Ultimate Protein

Organic sprouted and bio-fermented wholegrain brown rice protein – perfect for vegans!

Enviro 2.2L Drink Bottle

Huge 2.2L BPA-free, reusable, light-weight, durable and recyclable bottle.

Zen Spray

Joint and muscle relief – in a handy natural spray.

Niulife MCT Endurance

Nature’s power fuel – made with a fuller profile of MCTs for sustaining energy and stamina.

Order the full range of sports and fitness products available in our online store today and turn up the heat on this season’s sales! Need an account with us? Apply online here.

Summer Lovin’…Outdoors!

THIS SEASON IS ALL ABOUT ENJOYING THE SUNSHINE, LONG DAYS AND FRESH AIR.

Whether your customers prefer going on a solo run or enjoying the outdoors with good food and great company, they will be coming into your store looking for the hottest products.

To help get your sales sizzling, we’ve identified six types of summer lovin’ customers and the products they will be seeking.

 

THE SUN WORSHIPPER

Hello sunshine means hello sunscreen. A Sun Worshipper’s first stop will be your display of sun protection products.  During summer, place it where it’s easily seen and fill it with an assortment of brands, as well as cosmetics and face lotions that contain UV protection. Some top selling brands in this category include KosmeaWotnot, UV Natural and ECO.

 

Summer products - The Sun Worshipper

THE NATURE LOVER

With the sun shining, what can be better than exploring our great outdoors? This is exactly what your Nature Lover customers will be doing. Help protect them from any nasty bites and stings, and from chemicals like deet. Offer them a selection of natural outdoor protection products from brands like Neeming Australia, Eco Kid, Biologika and Lemon Mytle.

Summer products - The Nature Lover

THE HAPPY HOST 

Think of those people who bring the baguettes to most brunches, the ones who host all the lunches, the pedantic picnic takers and BBQ delight makers. These are your Happy Host customers. Help them to delight their guests by offering a gourmet range of staples from brands like Niulife, Bragg, Mingle,  Forbidden and The Whole Foodies.

Summer products - The Happy Host

THE ON-THE-GO SNACKER

From families to single road trippers, On-the-Go Snackers tend to ‘refuel their tank’ while out and about.  They want something quick, nutritious and tasty. Influence them to impulse buy at the point of purchase by keeping a selection of eye-catching brands like East Bali Cashews, GimMe, Extraordinary Foods, Bounce and Blue Dinosaur near your counter.

Summer products - The On-The-Go Snacker

THE QUICK QUENCHER

With the temperature rising, it’s inevitable that cool, refreshing drink sales will rise. Quick Quencher customers are looking for something to satisfy their tastebuds, while still hydrating and nourishing their bodies. Ensure your fridge is full of a cool, refreshing drink selection to satisfy their needs. Customer love coconut water from Nakula and Merito,  as well as Minor Figures cold pressed coffee, Necta maple water and Kombucha Max green tea kombucha drinks.

 

Summer products - The Quick Quencher

THE ACTIVE SPIRIT 

Those looking to participate in all-things-energetic are your Active Spirit customers. Mountain climbing, surfing, bike riding, these kinds of customers will be pushing their bodies and burning the calories, so offer them a range of products for before, during and after their high energy bursts. CLIF Bar, Protein Supplies Australia and Potes offer energy filled on the go products, while nuun replenishment drink tablets assist with hydration and endurance. For any muscle aches, pains and injuries send customers to Zen Sports Spray from Martin and Pleasance.

Summer products - The Active Spirit

 

We know you’re tough on time – running a business takes a lot! So let us do all we can to help.

With over 30 years in the industry and the support of our dedicated products team constantly tracking national and global trends, trust us to help you order the best, most in-demand products for your seasonal based displays and ask for our suggestions on what products are best suited to your retail environment. It’s as easy as contacting us.