3 NATURAL PRODUCT PACKAGING TRENDS

Packaging matters. It’s often the first impression a customer will have of a product. And it can mean the difference between a product flying off the shelves… or a hidden gem sitting stagnant.

Understanding the trends in natural product packaging can help you to merchandise your store to maximise the sales opportunity. We share our insights into what’s hot in natural product packaging and why it matters to you. 

Colourful natural product packaging

GREEN… AND RED AND PINK AND BLUE…

Traditionally when people think of natural product packaging, they think green and brown. How else will people know a product is natural if the packaging isn’t green or brown?

The industry and its consumers have come a long way. Consumers are more sophisticated and educated about the benefits of natural health products. The evolution of natural product packaging reflects this shift.

Amazing Oils is one of the latest natural health brands to modernise their packaging with a bright and bold new look. Featuring colour blocks of red, blue and purple, the packaging is easy to read and presents a streamlined look on the shelf.

As you browse the shelves of our online shop, you’ll see other brands such as Ethique, Happy Way and Eden Healthfoods that are all embracing the rainbow as leaders in the industry.

With more and more retail stores moving towards the integration of natural health products alongside non-health products, including major grocery chains such as Coles, this packaging trend only serves to help natural products stand out more on shelves, boosting your sales in the process.

Health claims on natural product packaging

CALLING OUT HEALTH AND NATURAL CLAIMS

If an objection to integration is “how will people be able to identify natural health products if they are scattered through the aisles?” The answer is in the packaging.

Despite their ability to now blend somewhat seamlessly into the shelves alongside regular grocery or beauty products, natural products have a powerful tool in their arsenal. And they’re not afraid to use it.

That is, they can use their packaging to be clear about their ingredients, sustainability or natural health claims.

The packaging of ACURE skin and hair care products is simple and clean. The colour block design draws the eye of the consumer… and then they see the words “100% vegan”. Right on the front of the packaging. 

It’s a similar case for Keto Naturals. While the name of the brand does give away the keto-friendly nature of the products, the front of the packaging showcases the benefits of the products – keto and paleo friendly, vegan and gluten free among them. 

Macro Mike is another example of a brand that doesn’t hesitate to use prime real estate on packaging to highlight the gut-friendly, 100% natural, plant-based benefits (just to name a few) of their products.

The rising number of vegans and consumers who care about what’s inside the products they buy are looking for these claims. 

Sustainable natural product packaging

THE SUSTAINABILITY OF THE PACKAGING

According to the Trivium Packaging 2021 Global Buying Green Report, the sustainability of product packaging is a huge concern for consumers.

The report found that:

  • 54% of consumers factor the sustainability of product packaging into their buying decisions
  • 52% of consumers actively seek information on the sustainability of product packaging 
  • 73% of consumers are willing to dig deeper into their pockets to pay more for eco-friendly packaging

This is where natural product packaging has the upper hand. Like the recycled plastic packaging of Koala Eco. Or the compostable packaging of Ethique. Or the recycled cardboard tubes that house the PATCH bandages. 

Brands in the natural health industry have been considering and innovating the sustainability of their packaging for many years. This is a trend that has been driven by conscious brands answering to consumer demand. 

STOCK YOUR SHELVES WITH TREND NATURAL HEALTH PRODUCTS

At Unique Health Products we stock some of the biggest natural health brands in Australia. We are proud of the innovation and leading market position of our brands and the way they drive natural product packaging trends. 

You can purchase from hundreds of brands online with us 24/7, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

6 HEALTH AND WELLNESS TRENDS AND WHAT THEY MEAN FOR YOUR BUSINESS

The beauty of the digital age is that we have so much data at our fingertips to guide decision-making in business. You don’t need to guess the wellness trends… because you can see the trends unfolding in the data right before your eyes.

Using data from Google Trends and keyword research tool, Ubersuggest, we’ve done some digging to analyse six health and wellness trends that have significantly impacted the industry over the last five years, and how you can make the most of those trends in your business.

KETOGENIC DIET

The keto diet has steadily grown in popularity over the last five years. In recent Roy Morgan research, 24% of people surveyed indicated that eating a low-fat diet is important to them. This was down from 39% in 2000. The researchers suggested that this change in the way people look at food could be due to the rising popularity of the high-fat keto diet. 

Each month, more than 90,000 people in Australia search ‘ketogenic diet’, 74,000 search for ‘keto diet’ and 1,000 search for ‘keto diet vegan’ or ‘keto diet vegetarian’. Interestingly, in the last 12 months, there has also been a 50% increase in search volume for ‘keto friendly snacks’. 

The opportunity: Educate your customers on the benefits of keto, tied to your keto offering. If you want to increase your keto range, brands like Keto Naturals, The Monday Food Co, PBCo. and Vitawerx have a strong keto market presence. 

Image Source: Google Trends

ENVIRONMENTALLY FRIENDLY

Research consistently shows that today’s consumers are concerned about the environment. This is supported by the Google Trends data, which shows movement in an upwards direction for searches related to the environmentally friendly topic. 

So, what exactly are they searching for? The list is long, but there is strong growth in search volume where it matters most to you:

  • 450% increase in ‘earth friendly cleaning’ and 60% increase in ‘eco cleaning products’
  • 200% increase in ‘eco friendly products’
  • 160% increase in ‘eco friendly gifts’ and 90% increase in ‘eco gifts’

The opportunity: In a climate where 2 in 5 consumers want brands to offer more sustainable/durable products, it’s time to not only increase your offering but also share your own sustainability initiatives with your customers, such as what you are doing to minimise your plastic waste and packaging.

In the eco-friendly gifts market, Summer Salt Body and Sow ‘n Sow are well established brands. Similarly, for eco-cleaning products with brands such as Earthwise, Bon Ami, Koala Eco and Planet Luxe

Image source: Google Trends

SINGLE-USE PLASTIC

The facts on single-use plastic and plastic waste are frightening. It’s no wonder that this is a trending topic of concern. 

With government moves in some states to ban certain single-use plastics and commitment at a federal level to phase out products such as single-use plastic straws and utensils, awareness of the topic is sure to grow. 

On the topic of drinking straws alone, there were huge increases in search volume over the five year period:

  • 1,900% increase for ‘reusable straws’
  • 1,110% increase for ‘metal straws’ and for ‘silicone straws’
  • 800% increase for ‘steel straws’

The opportunity: Embrace the rise of reusables and zero-waste products by minimising your use of single-use plastic bags and packaging and increasing your eco-offering with brands such as market-leader, Ethique as well as Ever Eco, Joco and Huskee.

Image Source: Google Trends

VEGANISM

Plant-based diets are on the rise. Whether it’s vegan, vegetarian or flexitarian, search for veganism and related terms is increasing. In the last five years there has been a 160% increase in search volume for ‘plant-based diet’. 

Every month more than 27,000 people search for ‘veganism’, 5,400 for ‘plant-based diet’, 1,600 for ‘plant-based meat’ and also for ‘veganism vs vegetarianism’ and 590 for ‘plant-based diets benefits’. That is a significant volume of search with an educational intent. People are curious about plant-based eating.

The opportunity: Cater to this growing market with a range of plant-based products and provide education on plant-based eating. Innovation and flavour are the key here with brands such as Upton’s Naturals, Flexible Foods and Plantasy Foods for plant-based meat alternatives or even J. Luehders vegan candy. 

Image source: Google Trends

ORGANIC NEAR ME

There are two elements to this trend. The first is the rise of interest in organic food. The second is the shift in local search.

In the last twelve months alone, Google search frequency for ‘organic food’ increased by 190% and each month 590 people search for ‘organic skincare Australia’. Awareness of the benefits of organic is rising which is driving the shift.

The opportunity: For local businesses and shopfronts, ensure your Google My Business profile is up to date. For eCommerce stores, organic is a trending topic so highlight your organic products. This is also a good opportunity to increase your organic range with brands like Planet Organic and Eclipse Organics

Image Source: Google Trends

IMMUNITY

Within the health and wellness industry, immunity is one of those topics that is always prominent. In the last 12 months, immunity related keywords have seen high search volumes:

  • 6,600 searches for immune system
  • 4,400 searches for immunity
  • 3,600 searches for immunity booster
  • 2,900 searches for immunity boosting food

Anecdotally, we are also hearing that consumers are increasingly on the lookout for immunity-related products. While you can expect peaks for this during cold and flu season, this might start to even out throughout the year, depending on global events.

The opportunity: Capitalise on the immunity trend with innovative and high-quality supplements that provide natural immune system support. Brands like IMUNI, Eden Healthfoods, Martin & Pleasance and Comvita cater to this market. 

Image Source: Google Trends

STAY ON TOP OF THE LATEST WELLNESS TRENDS WITH UNIQUE HEALTH PRODUCTS

We’ve been distributors in this industry for more than 25 years. We are always ahead of the wellness trends so you can bring the latest innovations and new products to your customers. You can shop online with us 24/7 here, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

THE TOTAL WELLNESS CATEGORY IS THRIVING!

The global wellness economy is now worth AUD$6.2 trillion. But this ever-evolving category is no longer just about diet and fitness, more and more consumers are searching for a range of mind, body and spirit solutions to improve their total wellness and wellbeing. Help your customers reach their goals by stocking these top-selling natural wellness products.

Naturally Effective

Cellfood-nakula-superchargedfood

Nutrient-rich drops

Cellfood’s Oxygen, Minerals & Aminos, contains 78 ionic minerals, 34 enzymes, 17 amino acids, electrolytes, and dissolved oxygen to provide an unsurpassed source of nutrients. This proprietary formulation comes in a convenient, on-the-go 30ml concentrate that consumers simply mix with water or juice daily. Each bottle offers a 30-day supply.

Pure goodness

Sourced from the finest plantation in Thailand, Nakula Organic Coconut Water is known for its pure taste and quality. This certified organic coconut water has nothing else added and appeals to the ever-growing socially conscious consumer thanks to its ethical source. It’s the perfect summer quencher!

Gut cleanse

Supercharged Food Love Your Gut Powder, from wellness influencer, Lee Holmes, is a naturopathic grade, organic diatomaceous earth that may help to clean out the accumulated build-up of waste, toxins, metals and mucous in the digestive tract. This 100% natural, vegan and gluten-free powder is a regularly sought-after addition to many total wellness routines. 

Beauty Boosters

wellness-beauty-boosters

Detoxify and brighten

Assist your customers to obtain that refreshed new year glow with ACURE’s Brightening Facial Scrub. Combining sea kelp super-nutrients to soften and detoxify, lemon peel and French green clay to cleanse and Madonna lily to bring the brightness —this well-rounded, refreshing facial scrub is a top seller for a reason.

Vegan beauty potion

Botanika Blends’ Beauty Potion is completely vegan friendly, containing no animal derivatives. Instead, it has been carefully crafted to naturally support the body’s ability to produce collagen thanks to its antioxidants, vitamins and minerals from superfoods, as well as probiotics and key amino acids.

Healing clay

Aztec Secret is a cult sensation in the USA with a huge following that applauds it as the ‘world’s most powerful facial’. The 100% Natural Calcium Bentonite Facial Clay offers deep pore cleansing without any fragrances or additives. This vegan product is effective and affordable skincare at its best. 

Wellness Warriors

gut-support-natural

Immune support

Rich in antioxidants and containing an abundance of essential fatty acids, Hab Shifa TQ+ Activated Black Seed Oil is a high potency, cold-pressed oil, formulated from 100% pure certified organic black seed. This Australian made and owned product is the ideal health supplement to support and maintain a healthy immune system.

Pure charcoal powder

Made from ultra-fine coconut shell fibre, Eden Healthfoods Activated Charcoal Powder is steam activated to enhance its absorption capacity. This medical-grade powder is 100% natural and can be used in various ways to neutralise and adsorb harmful toxins from the body.

Prebiotic and probiotic in one

Guthealth+ 3-in-1 MultiFibre may be the most advanced natural fibre supplement to hit the market and it’s right on trend. A synergy of three prebiotic fibre groups and added probiotics create a symbiotic effect for the ultimate in gut health support. Sustainably grown and manufactured in Australia, the blend is vegan, gluten free and shelf stable.

Sleep Solutions

natural-stress-relief

Sleep lotion

Amazing Oils Magnesium Pro Sleep Lotion is a fast-acting targeted way to treat sleep related issues and ailments. The effective combination of relaxing ingredients works synergistically to relieve sleeplessness in one single, affordable lotion that is vegan, cruelty free and easy to use. And it smells heavenly!

Restful rituals

Assist your customers to soothe their mind and body to achieve the ultimate night’s sleep with The Goodnight Co. Ceramic Diffuser and Pure Essential Oil Goodnight Blend. The diffuser uses ultrasonic technology allowing the mist to be delivered through vibrations, for a safe, heat and noise-free alternative.

While the Pure Essential Oil Goodnight Blend contains key ingredients, lavender, sweet orange and sweet marjoram to prepare the mind and body for a deep, healing sleep. 

TUNE INTO TOTAL WELLNESS

You can tap into consumer demand for mind and body total wellness products by ordering all of your stock from our online store 24/7 or by calling our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

5 EMERGING TRENDS IN NATURAL HEALTH!

There’s an overarching theme emerging from this year’s events and it comes as no surprise — it revolves around preventative health, in particular, supporting the immune system. Aside from this, consumers are demanding even more from natural health brands and continue to seek out products developed with both a conscious and a specific purpose. Here are the top 5 emerging trends in natural health today:

SUPPLEMENTS-TREND

1. SUPPLEMENTS

Nutrition Business Journal estimates that sales of cold, flu and immunity supplements alone will reach $5.2 billion this year, with growth of 51.2% over 2019. The new awareness of immunity offers supplements an opportunity to be seen as more of a year-round
regimen than a seasonal response. Star ingredients in hot demand include pre and probiotics thanks to the increasing awareness around gut health and immunity. According to Mintel, the number of internet searches for gut health grew 669% last year!

Emerging-trends-beauty

2. HIGH-PERFORMANCE BEAUTY

The global natural and organic personal care market is expected to grow even faster than food – at a compound annual growth rate of 11.1% by 2026. But consumers are now looking for natural beauty products that go one step further than just “simple” and
“clean”. Technologically advanced, high-performing functional products are becoming more popular. The key to success is stocking a range of brands that are natural, trustworthy, transparent, and offer a point of difference with their chosen functional ingredients ie. vitamin C for anti-ageing and calendula to calm and soothe.

5-Emerging-Trends_Trending

3. PLANET OVER PERSONAL GAIN

More and more consumers are moving from individual-centric to planet-centric decision making. They are increasingly aware of and
concerned about sustainability issues and want the brands they trust to take appropriate actions to help reduce their impact. This spans across ingredient sourcing, packaging materials and actively giving back to charities and organisations making a difference.
The rising demand for locally sourced and Australian made products has also come to the forefront of late as consumers look
to support businesses closer to home. 90% of Australians aged 14+ say they are more likely to buy products made in Australia!

5 Emerging Trends_Trending5

4. FUNCTIONAL BEVERAGES

A growing number of consumers are looking to adjust their drinking habits by seeking out better-for-you options. Conscious
of excessive sugar intake and searching for products that do more than just hydrate, the functional beverage trend is gaining rapid
momentum. 80% of consumers in a recent FMCG survey said they were planning to eat and drink more healthily because of the recent pandemic. In particular, consumers are looking for drinks that will help support their immune system with drinks high in vitamin C, omega 3s and other ingredients for immune health.

5 Emerging Trends_Trending6

5. INGREDIENTS FOR DIY CREATIONS

Stress, anxiety and a strong desire to boost wellbeing and get a ‘feel good’ hit at home, has consumers increasingly eager to create their own home and personal care products such as face masks and cleaning products. Combined with a 44% increase in screen time and the popularity of DIY on social media, this trend offers consumers a triple-whammy ‘feel good’ effect thanks to a feeling of belonging, enjoying a personalised experience, and active participation in more sustainable consumerism.

Unique Health Products is home to many of the world’s biggest health and wellness brands. With more than 3,800 products in our warehouse, you can rest assured, if it’s trending, a top seller, or a product simply worth stocking on your shelves – we’ll have it! Ready to place an order? You can shop online with us 24/7 here, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

Sources: Play Market Research, 2020. Roy Morgan, 2019.

AUTUMN MUST-HAVES TO GET SALES MOVIN’ N’ SHAKIN’

GET SALES MOVIN’ N’ SHAKIN’ AND SUPPORT YOUR SPORTY CUSTOMERS WITH THESE AUTUMN MUST-HAVE HEALTH PRODUCTS – FROM PRE-WORKOUT FUEL, HEALTHY HYDRATION TO PROTEIN-PACKED SNACKS.

Whether your customers are everyday gym-goers, weekend warriors or simply looking for hunger-busting snacks, there’s a delicious workout wonder to suit everyone’s needs! 

HYDRATION PLUS

Hydration on-the-go just got amped up – introducing new Nuun Vitamins! Portable and convenient – your customers receive an optimal balance of electrolytes and a nutrient boost with 11 added vitamins and minerals. Low in sugar, plant-based, gluten and dairy free, the Nuun Vitamins range is safe for clean sports and perfect for daily hydration. Available in six fresh flavours – with an added caffeine energy hit in Blackberry Citrus and Ginger Lemonade!

GLUTEN-FREE VEGAN PROTEIN BLENDS

Crafted by nature and powered by plants, Botanika Blends offers an amazing plant-based alternative to the usual protein blends. An innovative mix of organic pea and rice protein, natural marine minerals, digestive enzymes and branched chain amino acids – these low carb blends are all natural with nothing nasty! They come in three delicious, silky-smooth flavours – Cacao Hazelnut, Golden Chai Latte, and Raspberry Coconut.

 

 

SMALLER PACK, SAME PURE PROTEIN

Eden Healthfoods certified organic ultra-smooth, raw protein range now comes in two sizes! The original 1kg and a new smaller 400g size. Perfect for occasional protein users and those who are looking to try the range without committing to the larger size.

 

 

NEW BLUE DINOSAUR FLAVOURS

Expand your range of the #1 selling paleo snack bar in Australia with two mouth-watering new flavours – Apple Pie and Choc Orange! Made with only five ingredients, the bars are 100% natural, gluten free, vegan and contain no added sugar – they’re sure to delight your health-conscious customers!

 

 

CLEAN PLANT-BASED PROTEIN BARS

The Health Food Guys have created raw, protein bars with the purest of plant-based, organic ingredients. Preservative free and nutrient-dense – they’re a convenient, nutritious source of protein for customers on the go. Flavours include Cacao Goji, Maca, and Vanilla Blueberry.

 

NEW! DATE-FREE PROTEIN BALLS

These are not your average snack ball. New Full Filled Co Protein Balls are sweetened with maple and rice malt syrup instead of dates and are packed with grass fed whey protein. With Salted Peanut Butter, Chocolate Hazelnut and Choc Peanut Butter as flavour options – they’ll be flying off the shelf!

Order your Autumn must-have health products online via our online shop today! Not yet registered with us? You can do so here.

LIFT SALES THIS SUMMER WITH FITNESS-FOCUSED ESSENTIALS

BOOST YOUR SALES THIS SUMMER BY HELPING CUSTOMERS REACH THEIR GOALS WITH THIS SEASON’S FITNESS-FOCUSED FAVOURITES!

Make the most of the New Years Resolution boom and stock up on these must-have items to help support your customers and give your bottom line a healthy start to 2018.

fitness-products-summer-2018

BEFORE, DURING & AFTER

Support your customers in their fitness efforts with sustained energy from wholesome foods to feed their adventures, proper hydration and sweat-wicking deodorant to keep them fresh. Then help them recover with the impressive power of magnesium.

CLIF Bar Cool Mint Chocolate

Sustained, wholesome energy for athletes, adventurers and active customers.

Nuun Boost

Instant, natural hydration tablets + caffeine – ready to go for busy lifestyles.

Schmidt’s Deodorant Stick

Award-winning natural deodorant – hard-working ingredients for even the most active athletes.

Blue Dinosaur Super Bites

Paleo, natural and vegan superfood bars for a quick boost at brilliant grab n’ go prices.

Amazing Oils Recover Spray

100% Australian magnesium oil with wintergreen and menthol for sports enthusiasts.

PUT A LITTLE PEP IN THEIR STEP

From natural fat burners that help your customers reach their goals faster, to natural pre-workout elixirs, fast release protein and caffeinated chocolate – stock up on the hottest health products to naturally boost energy and support an active lifestyle- and don’t forget the sunscreen!

Protein Supplies Australia WPI Honeycomb

Honeycomb deliciousness in a powerful complete natural protein, without any unwanted additives!

 fitness-products-summer-2018-3

PROTEIN AND FATS  TO SUIT ALL DIET TRENDS

We understand it can be tough keeping up with all the latest diet trends, especially during Summer when customers are keen to try something new. Don’t worry! We’ve got you covered with our wide range of plant-based proteins that are raw, vegan, gluten-free, and paleo. Plus, with Niulife‘s Coconut Endurance MCT Plus+ oil, you’ll be able to offer low carb, high fat and keto diet followers an energy boost, perfect for their Bulletproof Coffees.

Eden Ultimate Protein

Organic sprouted and bio-fermented wholegrain brown rice protein – perfect for vegans!

Enviro 2.2L Drink Bottle

Huge 2.2L BPA-free, reusable, light-weight, durable and recyclable bottle.

Zen Spray

Joint and muscle relief – in a handy natural spray.

Niulife MCT Endurance

Nature’s power fuel – made with a fuller profile of MCTs for sustaining energy and stamina.

Order the full range of sports and fitness products available in our online store today and turn up the heat on this season’s sales! Need an account with us? Apply online here.

The Power of Eden’s Garden

‘TO CREATE POWERFUL HEALTH’: THIS IS THE MOTTO THAT EDEN HEALTHFOODS FOUNDER, STEVEN PRAHIN LIVES BY, AND WHY HE’S SO PASSIONATELY DRIVEN TO MAINTAIN THE GROWTH OF HIS BRAND.

 

Trying to overcome his own health issues, Steven began learning of the power of herbs and superfoods in healing. He became fascinated by studying the teachings of natural healers like Master Herbalists, Dr Richard Schulze and Dr John Christopher. They resonated with Steven’s belief in approaching health holistically and working with the body.

What stuck with him was that not all organics are equal and to ensure a therapeutic effect, quality ingredients are necessary. Steven found that often the programs, protocols and products weren’t strong enough or readily available to people who needed them.

Discovering how misleading some product ingredient lists could be and how many companies concentrated on profit margins over organic quality, Steven saw an opportunity in the market.

Steven knew he had to create trusted, completely transparent, high quality products for his own health and for the health of others.

Sourcing the highest quality organic and wild crafted ingredients available on the planet, he launched Eden Healthfoods, bringing superior detox, probiotic, superfood and wholefood products to the market.

“I have a genuine desire to help people achieve powerful health.” – Steven Prahin.

Steven has ensured that no short cuts are ever taken, nor is their bottom line a concern.

His main focus is discovering ways to make the Eden Healthfoods products even better, stronger and more effective in helping to achieve powerful health.

Discover the Eden Healthfoods range on our online shop.

Contact us to give you access, if you don’t already have a login or click here to open a wholesale account with us.

Cleansing Consumers – Prebiotics and Probiotics

PREBIOTICS AND PROBIOTICS. SIMILAR IN NAME, SIMILAR OFFERINGS OF IMPROVING GUT HEALTH WITH BOTH WORKING TOGETHER SYNERGISTICALLY TO BUILD HEALTHY GUT FLORA, BUT ONE LESS IN THE SPOTLIGHT THAN THE OTHER, UNTIL NOW.

For years consumers have been educated on probiotics and most know what these little critters are. The benefits of probiotics, often referred to as ‘good’ bacteria, are highly marketed and supported by scientific findings, in fact the category’s projected to grow to AU$61.10 billion by 2020.^

85% of the happy hormones in
the brain is produced in the gut.^^

Recently there has been an increasing awareness and demand for a special dietary fibre that feeds probiotics – prebiotics. With scientific research rapidly developing in this areas, customers understanding of the link between digestive health and overall wellness is growing.

The digestive system is home to trillions
of microorganisms. A healthy adult has
about 2kg of these bacteria in the gut. *

 

PREBIOTICS

  • Prebiotics are non-living, non-digestible carbohydrates.
  • Found in fibrous foods like psyllium and green banana flour.
  • They feed, grow and maintain probiotics living in the body

Fuel your customers good bacteria growth with prebiotics from brand like Natural Evolution and Planet Organic.

prebiotics

 

PROBIOTICS

  • Probiotics are living microorganisms.
  • Found in foods like yogurt, kefir, kombucha tea, sauerkraut, tempeh and even pickles.
  • Good gut bacteria are negatively altered by poor or high-fat diets and antibiotics.

Boost your customers probiotics with these products from NTS Health, Nuferm and Kombucha Max.

probiotics

SYNBIOTICS

  • Synbiotics are the combination of both pre- and pro-biotics.
  • Over 60% of consumers said they’d be interested in buying synbiotics to improve health.**

Brands like Amazonia and Eden Health Foods offer products that contain prebiotics and probiotics in one.

Synbiotic

COBIOTICS

  • Cobiotics are the combination of prebiotics and antioxidants.
  • They offer fibre to feed gut flora and antioxidants to protect the gut wall.
  • Good bacteria growth is encouraged and bad bacteria growth discourage.

Macrolife and Vital Greens offer prebiotics that are supercharged with superfoods.

cobiotics

 

To create an on-trend ‘healthy gut’ section in your store, contact us for advice on the best natural and organic products for your environment and target audience.

With a dedicated products team, we’re always working hard to offer you only the best, fastest selling brands and stay one step ahead of trends – so you can too!

 

^Markets and Markets, 2015

*Medical News Today, 2016.

^^ Dr Rachel Wyndham, 2015

**Newhope 360, 2016

Brand News – Spring 2016

THE LOOP KEEPS YOU UP TO DATE WITH THE LATEST NEWS ON THE BRANDS UNIQUE DISTRIBUTES.

From branding updates and packaging alterations to price changes, the major brand news for the quarter is covered right here.

For any brand change queries that aren’t covered below please contact us.

EDEN HEALTH FOODS ENHANCE POPULAR PRODUCTS
Bee Pollen from Eden Health Foods is now being sold in a bolder, eye-catching packet. They’ve also enhanced their Ultimate Protein Powders, making them almost twice as fine, meaning they’re even smoother than ever before.

Brand News - Eden Health Foods

 

NEW PACKAGING, NEW SIZES FOR NIULIFE
Previously sold in 500ml and 1L sizes, Niulife coconut oil now comes in 350g and 720g sized jars. The packaging across the whole range has also received a makeover with a stronger call to action and focus on their social responsibility.
Did you know 100% of profits from all Niulife products go towards erasing poverty, bringing hope and empowering lives?

Brand News - Niulife

 

NATURE’S CHILD NURTURE A NEW LOOK
New packaging has been created for Nature’s Child Bottom Balm and Wonder Balm. They’ve opted for a more nurturing design using baby images and earthy colours, sure to be a hit with mums and dads.

Brand News - Natures Child

 

JOY BEANS BOXED
The entire coffee range from Joy Beans are now sold in boxes. They’re still the same coffee beans your customers love, but they’re now even sturdier on the shelf and have a fresh, funky new style.

Brand News - Joy Beans

 

UPDATED PERFUME DISPLAY

Vrindavan has discontinued Sandalwood Serene to make way for the beautiful NEW Celestial Forest scent.  This beautiful display comes complete with free testers, so pop it on your counter for an easy impulse buy at just RRP $14.95!

Brand News - Vrindarin

 

TOP SELLERS GO CERTIFIED ORGANIC
Kombucha Max drinks and Zen Green Tea’s Matcha Powder have earnt organic certification. Keep an eye out for new stock, displaying the ACO logo, filtering through orders soon.

Brand News - Zen Green Tea and Kombucha Max