SUSTAINABLE BRANDS ANSWER THE CONSUMER CALL

Regardless of generation or gender, the environment matters to consumers. 

In one study of 2000 Australians, the researchers found that the top three overall social and economic concerns for the respondents were plastic waste, toxic chemicals and our oceans. The same study also found that 56% of people are actively searching for sustainable brands and products that support causes or have environmentally friendly attributes. As many as 6 in 10 will pay more for said products. 

56% of people are actively searching for sustainable brands and products that support causes or have environmentally friendly attributes.

Equally, in another recent study on sustainability in Australia, 46% of people reported that they had stopped buying particular products due to their environmental and societal impact. 48% of people wear their choices with pride, believing that sustainable purchases are a statement of who they are and what they believe in. 

At Unique Health Products, we are proud to distribute products from a large range of sustainable brands that are leaders in providing choices to address the environmental concerns of consumers.

Sustainable brands using recycled packaging

RECYCLED PACKAGING

The statistics on plastic packaging are frightening. In Australia, one million tonnes of our annual plastic consumption is single-use plastic. And it’s not going unnoticed. 83% of people are concerned by plastic waste. 

Ethique is on a mission to #giveupthebottle and revolutionise the beauty industry. To date, Ethique’s solid bars have saved more than 10 million bottles from entering landfill. The commitment from this brand to being plastic free extends right across the business. Not only are the bars plastic free, but they also use compostable packaging.

Acure is another sustainable brand, already firmly committed to sustainable and natural products, now taking further steps by removing unnecessary outer box packaging. 

Similarly, household cleaning brand, Earthwise, has pledged that by 2025, 100% of their packaging will be recyclable, reusable or compostable. They are transparent on their progress and dedicated to making positive environmental change.

Sustainable brands that consider the full product life cycle

THE FULL PRODUCT LIFE CYCLE

The Australian Packaging Covenant has set a target for 100% of product packaging to be reusable, recyclable or compostable by 2025. There are many brands that are going further than that to create products that not only use sustainable packaging, but the product itself is compostable. 

This approach of considering the full product life cycle caters to the growing consumer market that is concerned with their waste footprint.

PATCH is one such sustainable brand with their innovative, compostable Bandages. Not only are the PATCH Bandages made from 100% natural bamboo fibre with the added goodness of activated charcoal, aloe vera and coconut oil, but the Bandages, and their packaging, are also 100% compostable. The result is a product that is good for people and the planet. 

Using bio-plastics, the Biotuff range of Bin Liners, Kitchen Tidy Bags, Nappy Waste Bags, Disposable Gloves, Cling Wrap, Sandwich Bags and Dog Waste Bags are biodegradable and compostable. Plastic bags can take between 20 and 1000 years to decompose, not to mention the other environmental impacts they can have for our oceans and animals. 

Sustainable brands that make reusables

REUSABLES

According to Euromonitor, the Australian ‘throw-away’ culture is being replaced with an increased movement towards reusable and refillable containers and products. 

Ever Eco was an Australian pioneer as the first brand in the country to introduce Stainless Steel Drinking Straws. They have continued to lead the reusables industry and have since expanded their range to include a large number of reusables including Water Bottles, Clothes Pegs, Produce Bags, Kitchen Storage and more.

Also in the reusables market, Honeybee Wrap creates 100% organic cotton, eco alternatives to plastic wrap that can be reused time and time again. 

But it’s not just food and drink related products that are driving the reusables boom. The Hello Cup replaces pads and tampons as a reusable period product alternative. Made from medical grade thermoplastic elastomer, it can be used for years, helping to reduce the 45 billion single-use period products that end up in landfill each year. 

Sustainable brands that use sustainably sourced ingredients

SUSTAINABLY SOURCED INGREDIENTS

In one study conducted by IBM it was found that 73% of the research participants want more than simple sustainability claims from the brands they buy. They want details about sourcing and the traceability of products and ingredients. Of those people, 71% are willing to pay a premium for products that provide that information.

This is the kind of transparency that RXBAR was founded on. Not only does every RXBAR contain clean and responsibly-sourced ingredients, those ingredients are proudly visible, front and centre on the product packaging. 

The Ginger People are also steadfastly committed to sustainably sourced ingredients and have developed strong partnerships with their farmers to ensure this. By working with family farms around the world in locations such as Peru, China, Indonesia and Fiji, they create opportunities for the local people and follow bio-diverse farming practices. 

Ethical sourcing is also a principle that guides the production of Dr Organic Skincare and Hair Care. The natural and plant extracts are sourced from around the world to produce luxury products that don’t cost the earth.  

Sustainable brands with carbon neutral operations

CARBON NEUTRAL OPERATIONS

77% of consumers are concerned about climate change. They are looking for the brands they purchase to take positive action towards reducing their carbon footprint. 

CLIF is a leader in this space, having achieved their goal of carbon neutral business operations, operating on 100% green power for electricity at all CLIF facilities. Not only this, they also sustainably source their ingredients and they are committed to reaching a goal of 100% reusable, recyclable or compostable packaging by 2025.

Sustainable brands showing environmental innovation

ENVIRONMENTAL INNOVATION

There are also many sustainable brands that are identifying innovative ways to target environmental issues.

Take People4Ocean as an example. Their range of suncare products were designed by marine biologists to be not only reef safe but also target common skin concerns related to sun exposure. 

Another brand innovating for good is Natural Evolution. What started as an accidental discovery when Natural Evolution founder and second-generation banana farmer, Robert Watkins, drove over a hand of lady finger bananas has turned into a booming brand. Not only do Natural Evolution Banana Flour products have an array of health benefits, using the bananas to produce flour also helps with the issue of farmers discarding excess bananas that were unwanted by the supermarkets. 

CATER TO YOUR ECO CUSTOMERS WITH OUR SUSTAINABLE BRANDS

Whatever the environmental concerns of your customers, at Unique Health Products we have brands to cater to their needs. As a retailer you can make a statement about your sustainability goals and commitments by stocking your shelves with these innovative, eco-friendly brands. 

These sustainable brands and many more are available 24/7 in our online store, or alternatively you can call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

6 HEALTH AND WELLNESS TRENDS AND WHAT THEY MEAN FOR YOUR BUSINESS

The beauty of the digital age is that we have so much data at our fingertips to guide decision-making in business. You don’t need to guess the wellness trends… because you can see the trends unfolding in the data right before your eyes.

Using data from Google Trends and keyword research tool, Ubersuggest, we’ve done some digging to analyse six health and wellness trends that have significantly impacted the industry over the last five years, and how you can make the most of those trends in your business.

KETOGENIC DIET

The keto diet has steadily grown in popularity over the last five years. In recent Roy Morgan research, 24% of people surveyed indicated that eating a low-fat diet is important to them. This was down from 39% in 2000. The researchers suggested that this change in the way people look at food could be due to the rising popularity of the high-fat keto diet. 

Each month, more than 90,000 people in Australia search ‘ketogenic diet’, 74,000 search for ‘keto diet’ and 1,000 search for ‘keto diet vegan’ or ‘keto diet vegetarian’. Interestingly, in the last 12 months, there has also been a 50% increase in search volume for ‘keto friendly snacks’. 

The opportunity: Educate your customers on the benefits of keto, tied to your keto offering. If you want to increase your keto range, brands like Keto Naturals, The Monday Food Co, PBCo. and Vitawerx have a strong keto market presence. 

Image Source: Google Trends

ENVIRONMENTALLY FRIENDLY

Research consistently shows that today’s consumers are concerned about the environment. This is supported by the Google Trends data, which shows movement in an upwards direction for searches related to the environmentally friendly topic. 

So, what exactly are they searching for? The list is long, but there is strong growth in search volume where it matters most to you:

  • 450% increase in ‘earth friendly cleaning’ and 60% increase in ‘eco cleaning products’
  • 200% increase in ‘eco friendly products’
  • 160% increase in ‘eco friendly gifts’ and 90% increase in ‘eco gifts’

The opportunity: In a climate where 2 in 5 consumers want brands to offer more sustainable/durable products, it’s time to not only increase your offering but also share your own sustainability initiatives with your customers, such as what you are doing to minimise your plastic waste and packaging.

In the eco-friendly gifts market, Summer Salt Body and Sow ‘n Sow are well established brands. Similarly, for eco-cleaning products with brands such as Earthwise, Bon Ami, Koala Eco and Planet Luxe

Image source: Google Trends

SINGLE-USE PLASTIC

The facts on single-use plastic and plastic waste are frightening. It’s no wonder that this is a trending topic of concern. 

With government moves in some states to ban certain single-use plastics and commitment at a federal level to phase out products such as single-use plastic straws and utensils, awareness of the topic is sure to grow. 

On the topic of drinking straws alone, there were huge increases in search volume over the five year period:

  • 1,900% increase for ‘reusable straws’
  • 1,110% increase for ‘metal straws’ and for ‘silicone straws’
  • 800% increase for ‘steel straws’

The opportunity: Embrace the rise of reusables and zero-waste products by minimising your use of single-use plastic bags and packaging and increasing your eco-offering with brands such as market-leader, Ethique as well as Ever Eco, Joco and Huskee.

Image Source: Google Trends

VEGANISM

Plant-based diets are on the rise. Whether it’s vegan, vegetarian or flexitarian, search for veganism and related terms is increasing. In the last five years there has been a 160% increase in search volume for ‘plant-based diet’. 

Every month more than 27,000 people search for ‘veganism’, 5,400 for ‘plant-based diet’, 1,600 for ‘plant-based meat’ and also for ‘veganism vs vegetarianism’ and 590 for ‘plant-based diets benefits’. That is a significant volume of search with an educational intent. People are curious about plant-based eating.

The opportunity: Cater to this growing market with a range of plant-based products and provide education on plant-based eating. Innovation and flavour are the key here with brands such as Upton’s Naturals, Flexible Foods and Plantasy Foods for plant-based meat alternatives or even J. Luehders vegan candy. 

Image source: Google Trends

ORGANIC NEAR ME

There are two elements to this trend. The first is the rise of interest in organic food. The second is the shift in local search.

In the last twelve months alone, Google search frequency for ‘organic food’ increased by 190% and each month 590 people search for ‘organic skincare Australia’. Awareness of the benefits of organic is rising which is driving the shift.

The opportunity: For local businesses and shopfronts, ensure your Google My Business profile is up to date. For eCommerce stores, organic is a trending topic so highlight your organic products. This is also a good opportunity to increase your organic range with brands like Planet Organic and Eclipse Organics

Image Source: Google Trends

IMMUNITY

Within the health and wellness industry, immunity is one of those topics that is always prominent. In the last 12 months, immunity related keywords have seen high search volumes:

  • 6,600 searches for immune system
  • 4,400 searches for immunity
  • 3,600 searches for immunity booster
  • 2,900 searches for immunity boosting food

Anecdotally, we are also hearing that consumers are increasingly on the lookout for immunity-related products. While you can expect peaks for this during cold and flu season, this might start to even out throughout the year, depending on global events.

The opportunity: Capitalise on the immunity trend with innovative and high-quality supplements that provide natural immune system support. Brands like IMUNI, Eden Healthfoods, Martin & Pleasance and Comvita cater to this market. 

Image Source: Google Trends

STAY ON TOP OF THE LATEST WELLNESS TRENDS WITH UNIQUE HEALTH PRODUCTS

We’ve been distributors in this industry for more than 25 years. We are always ahead of the wellness trends so you can bring the latest innovations and new products to your customers. You can shop online with us 24/7 here, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

5 NATURAL BEAUTY TRENDS FOR 2021

In their Future of Beauty Report, Nielsen identified natural beauty and skincare as key drivers for the future of the industry. Mintel called it a “Beauty Eco-lution” that is driven by eco-ethical and conscious purchasing decisions.

But the natural beauty market is as diverse as it is fast-growing. It has almost twice the predicted CAGR of the beauty market as a whole! In the plethora of products available, there are key natural beauty trends that are driving the growth.

Here are the five key natural beauty trends you should know to have your finger on the pulse for your eco-conscious customers.

Cruelty-free beauty

1) CRUELTY FREE

According to What’s New in Healthy Products, consumers are starting to consider vegan and cruelty-free credentials as a baseline requirement for skincare brands. 

ACURE is a brand that is leading the market in highly innovative and effective skincare that also adheres to its vegan and cruelty-free values. For ACURE this means no animal-testing, ever, and drawing on powerful super nutrients for skin wellness. 

From Facial Scrubs to Cleansing Gels, Face Masks, Serums, Moisturisers, Treatments, Oils and more, every product in the ACURE range is 100% vegan. 

Zero-waste beauty

2) ZERO WASTE

Plastic packaging – and more specifically plastic packaging winding up in landfill – is an undeniable issue facing our planet. Since 1960, the amount of plastic packaging used in the USA has increased over 120 times. While this figure isn’t limited to the beauty industry, globally, the beauty and personal care industry accounts for more than AUD $30 billion in plastic packaging sales.

Ethique is an impressively-sustainable brand playing an active role in reducing plastic packaging. The brand and products are 100% plastic free. In fact, Ethique has saved more than 6.5 million plastic bottles from entering landfill with their sustainable paper packaging, compostable Storage Containers, Concentrates and Solid Beauty Bars.

While Ethique started with Shampoo Bars, there are now Solid Face Cleansers, Solid Face Scrubs, Solid Face Serums as well as a range of home, pet, hair and body care bars.

Another brand providing zero-waste solutions is Ever Eco. Their passion for eradicating single-use plastics started with the humble drinking straw and has now extended to include a beauty range. Beauty products include Reusable Bamboo Facial Pads to replace single-use cotton pads as well as Muslin Facial Cloths and Konjac Facial Sponges.

Functional and bioactive ingredients - natural beauty trends

3) FUNCTIONAL AND BIOACTIVE INGREDIENTS

As much as functional ingredients are driving food trends, they are also a force in natural beauty trends.

Functional and bioactive ingredients have been used for centuries in traditional medicine, and now the natural beauty industry is embracing the transformational power of nature.

Dr Organic doesn’t just use bioactive ingredients. Their ranges are each built around a powerful bioactive to ensure each product is truly functional. Whether it is Organic Aloe Vera, Activated Charcoal, Organic Hemp Oil, Organic Manuka Honey, Organic Reishi or one of the other many bioactives in the range, every product is designed to draw on the power of nature to get serious skin results.

ACURE is another brand that uses functional ingredients such as ashwagandha, reishi, holy basil, cordyceps and melatonin. Despite their use of quality, effective plant-based bioactives and functional ingredients, they are incredibly accessible and affordable for the everyday consumer looking to ‘clean up’ their beauty routine. 

Beauty supplements

4) BEAUTY FROM WITHIN

In line with the food as medicine trend, there are an increasing number of beauty supplements focusing on nourishing skin from within with the idea that beauty starts on the inside.

Supercharged Food, known for their Love Your Gut Powders and Capsules, has recently launched the Earth and Sea Beauty Capsules. The capsules contain a blend of silica, iodine and iron. The 100% Australian-sourced silica may aid in collagen production for healthy hair, skin and nails. The iodine in the blend is sourced from Tasmanian kelp and may help to repair damaged skin cells. 

Natural sheet masks

5) SHEET MASKS

Sheet masks are certainly a trend that is here to stay! The natural beauty trend for sheet masks is in natural and organic ingredients and eco-friendly materials.

Orgaid produced the world’s first organic sheet mask. They use the patented Ecoderma sheet mask fabric along with organic ingredients and scientifically-backed formulations to create highly-effective sheet masks.

The Orgaid sheet mask range includes three varieties – Anti-aging & Moisturizing, Vitamin C & Revitalizing and Greek Yogurt & Nourishing.

BRING NATURAL BEAUTY TRENDS TO YOUR CUSTOMERS

You can find each of these brands and their trending products – plus many more – in the Unique Health Products online store. You can shop online 24/7, or call our friendly sales team on 1800 787 904. If you don’t yet have an account with us, you can register for one here.

THE FEEL GOOD FUTURE OF RETAIL

Growing awareness around ethical and environmental issues is driving the rise in mindful consumption with consumers increasingly searching for products that match their values. More people are choosing to vote with their dollar, supporting brands, products and retailers who embrace transparency, social, ethical and environmental responsibility.

The ‘green movement’ and ever-increasing demand for ‘feel good’ products is predominately driven by sustainably-minded millennials. This generation is likely to pay more for brands and products that reflect their values from retailers they trust across all categories, including food and drink, beauty and personal care, and cleaning products.

Not sure where to start? Delight your customers with a range of feel good products that fit into the following eight main areas.

1) Reduce, Reuse, Recycle

The ABC series, War on Waste, highlighted the consequences of single-use straws and plastics driving demand for a range of products that help reduce, reuse and recycle.

Since the series’ debut, there has been an unprecedented demand for products including wax lunch wraps, fabric food pouches, cotton shopping and produce bags, reusable drink bottles, stainless steel food containers and on-the-go reusable non-spill cups!

2) Sustainable Packaging

A growing number of shoppers are consciously making purchasing decisions based on a products’ lifecycle including packaging material, its perceived recyclability, and the brand’s corporate commitments to sustainability. The health-conscious shopper is now focused on choosing packaging that aligns with their health and environmental values – healthy packaging for healthy foods and beverages, and recyclable packaging for natural and organics.

 

3) Fairtrade

Consumers are not only mindful of packaging, but also want to know where their food and beauty products come from, with half of Australians now recognising the fairtrade mark, according to Fairtrade Australia New Zealand. Some of the commonly sought after fairtrade products include coffee, chocolate and oils.

 

4) Social Responsibility

In today’s socially conscious environment, customers place a premium on spending their money with businesses that prioritise social responsibility. Many companies have adopted socially responsible elements in their business strategies to help a community via beneficial services and products.

Look out for palm oil free or sustainable palm oil in food and beauty products, and brands that support local farmers and communities with social responsibility programs.

5) Organic and sustainable farming

Increased environmental awareness is driving demand for certified organic products, with sales up $300 million on last year. Some 55% of Australian organic buyers now say they look for a certification logo on labels to check if a product is actually organic, according to new research released by Australian Organic. Consumers cite the main benefits of buying organic as chemical free (80%), environmentally friendly (71% – up from 65% since 2016) and additive free (65%).

 

6) Vegan and cruelty-free alternatives

Concerns over animal welfare are not just about food and drink, with vegan and cruelty free now a baseline requirement in beauty and personal care products. An ever-increasing number of ethical consumers are taking into consideration animal rights and the safety of ingredients before making a purchase. According to a report by Grand View Research, the global market for vegan cosmetics is expected to reach $20.8 billion by 2025.

7) Buying Local

There is an increasing demand for authentic Australian-made products produced and manufactured to our high standards. Consumers are growing tired of the globalised clamour of mass-produced products and yearn for the simplicity of local economy and quality products crafted with care. According to Roy Morgan research, 90% of Australians say they are more likely to buy products made in Australia.


8) Brands That Give Back

Brands that value sustainability, ethics and helping others as their main ethos take the post-purchase ‘feel good’ vibes to a whole other level. Whether it be through sourcing sustainable materials or donating profits to charity, consumers are looking for brands that give back to people or the planet. This powerful philanthropical approach to business is earning major brownie points with conscious consumers and doing a world of good at the same time.

The feel good future of retail is here and we proudly stock a whole range of brands that bring good back to the world. Order these products and more via our online store! Not yet registered with a wholesale account? Sign up here!

SIX ON-TREND GIFT CATEGORIES FOR EASY MERCHANDISING

Christmas is right around the corner and the hunt for the perfect gift is well underway. Delight your customers by establishing displays in themes that are right on-trend and make gift giving a breeze. These are our top six on-trend gift categories to get you started!

If gifting is not part of your end-of-year promotional strategy, the food options double as great last-minute entertaining options for those with special diets!

vegan-gift-ideas-healthy

THE VEGAN FOODIE

This plant-based selection offers something for every taste.  You could suggest customers’ create a gourmet hamper, use a few treats as stocking fillers, or cater to their vegan guests with delicious options ready in a flash. 

  1. East Bali Cashews – Chilli Lime Cashew Snack 
  2. Upton’s Naturals – Thai Curry Noodle Real Meal Kit
  3. Vego Chocolate Bar – Hazelnut, White Almond Bliss and Dark Nuts & Berries
  4. J. Luehders – Red Berries
  5. The Whole Foodies – Native Cashews Turmeric & Black Pepper
  6. Dandies – Vegan Marshmallows
  7. Bubba’s Fine Foods – Savoury Original Grain Free Snack Mix
  8. The Fresh Chai Co – Vegan Original Blend Long Soaked Chai

adventure-travel-gift-ideas-healthy

THE ADVENTURER

For the outdoor enthusiasts, weekend warriors and adventurers at heart. These items are designed to support an active way of living, no matter where life takes you. Ideal to highlight for holiday season, you could easily switch this category to be ‘Travel Essentials’ if that resonates with your target customers more.

  1. Ever Eco – Silicone Bent Straws
  2. CLIF Bar – Crunchy Peanut Butter
  3. Protein Supplies Australia – Raspberry Lemonade Hydration Recovery Drink
  4. Cheeki – Coffee Mug Topaz
  5. Nelson Naturals – Crush & Brush Mint Charcoal Tablets
  6. Hydro Flask – 32oz Wide Mouth Black (946ml)
  7. Eco – Face Sunscreen

eco-warrior-gift-ideas

THE ECO WARRIOR

Catering to the eco-conscious consumer, this collection offers planet-friendly alternatives to everyday items without skimping on style or quality. Add them to your existing eco-friendly display or showcase them in a creative display of their own. 

  1. Niulife – Coconut Shell Bowl Natural and Polished
  2. Apple Green Duck – Reusable Shopping Bag – Grocer
  3. Fruity Sacks – Reusable Fruit & Veg Shopping Bags
  4. Ever Eco – Reusable Bamboo Facial Pads
  5. Woohoo – Deodorant & Anti-Chafe Stick
  6. Honeybee Wrap – Beeswax Kitchen Collection Pack
  7. That Red House – Stainless Steel Pegs 316 Marine Grade

acure-gift-ideas

THE ACURE OBSESSED

This number #1 natural seller in the US is consistently popular, offering simple, cruelty-free, skin, body and hair care products that work. The packaging is ideal to create a standout colour blocked display and the price point makes these items perfect for adding a little something extra to finish off a gift. 

  1. Radically Rejuvenating – Under Eye Hydrogel Mask
  2. Seriously Soothing – Blue Tansy Serum Stick
  3. Brightening –  Facial Scrub
  4. Foil-Time Mask – Firming Gold Foil Mask
  5. Seriously Soothing – Seriously Soothing Solid Serum 3 in 1 (Reviewed in Bondi Beauty!)

eco-home-kitchen-gifts

ECO-HOME & KITCHEN

Bring the kitchen to life with these funky dishcloths, DIY essential oil cleaning kit, and all-in-one Grow Kits for out of the box gift ideas that bring a sense of accomplishment and happiness – no green thumb required! Grow a kit in store to showcase how easy it is and generate interest in these living gift ideas!

  1. RetroKitchen – 100% Biodegradable Dishcloth – Cow
  2. RetroKitchen – 100% Biodegradable Dishcloth – Bees
  3. RetroKitchen –  Stainless Steel Cutlery Set – Colour Splash
  4. RetroKitchen – Make Your Own Cleaning Kit
  5. Urban Greens – Grow Your Own Tea Kit – Peppermint
  6. Urban Greens – Grow Kit – Culinary Flowers
  7. Urban Greens – Windowsill Grow Kit – Microgreens

clean-beauty-gift-ideas

PAMPER DIY

From organic sheet masks and DIY clay masks to Australian nature-inspired wheat bags, sleep kits and magnesium that helps you sleep like a baby. These gift ideas are perfect to treat someone to a little TLC. Add some of them together to create a pamper hamper. Or switch on a diffuser with relaxing scents nearby for a multi-sensory shopping experience that gets shoppers in the self-care mood!

  1. Orgaid Organic Sheet Mask – Greek Yogurt, Anti-aging, Vitamin C
  2. Amazing Oils – Magnesium Pro Sleep Lotion
  3. My Magic Mud – Calcium Bentonite Clay
  4. Wheatbags Love – Sleep Gift Pack – Waratah
  5. Wheatbags Love – Wheatbag – Seaside
  6. Wheatbags Love – Eyemask – Banskia

You can order all of these and more great gift ideas 24/7 in our online store or via our friendly sales team on 1800 787 904. Simply look for the ‘Gift Ideas‘ banner on the store homepage to go straight to all of the products listed above.

Not yet registered with us? No problem! You can get started here.

BRAND NEWS – SUMMER 2018

STAY UP TO DATE WITH THE LOOP – THE LATEST NEWS ON THE BRANDS DISTRIBUTED BY UNIQUE.

Each quarter we share product news and updates you need to know about including packaging alterations, brand updates, and price changes so you’ll never be left out of the loop!

For any brand change queries that aren’t covered below please contact us.

These are your need-to-know brand changes for Summer 2018:

NATURAL EVOLUTION PACKAGING UPDATE

Natural Evolution now has higher quality packaging with a new eye-catching, tropical style, ensuring the range stands out on your shelf. There are no ingredient changes – customers can enjoy the same gut-friendly, gluten free benefits that the range has always offered.

Natural-Evolution-The-Loop_January-2018

ECLIPSE ORGANICS ADD HEMP, DROPS PRICE AND REDUCES SIZE

Eclipse Organics has added hulled hemp seeds to three of its paleo bars – Manuka Nut, Choc Orange Fudge and Chocolate Brownie. The packaging has also had a refresh, with the bars dropping from 50g to 45g and sold in a box of 12 instead of 20. With this change, the W/S and RRP have been dropped, allowing for a more enticing margin for stores and cost for shoppers.

Eclipse-Organics-The-Loop_January-2018

SAME TOM ORGANIC – NEW LOOK

The TOM Organic feminine hygiene range is still the same on the inside, made with certified organic Australian cotton, but the sleek new look is expected to appeal to a wider customer base.

Tom-Organic-The-Loop_January-2018

EVER ECO STRAW PACKAGING NOW PLASTIC FREE

Due to popular demand, Ever Eco’s Stainless Steel Straws are now packaged in a 100% plastic-free box. This will further encourage sales from eco-conscious shoppers.

Ever-Eco-The-Loop_January-2018

EXTRAORDINARY FOODS KALE CHIPS – NOW NAMED PURE

Extraordinary Foods have changed its Kale Chips brand name to Pure, to align with their other snack range Pure Coconut Chips. The brand change not only reflects the simple, quality ingredients but also the fact that they support sustainable farming. Reassure customers the products are the same delicious, nutritious snack.

Extraordinary-Foods-Kale-Chips-The-Loop_January-2018

Want to create an account? Contact us today and start shopping on our online shop!