CATERING TO THE GROWING GLUTEN-FREE MARKET

According to the latest figures, more than 355,000 (or 1 in 70) Australians have coeliac disease, a serious autoimmune disease requiring complete avoidance of gluten. However, most – approximately 80% – actually don’t know they have the disease.

Each year, Coeliac Awareness Week aims to raise awareness of the disease for the 284,000 undiagnosed sufferers. By shining a spotlight on the disease, they hope to encourage people who are suffering from symptoms to get tested. 

Whether people are following a gluten-free diet as a way to manage their coeliac disease, or they are removing gluten due to an intolerance or other health reasons, there is now an abundance of gluten-free products available to support their diet.

Over the last decade, the market has expanded exponentially, and that is showing no signs of slowing. In fact, the gluten-free products market is expected to register a CAGR of 7.8% in the period 2020 – 2025.

This year, Coeliac Awareness Week runs from the 13th-20th of March. Explore our large range of gluten-free wholesale products to help you cater to those with Coeliac disease as well as the increasing number of consumers who are choosing to eliminate gluten from their diets!

Gluten-free wholesale breakfast products

BREAKFAST

Traditionally, breakfast is a gluten-filled meal – from the standard staples of toast and cereal to some of the more indulgent breakfast options like pancakes and waffles. 

But not anymore! There is an increasing number of alternatives that have none of the gluten and all of the flavour, and even offer healthier alternatives to some traditional options: 

Eclipse Organics 

Eclipse Organics Gluten Free Light and Crisp and Gluten Free Nutty Clusters both include organic, gluten-free cereal flakes, puffs and chia seeds for a delicious cereal alternative. 

KOJA Health

With a mission to create health food products from ‘real food’, KOJA Protein Pancakes – available in Cacao, Cinnamon or Coconut & Maca – are light and fluffy pancakes that are free from gluten, dairy and sugar.

2die4 Live Foods 

Made from organic, premium quality, activated ingredients, the 2die4 Live Foods Organic Activated Muesli contains a blend of organic and activated almonds, pecans, pepitas and pistachios with buckwheat, quinoa and amaranth, making it a delicious gluten-free option for the breakfast table.

Gluten-free wholesale baking products

BAKING

Gluten-free baking is a category that has seen huge innovation, both in raw ingredients such as flours as well as baking mixes. Some of our top-selling gluten-free baking brands include:

The Gluten Free Food Co.

The range of flour blends and baking and bread mixes from The Gluten Free Food Co. is quite ground-breaking. As well as being 100% plant based with only organic ingredients, each product uses wholesome flours and seed meals, and no nut meal.

There are two flour blends in the range – a Grain Free Flour and a Wholemeal Flour. They can both be used in a 1:1 substitution ratio for regular all purpose wheat flour. 

There is also a Quick Bread Mix using a blend of seed, vegetable and grain flours and meals, a Quick Pizza Base Mix and a Soft & Flexible Wrap Mix.

For the sweet tooths, there are three varieties – Banana Bread, Chocolate Cake and a Quick and Easy Cupcake Mix. All are easy to make with minimal additional ingredients required.

Natural Evolution

In addition to the Green Banana Baking Flour, which is rich in prebiotic fibre resistant starch, the Natural Evolution range includes gluten-free mixes for Banana Bread, All Purpose Dough, 5-minute Chocolate Cake, Caribbean Cake and Vanilla Pancake & Waffle Mix.

Another innovative nutrient-dense, gluten-free flour from Natural Evolution is their Gold Sweet Potato Flour, made from Queensland-grown gold sweet potatoes. 

PBCo.

PBCo. was born out of a desire to provide low-carb, low-sugar options for consumers so they can still enjoy baking at home… with a healthier twist.

The products in the Low Carb and Protein ranges are all gluten free. In the Protein range, this includes the Bread, Muffin, Pancake, Pizza Base, 6 Seeds Bread, Cookie and Banana Bread Mix. 

The Low Carb range includes Cookie, Chocolate Cupcake, Pancake & Pikelet, Sunflower & Linseed Bread, Vanilla Cupcake Mixes and a Low Carb Crumb in three varieties – Original, Medium and Hot & Spicy. 

Macro Mike

In the Macro Mike range of baking mixes, there are a large number of gluten-free products. This includes the Macro Friendly Double Choc Protein Brownies, Salted Caramel Brownies, Choc Chip Snickerdoodle Cookie, Triple Chocolate Chunk Cookie and White Choc Chip Cookie as well as the Almond Protein Waffle and Banana Bread Baking Mixes.

Gluten-free wholesale pasta and sauces

PASTA AND SAUCES

From dried pasta to gnocchi and convenience meals, we have a wide range of wholesale gluten-free pasta products. 

Difatti

The four Difatti Gnocchi varieties are all gluten free… and delicious! They include Plain, Pumpkin and Quinoa, and Spinach and Tomato, which are all made from premium potatoes, corn and rice flours and designed to be a kitchen cupboard staple. 

Flexible Foods

The range of Instant Pasta Meals from Flexible Foods are all part of the brand’s mission to make plant-based eating fun, nutritious and accessible.

There are three varieties in the range – Cheezy Garlic Herb, Creamy Mushroom and Tomato Basil, all of which are both dairy and gluten free. 

Plantasy Foods

The founders of Plantasy Foods – Monica Topliss and Fran Leman – are on a mission to produce healthy and convenient gluten-free, plant-based wholefood. 

Everything except the Creamy Cheez Sauce Mix is gluten free. From the Plant-based Protein and Protein Patty Mixes to the seven flavours in the Good Soup range and Vegetable Gravy Mix. 

Plantasy Foods also as a strong gluten-free pasta offering with four varieties of dried pasta – ABC (Alfabeto), Little Stars (Stelline), Mini Macaroni (Vegeroni) and Sea Shells (Conchiglie), as well as the popular Mac N Cheez, available in Original Cheez, Cheez N Chive, Chilli Cheez, Porcini Cheez and Mac N Go.

Bragg

The Bragg name is synonymous with Apple Cider Vinegar, but that isn’t the only innovative health product in the range.

For coeliacs and those with gluten intolerance, soy sauce is off-limits as it contains gluten. Bragg Coconut Liquid Aminos is a gluten-free and healthier alternative to soy sauce. Another gluten-free winner is the Nutritional Yeast Seasoning which can be used as a “cheezy” topping on practically everything and as an alternative to thicken soups and sauces with an added health boost. 

Gluten-free wholesale snacks

SNACKS

Gluten-free snacks are also in high demand, particularly for their grab n’ go convenience factor. Here are some options to fire up your customers’ taste buds.

Byron Bay Cookies

In the Byron Bay Cookies Gluten Free range, there are four flavours – Maple & Pecan, Sticky Date & Ginger, Triple Choc Fudge and White Choc Macadamia. The Triple Choc Fudge and White Choc Macadamia are also available in Gluten-free Cookie Bites.

Botanika Blends

From the wizard at Botanika Blends comes a new collection – Botanika Bickies. These Vegan Protein Cookies are available in three flavours – Birthday Cake, Choc Chip and Choc Choc Boom. 

Also in the Botanika Blends range is the Vegan and Gluten Free Pancake Mix – a plant-based option that uses brown rice flour, sorghum flour and corn flour for a naturally tasty alternative. 

STOCK UP ON GLUTEN-FREE WHOLESALE FAVOURITES

This is just a small selection of the gluten-free wholesale products we have available at Unique Health Products. We distribute hundreds of health and wellness brands nationwide. To place an order, visit our online store 24/7 or call our friendly sales team on 1800 787 904. If you are new to Unique Health products, you can register your wholesale account here.

Food and Drink Trends Spinning the Globe

AN INSIGHT INTO WHAT’S PREDICTED TO BE EXCITING THE MASSES IN 2016, CAN HELP KEEP YOU ON TOP OF MARKET TRENDS.

Although consumers play a big part in influencing food and drink trends; shifting economics, natural phenomena and social media are drivers in what may be the “next big thing”.*

What, how, where and with whom consumers are choosing to eat and drink are all shaped by such trends. So what’s in store for 2016, or more importantly what are consumers looking for in store?

Experts are predicting several influential
trends to explode around the globe this year.

More and more consumers will opt for vegetarian alternatives, which will see them increasingly come to the mainstream, with demand across all food categories.

Over the last decade retail space for meat substitutes have doubled, with nearly half of all Australian adults having actively tried to reduce meat in their diet to improve their health or lose weight.**

In 2016, dairy, meat  and gluten alternatives will be consumed by the majority, not just those with dietary requirements.

Subsequently, with more turning to a plant-based diet, demand for more natural and less processed foods will increase throughout the year. More acceptance on certain unsaturated fats will also be seen and companies will remain under pressure to be transparent and remove artificial ingredients.

A quarter of shoppers are looking for products that have a short list of ingredients, while 28% want minimal processing.^ While ingredients are important, it’s not enough to romance consumers with ingredients, origin and inspiration stories.

Consumers are looking for brands that can verify their claims with non GMO, organic, cruelty-free and fair trade certification.

Not only will consumers be looking at transparency in what they are actually eating, but they will also see brands that show good environmental and sustainable practices as necessary.

Over 64% of Asia-Pacific customers have acknowledged that they are willing to pay more for brands that are committed to positive social and environmental impact.^^

Since 2008 Fairtrade certified product sales have risen almost 500% to reach over $300 million, which drastically shows how much consumers interest in good practices has increased.+

Among demand for vegetarian, more natural, sustainable products, consumers are also predicted to show an increase in interest in sports nutrition. Customers want health and vitality. This aligns with the rise in popularity of fitness and
exercise programmes.

Australian’s spend $8.5 billion yearly on the latest fitness trends, with grab n’ go bars identified as must have products or this consumer group. ++

Other trends will include customers seeking products to eat for their body health and beauty (typically products that contain collagen and probiotics). Also the sales of single meal portions will rise with more consumers set to be living in single house-holds this year.

Lastly, social media will continue to play a significant role in shaping food and
drink trends.

Previously flavour has been the core of innovation in the food and beverage world, but with the rise of food-centric media, appearance has taken centre stage.

Brands that experiment with vibrant packaging worthy of social media posts will be the brands gaining popularity.

 

*Mintel 2015.
** Dean Epps, general manager of Life Health Foods, Australia’s largest manufacturer of analogues.
^ The Supermarket Guru’s 2016 Trend Predictions, 2015.
^^ Nelson, 2014
+ Fairtrade, Annual Report, 2015.
++ Suncorp Bank Cost Of Being Fit Report, 2015.

Insight: The Chocolate Yogi

THE CHOCOLATE YOGI PROVIDE A RANGE OF DELICIOUS, ORGANIC, RAW, VEGAN CHOCOLATE, ALL HAND-MADE IN THE PEACEFUL SURROUNDS OF SCOTLAND ISLAND, NORTH SYDNEY.

Ed Lower and his wife Malindi founded the company based on their passion of yoga, chocolate and charity. They wanted to produce a healthier, tasty alternative to the highly addictive, white-sugar-filled conventional chocolate.

Made from raw cacao beans, which are the richest known source of anti-oxidants on the planet, all of their chocolate is free from cane sugar, gluten, dairy and soy.

Believing that the state of mind affects the food you make, Yogi Chocolatiers first calm their minds through yoga, pranayama (breathing techniques) and meditation before commencing their chocolate making.

They also actively follow ethical practices, providing their cacao growers with a better then fair-trade deal and using only 100 percent recycled packaging with soy based inks. Even a percentage of The Chocolate Yogi profits are donated to charity.

Gluten-Free: More Than A Trend

THE GLUTEN-FREE CRAZE HAS OUTLASTED EXPECTATIONS AS A MARKET “FAD” AND IS ON THE SHELF TO STAY WITH FURTHER GROWTH PREDICTED IN AUSTRALIA.

The gluten-free category has grown phenomenally in Australia and, with further growth forecasted, the Natural Marketing Institute (NMI) predicts sales will hit $94 million this year alone.

SPINS data from the U.S reveals gluten free food and beverage sales spiked 15.7 percent to $21.4 billion between June 2013 and June 2014 with the upward trend expected to continue.

While individuals with coeliac disease or gluten sensitivity actively seek out gluten-free options, it’s not the main driver for consumers to purchase gluten free. The belief that gluten-free is healthier is the top motivator, with 51 percent of consumers who regularly purchase gluten free products doing so with a primary interest in improving their health and feeling better overall. Other common reasons for purchasing gluten-free include a desire to lose weight or to manage a health condition.*

So, what is gluten?
It’s a protein found in wheat, rye,
barley, triticale and oats. It can also
be hidden in items such as salad dressings,
sauces, soup mixes, vitamins
and potato chips.

Consuming gluten can trigger a reaction in some individuals, known as coeliac disease, gluten intolerance or gluten sensitivity. Coeliac disease is the most extreme reaction, as it is an autoimmune disorder affecting the digestive process and leading to a number of serious health consequences if it’s not diagnosed and treated accordingly.

Thankfully, following a gluten-free diet is easy these days with an abundance of innovative and tasty products available. Commonly found grains free of gluten include amaranth, buckwheat, millet, quinoa, rice and sorghum.

*Natural Marketing Institute, 2015