Brand News – Winter 2017

THE LOOP KEEPS YOU UP TO DATE WITH THE LATEST NEWS ON THE BRANDS UNIQUE DISTRIBUTES.

From branding updates and packaging alterations to price changes, the major brand news for the quarter is covered right here.

For any brand change queries that aren’t covered below please contact us.

NEW LOOK CLIF BAR

CLIF Bar are updating their packaging to a clean, modern desirable design. These changes will roll out across the bar range throughout coming months. While the packaging changes, assure consumers that the loved CLIF Bar recipe that’s been feeding their adventures has remained the same.

Brand News - Winter 2017

PETA APPROVES KOSMEA

Kosmea are now PETA accredited. All packaging will be updated throughout the coming months, to feature a PETA Logo sticker. The accreditation is a symbol of high importance to vegan consumers, certifying that no animal ingredients are used to make the products and no animal testing is undertaken by Kosmea.

Brand News - Winter 2017

ALCHEMY TURMERIC ELIXIR NOW 20% LESS SUGAR!

Alchemy Turmeric Elixir now has 20% less sugar than the previous formula, making it more appealing for sugar-conscious consumers. The turmeric drink base has also increased in size from 480ml to 500ml and remained the same price, despite the increase in product.

Brand News - Winter 2017

HEMP FOODS LEGALISED IN AUSTRALIA

In April, ministers responsible for food regulation approved Food Standards Australia New Zealand’s proposal to permit the sale of low-THC hemp foods. However, the changes will not come into effect until six months after the change is gazetted, which is expected to be November 2017.

Keep up to date with this change on the Food Standards website.

SHOP FAST AND EASY – ONLINE!

It’s now even easier to order with us online anytime! Our shop search function has been improved so key words can be used for an accurate search. TNT tracking has also been added and don’t forget some of our helpful existing features like the ‘my products’ page and the ‘re-order’ button, which cut ordering time.

Brand News - Winter 2017

Contact us if you don’t already have a login and start shopping on our online shop.

Summer Lovin’…Outdoors!

THIS SEASON IS ALL ABOUT ENJOYING THE SUNSHINE, LONG DAYS AND FRESH AIR.

Whether your customers prefer going on a solo run or enjoying the outdoors with good food and great company, they will be coming into your store looking for the hottest products.

To help get your sales sizzling, we’ve identified six types of summer lovin’ customers and the products they will be seeking.

 

THE SUN WORSHIPPER

Hello sunshine means hello sunscreen. A Sun Worshipper’s first stop will be your display of sun protection products.  During summer, place it where it’s easily seen and fill it with an assortment of brands, as well as cosmetics and face lotions that contain UV protection. Some top selling brands in this category include KosmeaWotnot, UV Natural and ECO.

 

Summer products - The Sun Worshipper

THE NATURE LOVER

With the sun shining, what can be better than exploring our great outdoors? This is exactly what your Nature Lover customers will be doing. Help protect them from any nasty bites and stings, and from chemicals like deet. Offer them a selection of natural outdoor protection products from brands like Neeming Australia, Eco Kid, Biologika and Lemon Mytle.

Summer products - The Nature Lover

THE HAPPY HOST 

Think of those people who bring the baguettes to most brunches, the ones who host all the lunches, the pedantic picnic takers and BBQ delight makers. These are your Happy Host customers. Help them to delight their guests by offering a gourmet range of staples from brands like Niulife, Bragg, Mingle,  Forbidden and The Whole Foodies.

Summer products - The Happy Host

THE ON-THE-GO SNACKER

From families to single road trippers, On-the-Go Snackers tend to ‘refuel their tank’ while out and about.  They want something quick, nutritious and tasty. Influence them to impulse buy at the point of purchase by keeping a selection of eye-catching brands like East Bali Cashews, GimMe, Extraordinary Foods, Bounce and Blue Dinosaur near your counter.

Summer products - The On-The-Go Snacker

THE QUICK QUENCHER

With the temperature rising, it’s inevitable that cool, refreshing drink sales will rise. Quick Quencher customers are looking for something to satisfy their tastebuds, while still hydrating and nourishing their bodies. Ensure your fridge is full of a cool, refreshing drink selection to satisfy their needs. Customer love coconut water from Nakula and Merito,  as well as Minor Figures cold pressed coffee, Necta maple water and Kombucha Max green tea kombucha drinks.

 

Summer products - The Quick Quencher

THE ACTIVE SPIRIT 

Those looking to participate in all-things-energetic are your Active Spirit customers. Mountain climbing, surfing, bike riding, these kinds of customers will be pushing their bodies and burning the calories, so offer them a range of products for before, during and after their high energy bursts. CLIF Bar, Protein Supplies Australia and Potes offer energy filled on the go products, while nuun replenishment drink tablets assist with hydration and endurance. For any muscle aches, pains and injuries send customers to Zen Sports Spray from Martin and Pleasance.

Summer products - The Active Spirit

 

We know you’re tough on time – running a business takes a lot! So let us do all we can to help.

With over 30 years in the industry and the support of our dedicated products team constantly tracking national and global trends, trust us to help you order the best, most in-demand products for your seasonal based displays and ask for our suggestions on what products are best suited to your retail environment. It’s as easy as contacting us.

Brand News – Winter 2016

THE LOOP KEEPS YOU UP TO DATE WITH THE LATEST NEWS ON THE BRANDS UNIQUE DISTRIBUTES.

From branding updates and packaging alterations to price changes, the major brand news for the quarter is covered right here.

For any brand change queries that aren’t covered below please contact us.

KOSMEA WIPES – NOW SOLD IN SINGLE PACKS

Previously sold in boxes of four (KS54), Kosmea Facial Cleansing Wipes are now purchased as individual packs using the new code – KS59. No more restrictions, you can now get the exact number you need!

THE LOOP

 

ECOSTORE ADD A POP TO PACKAGING

The entire Ecostore range has received a makeover and now incorporates a small pop of colour. The addition of colour differentiates each product range so they can be identified more easily.

THE LOOP - Ecostore

 

PRIMAL HEALTH PRODUCTS REBRANDS AS EVER ECO

Still offering high-quality, stainless steel drinking straw packs, Primal Health Products are now known as Ever Eco. The new modern packaging and contemporary name, blends a vibrant, fresh feel with a natural finish.

THE LOOP - Ecostore

 

BLANCK & CO GO EVEN MORE AUSSIE

Blanck & Co. Food Supply Buckwheat, Buckwheat Flour and Chia Seed products are now made using 100% Australian-grown ingredients!THE LOOP - Blanck and Co

 

ESSENTIAL OXYGEN NOW FIT TO FLY

Essential Oxygen have lowered their Organic Brushing Rinse size to from 118ml to 88ml. The new smaller travel size means it complies with the carry on limit in place on international flights.

THE LOOP4

 

NAKULA COCONUT OIL’S NEW NUTS PRICE!

Nakula is cracking a larger piece of the market by reducing their coconut oil wholesale price and retail price. The new competitive pricing is now in place on both their 300ml and 1L cold pressed, certified organic, virgin coconut oil. Call out – Save up to 33%!

THE LOOP - Nakula

MONICA’S MIXES BAKE A NEW LOOK

Bright, bold, fresh and modern perfectly sums up the new packaging from Monica’s Mixes. The new clean white base better appeals to health conscious consumers and offers more detailed information at a quick glance.

Monica's Mixes

WITHDRAWN PRODUCTS ARE NOW EMAILED

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