MACRO MIKE: FROM PERSONAL FOOD INTOLERANCE TO PROTEIN-POWERED DOMINATION

Macro Mike is a 100% Australian owned company that’s turning plant-based healthy treats and protein on its head. But it all started with one man’s struggle with food intolerances…

Owner and Founder, Mike Kellett, had battled both gluten and dairy intolerances for many years before he decided to start baking gluten-free, macro and vegan-friendly treats. Frustrated with the lack of options available, Mike took the best quality wholefoods from every corner of the world and relentlessly experimented to create healthy treats.

Mike began sharing his recipes with his online community and the response was incredibly positive. It was then that he realised there was a major gap in the market. Fuelled by an enormous passion for all things natural and tasty, Mike launched Macro Mike in 2016 with one mission in mind:

“…to give back to anyone who feels they have ever had to restrict themselves from food; the most glorious natural resource we have on this planet.”

Macro Mike

At the time, the market was saturated with brands replicating each other, selling almost identical products and fighting for shelf space. It was considered crazy to even attempt something in the health and fitness industry, but Mike trusted his vision, found his tribe and had faith that the product would speak for itself.

Feedback from consumers of existing plant-based/vegan proteins was less than positive with many commenting that they were chalky, sandy and bland. So, Mike took it upon himself to create the smoothest, great-tasting, plant-based protein available.

And if his raving fans are anything to go by, we’d say he did it! The peanut-powered protein powders come in wickedly tempting flavours and have a cult following from people across all walks of life.

But that wasn’t enough for Mike. In staying true to his mission, Mike also produces high-protein, plant-based baking mixes, powdered peanut butters, protein bars, and health and wellness supplements.

And it doesn’t stop there! Never willing to be outdone, the Macro Mike team are continuously innovating and released Australia’s only premium almond protein powder range, almond protein-based baking mixes, and flavoured, powdered almond butters.

Made from Californian almonds, it is the ultimate in smooth, creamy protein with no nutty aftertaste. It’s so neutral in taste that they’ve even created a high protein ‘Nice Cream’, a healthy ice cream alternative that simply requires frozen banana and milk of your choice!

In the first three years of business, Mike transformed his small brownie business that existed in the spare room of his tiny apartment into a fully-fledged food company with a state-of-the-art production facility, onsite storage and shipping warehouse in the heart of the Gold Coast.

His products are now in over 1,000 stores across Australia and the company has an incredibly loyal online following of more than 96K Instagram fans with whom they share endless recipe inspiration and free inspiring content.

We never quite know what will come next from Mike, but one thing is for sure… Mike’s a man on a mission and he’s only just getting started!

STOCK MACRO MIKE FOR YOUR CUSTOMERS

Explore the Macro Mike range on our online store 24/7. Or give our friendly sales team a call on 1800 787 904. Don’t have a wholesale account with us yet? Register for one here.

UP YOUR SALES GAME WITH THESE PROTEIN BAR BRANDS

Australians love their protein bars. The snack bar market in Australia has been growing steadily over the last five years and is expected to reach more than AUD $900 million by 2025

In fact, there is quite a long-standing protein phenomenon happening. Even back in 2018, research out of Nielsen and The George Institute found that while total grocery growth sat at 2%, items described as containing protein saw a sales boost of 22.3%. 

Take your customers’ protein-packed snack game to the next level with these top-selling bars:

Clif Bars

CLIF BARS

In 1992, CLIF Bar and Company launched with a mission to develop an energy bar that combined convenience and great taste without compromising on quality, natural and organic ingredients. In the years since, they’ve gone on to become the number one energy bar in the United States and Canada.

CLIF Bar is crafted by athletes for athletes using real, vegan ingredients to fuel and nourish the body. Inside every one of the nine delicious CLIF Bar flavours you will find:

  • Between 9-11g protein (varies by flavour)
  • 11 vitamins and minerals
  • 70% organic ingredients
  • Slow-releasing carbohydrates for energy 
CLIF Builders Bars

CLIF BUILDERS BARS

Builders Bars are the number one plant-based protein bar in the United States. 

They are designed to both sustain workouts and help build muscle repair. With an impressive 20g of protein in each bar they are popular with athletes, fitness fanatics, body builders and tradies who need energy to fuel a physical day or work.

The low-GI Builders Bars have: 

  • 20g of complete plant-based protein
  • Essential amino acids to repair and rebuild muscles
  • Natural, organic, non-GMO ingredients
  • No artificial flavours
  • A real chocolate bar taste
  • Rainforest Alliance Certified Cocoa
  • No high fructose corn syrup
  • Three flavours – Chocolate, Chocolate Mint, Chocolate Peanut Butter
RXBAR

RXBAR

RXBAR is a brand built on absolute transparency. They are incredibly picky about the ingredients they use, and each of those ingredients are displayed front and centre on their packaging. Their no B.S. approach to creating simple, nutritious and flavoursome protein bars has garnered them a cult following of half a million on social media.

The RXBAR range has:

  • All natural, non-GMO and paleo-friendly ingredients
  • 12g protein from egg whites in every bar
  • 5g fibre per bar
  • Seven flavours – Blueberry, Chocolate Sea Salt, Coconut Chocolate, Peanut Butter, Peanut Butter Chocolate, Mixed Berry, Mint Chocolate
Botanika Blends protein bars

BOTANIKA BLENDS PROTEIN BARS

Botanika Blends brings together botany and food science to create plant-based, organic and health-conscious products. From their home base in Brisbane they are passionate about selecting sustainable food sources that promote better health for all. 

The Botanika Blends Protein Bars are:

  • Vegan friendly with no collagen, dairy or eggs
  • Gluten free with gut-friendly pre/probiotics
  • Packed with 10g protein and less than 5.5g carbs
  • Free from artificial colours, flavours, sweeteners, dates and rice malt syrup
  • Australian made
  • Six flavours – Apple Pie, Blueberry Pancake, Choc Chip Peanut Butter, Choc Hazelnut, Lemon Cheesecake, Vanilla Cake Batter
Macro Mike protein bars

MACRO MIKE PROTEIN BARS

Born from a desire to create the best-tasting vegan protein on the planet, Macro Mike has now created a range of baking mixes, powdered peanut butter, plant-based protein blends and protein bars. The entire range is macro and vegan friendly as well as gluten and dairy free, made from the best wholefoods from around the world. 

The range of Macro Mike Protein Bars are:

  • Made with plant-based protein
  • 100% natural 
  • Gluten and dairy free
  • Gut and macro friendly
  • Packed with 10-11g protein per bar
  • Four flavours – Almond Scrumptionator Cheezecake Choc Chip, Blueberry Muffin, The Game Changer Cheezecake Choc Chip Peanut, We Jammin’ Peanut Butter & Strawberry Jam Donut

STOCK YOUR SHELVES WITH THE TOP PROTEIN BAR BRANDS

To order from our range of protein bar brands, you can apply for a wholesale account with us here. If you already have an account, you can place your order online 24/7 via the online shop or call the sales team on 1800 797 904.

WAKE UP TO HEALTHY SALES

Busy lifestyles and fragmented eating habits have often required consumers to choose between a healthy breakfast or a more convenient option. But not anymore! The desire for a more diverse selection of grab n’ go healthy breakfast products is driving innovation to meet these changing consumer priorities.

Kickstart your breakfast sales with these nutritious, convenient and grab n’ go options.

Healthy breakfast spreads

Spread that hemp

All natural and made without additives, fillers or sweeteners, the Essential Hemp Nut Butter range is filled with good fats and combined with the protein superfood, hemp. These dairy-free and gluten-free butters are ideal as a breakfast spread or addition to a healthy morning smoothie.

Worry-free mite

Practically every ‘mite’ is covered with this breakfast spread gem! Free from yeast, gluten, soy, grains, nuts, dairy, eggs, thickeners, additives or added preservatives, it is the ultimate allergy-friendly superspread. EveryMite is available in four great options; Low Salt, Fodmap Friendly, Original and new BabyMite.

Pure golden goodness 

Driven by passion and love for what’s nourishing and real, The Whole Foodies (Wild Crafted) Raw Honey is 100% Australian and derived straight from nature’s wild eucalypt nectar and honeybees. Available in a 1kg tub or a handy 500g squeeze bottle. 

Antioxidant rich

Amazonia Raw Acai is the perfect beauty boost for breakfast bowls and smoothies. Packed with 21 times more antioxidants than blueberries, this certified organic, nutrient powerhouse is rich in Vitamin A and C, dietary fibre, and anthocyanins to support strong hair, skin and nails.

Daily dose of wellness 

Exclusive to Unique, Bragg Apple Cider Vinegar contains the sought-after ‘Mother’, is a household name and a world market leader. Made using only the finest, organically grown apples, the vinegar is unfiltered, unheated, unpasteurised and contains 5% acidity. 

Energy shot 

These shelf-stable, natural elixirs are free from artificial flavours, preservatives or colours, are caffeine free and made with 39% ginger and wild turmeric juice. The Ginger People Ginger Shots come in a shelf-ready CDU of 12 and are a great option for a countertop display upsell. 

Healthy breakfast baking

Macro-friendly waffles

Made using their smooth and creamy almond protein, Macro Mike’s Waffle Mix is packed with more than 20g of protein per serve. These plant-based, gluten-free and 100% natural waffles tap into the breakfast convenience trend requiring only the addition of mylk for a quick and healthy breakfast solution.

Low-carb pancakes 

Nutritious and delicious! These PBCo. Protein Pancakes are powered with 21g of plant-based protein and contain less than 3g of carbs per serve. With no added sugar and free of gluten, this 300g packet makes up to 30 deliciously fluffy pancakes. 

Healthy breakfast bowl

Nutty keto goodness

This gut-friendly, nutrient-rich granola contains no added sugar, is made with all-natural organic ingredients and has only 4g of carbs per serve. The Monday Food Co. Keto Granola combines salty and sweet nutty flavours and is available in 300g and 800g sizes.

Protein-packed porridge 

Consisting of key ingredients such as organic rolled oats, protein, probiotics, digestive enzymes and minerals, Botanika Blends Protein Brekky Porridge instant mixes are packed in convenient single serve sachets in a shelf-ready CDU of 12 or 1kg bags. Available in four protein-packed flavours.

Healthy breakfast on-the-go

Protein on-the-go 

Using eight simple ingredients including egg whites for protein, dates to bind and nuts for texture, each RXBAR packs 12g of protein and 5g of fibre in under 220 calories. At an enticing RRP of only $3.95, it is the perfect breakfast on-the-go. 

Stock up on healthy breakfast products

This is just a small sample of the healthy breakfast products in our range. Stock your shelves with the thousands of products you’ll find in our online store. If you’re new to Unique Health Products, you can register for an account here. You can shop from our online store 24/7 or by calling our friendly sales team on 1800 787 904. 

CATERING TO THE GROWING GLUTEN-FREE MARKET

According to the latest figures, more than 355,000 (or 1 in 70) Australians have coeliac disease, a serious autoimmune disease requiring complete avoidance of gluten. However, most – approximately 80% – actually don’t know they have the disease.

Each year, Coeliac Awareness Week aims to raise awareness of the disease for the 284,000 undiagnosed sufferers. By shining a spotlight on the disease, they hope to encourage people who are suffering from symptoms to get tested. 

Whether people are following a gluten-free diet as a way to manage their coeliac disease, or they are removing gluten due to an intolerance or other health reasons, there is now an abundance of gluten-free products available to support their diet.

Over the last decade, the market has expanded exponentially, and that is showing no signs of slowing. In fact, the gluten-free products market is expected to register a CAGR of 7.8% in the period 2020 – 2025.

This year, Coeliac Awareness Week runs from the 13th-20th of March. Explore our large range of gluten-free wholesale products to help you cater to those with Coeliac disease as well as the increasing number of consumers who are choosing to eliminate gluten from their diets!

Gluten-free wholesale breakfast products

BREAKFAST

Traditionally, breakfast is a gluten-filled meal – from the standard staples of toast and cereal to some of the more indulgent breakfast options like pancakes and waffles. 

But not anymore! There is an increasing number of alternatives that have none of the gluten and all of the flavour, and even offer healthier alternatives to some traditional options: 

Eclipse Organics 

Eclipse Organics Gluten Free Light and Crisp and Gluten Free Nutty Clusters both include organic, gluten-free cereal flakes, puffs and chia seeds for a delicious cereal alternative. 

KOJA Health

With a mission to create health food products from ‘real food’, KOJA Protein Pancakes – available in Cacao, Cinnamon or Coconut & Maca – are light and fluffy pancakes that are free from gluten, dairy and sugar.

2die4 Live Foods 

Made from organic, premium quality, activated ingredients, the 2die4 Live Foods Organic Activated Muesli contains a blend of organic and activated almonds, pecans, pepitas and pistachios with buckwheat, quinoa and amaranth, making it a delicious gluten-free option for the breakfast table.

Gluten-free wholesale baking products

BAKING

Gluten-free baking is a category that has seen huge innovation, both in raw ingredients such as flours as well as baking mixes. Some of our top-selling gluten-free baking brands include:

The Gluten Free Food Co.

The range of flour blends and baking and bread mixes from The Gluten Free Food Co. is quite ground-breaking. As well as being 100% plant based with only organic ingredients, each product uses wholesome flours and seed meals, and no nut meal.

There are two flour blends in the range – a Grain Free Flour and a Wholemeal Flour. They can both be used in a 1:1 substitution ratio for regular all purpose wheat flour. 

There is also a Quick Bread Mix using a blend of seed, vegetable and grain flours and meals, a Quick Pizza Base Mix and a Soft & Flexible Wrap Mix.

For the sweet tooths, there are three varieties – Banana Bread, Chocolate Cake and a Quick and Easy Cupcake Mix. All are easy to make with minimal additional ingredients required.

Natural Evolution

In addition to the Green Banana Baking Flour, which is rich in prebiotic fibre resistant starch, the Natural Evolution range includes gluten-free mixes for Banana Bread, All Purpose Dough, 5-minute Chocolate Cake, Caribbean Cake and Vanilla Pancake & Waffle Mix.

Another innovative nutrient-dense, gluten-free flour from Natural Evolution is their Gold Sweet Potato Flour, made from Queensland-grown gold sweet potatoes. 

PBCo.

PBCo. was born out of a desire to provide low-carb, low-sugar options for consumers so they can still enjoy baking at home… with a healthier twist.

The products in the Low Carb and Protein ranges are all gluten free. In the Protein range, this includes the Bread, Muffin, Pancake, Pizza Base, 6 Seeds Bread, Cookie and Banana Bread Mix. 

The Low Carb range includes Cookie, Chocolate Cupcake, Pancake & Pikelet, Sunflower & Linseed Bread, Vanilla Cupcake Mixes and a Low Carb Crumb in three varieties – Original, Medium and Hot & Spicy. 

Macro Mike

In the Macro Mike range of baking mixes, there are a large number of gluten-free products. This includes the Macro Friendly Double Choc Protein Brownies, Salted Caramel Brownies, Choc Chip Snickerdoodle Cookie, Triple Chocolate Chunk Cookie and White Choc Chip Cookie as well as the Almond Protein Waffle and Banana Bread Baking Mixes.

Gluten-free wholesale pasta and sauces

PASTA AND SAUCES

From dried pasta to gnocchi and convenience meals, we have a wide range of wholesale gluten-free pasta products. 

Difatti

The four Difatti Gnocchi varieties are all gluten free… and delicious! They include Plain, Pumpkin and Quinoa, and Spinach and Tomato, which are all made from premium potatoes, corn and rice flours and designed to be a kitchen cupboard staple. 

Flexible Foods

The range of Instant Pasta Meals from Flexible Foods are all part of the brand’s mission to make plant-based eating fun, nutritious and accessible.

There are three varieties in the range – Cheezy Garlic Herb, Creamy Mushroom and Tomato Basil, all of which are both dairy and gluten free. 

Plantasy Foods

The founders of Plantasy Foods – Monica Topliss and Fran Leman – are on a mission to produce healthy and convenient gluten-free, plant-based wholefood. 

Everything except the Creamy Cheez Sauce Mix is gluten free. From the Plant-based Protein and Protein Patty Mixes to the seven flavours in the Good Soup range and Vegetable Gravy Mix. 

Plantasy Foods also as a strong gluten-free pasta offering with four varieties of dried pasta – ABC (Alfabeto), Little Stars (Stelline), Mini Macaroni (Vegeroni) and Sea Shells (Conchiglie), as well as the popular Mac N Cheez, available in Original Cheez, Cheez N Chive, Chilli Cheez, Porcini Cheez and Mac N Go.

Bragg

The Bragg name is synonymous with Apple Cider Vinegar, but that isn’t the only innovative health product in the range.

For coeliacs and those with gluten intolerance, soy sauce is off-limits as it contains gluten. Bragg Coconut Liquid Aminos is a gluten-free and healthier alternative to soy sauce. Another gluten-free winner is the Nutritional Yeast Seasoning which can be used as a “cheezy” topping on practically everything and as an alternative to thicken soups and sauces with an added health boost. 

Gluten-free wholesale snacks

SNACKS

Gluten-free snacks are also in high demand, particularly for their grab n’ go convenience factor. Here are some options to fire up your customers’ taste buds.

Byron Bay Cookies

In the Byron Bay Cookies Gluten Free range, there are four flavours – Maple & Pecan, Sticky Date & Ginger, Triple Choc Fudge and White Choc Macadamia. The Triple Choc Fudge and White Choc Macadamia are also available in Gluten-free Cookie Bites.

Botanika Blends

From the wizard at Botanika Blends comes a new collection – Botanika Bickies. These Vegan Protein Cookies are available in three flavours – Birthday Cake, Choc Chip and Choc Choc Boom. 

Also in the Botanika Blends range is the Vegan and Gluten Free Pancake Mix – a plant-based option that uses brown rice flour, sorghum flour and corn flour for a naturally tasty alternative. 

STOCK UP ON GLUTEN-FREE WHOLESALE FAVOURITES

This is just a small selection of the gluten-free wholesale products we have available at Unique Health Products. We distribute hundreds of health and wellness brands nationwide. To place an order, visit our online store 24/7 or call our friendly sales team on 1800 787 904. If you are new to Unique Health products, you can register your wholesale account here.

VEGAN DESSERTS ARE SELLING LIKE HOTCAKES!

Convenience has long been king in Australian kitchens. But consumers are increasingly making the switch from traditional baking mixes to plant-based options. With the range of healthy baking mixes and vegan desserts in the market, it is no longer about sacrificing either health or flavour. Consumers are spoilt for choice and they have high expectations of retail shelves to deliver.

The plant-based switch

In 2019, Roy Morgan research revealed that nearly 2.5 million Australians now follow a vegetarian – or mostly vegetarian – diet. This sits on the back of a steady trend towards plant-based eating over the last decade. 

The COVID-19 pandemic has only served to heighten the focus on health and quality ingredients. People are spending more time at home and in the kitchen and they want home baking options that allow them to whip up healthy treats with minimal effort. 

As more and more people choose conscious diets with a focus on plant-based options, the demand for vegan desserts is going to continue to rise. Consumers are looking for flavour, convenience and quality… and healthy baking mixes tick all the boxes.

In-demand vegan desserts

At Unique Health Products we are ahead of the vegan desserts trend with many of our brands offering all natural baking mixes and quick to make desserts that are vegan-friendly but also high in on-trend, plant-based protein! Here is just a taste:

Macro Mike

Macro Mike healthy baking mixes and ‘nice’ cream take the complexity out of baking high-protein, macro, allergy-friendly treats. Using the best quality, natural ingredients these vegan desserts have all of the good stuff… and none of the bad. 

  • Gluten Free
  • Dairy Free
  • Vegan Friendly
  • All Natural
  • Packed with protein

Botanika Blends

Crafted by nature and powered by plants, the Botanika Blends range of healthy baking mixes, custard, jelly and mug cakes use premium ingredients blended with integrity and care. This is a wholesome and considered range of show-stopping vegan desserts!

  • Gluten Free
  • Vegan
  • Plant Based
  • High protein

Natural Evolution

The Natural Evolution range is nutrient-dense and packed with flavour. From the Caribbean Cake, Banana Bread, Chocolate Cake and Pancake/Waffle Mix, each baking mix features the Natural Evolution signature green banana flour.

  • Gluten Free
  • Nut Free
  • Vegan Friendly
  • 100% Australian
  • 100% Natural Nutrition

It doesn’t get much (naturally) sweeter than that! We have these incredible vegan dessert brands and more available for wholesale order now. Order online 24/7 or contact our friendly sales team on 1800 787 904. If you aren’t yet registered for a wholesale account with us, you can register your account here

5 EMERGING TRENDS IN NATURAL HEALTH!

There’s an overarching theme emerging from this year’s events and it comes as no surprise — it revolves around preventative health, in particular, supporting the immune system. Aside from this, consumers are demanding even more from natural health brands and continue to seek out products developed with both a conscious and a specific purpose. Here are the top 5 emerging trends in natural health today:

SUPPLEMENTS-TREND

1. SUPPLEMENTS

Nutrition Business Journal estimates that sales of cold, flu and immunity supplements alone will reach $5.2 billion this year, with growth of 51.2% over 2019. The new awareness of immunity offers supplements an opportunity to be seen as more of a year-round
regimen than a seasonal response. Star ingredients in hot demand include pre and probiotics thanks to the increasing awareness around gut health and immunity. According to Mintel, the number of internet searches for gut health grew 669% last year!

Emerging-trends-beauty

2. HIGH-PERFORMANCE BEAUTY

The global natural and organic personal care market is expected to grow even faster than food – at a compound annual growth rate of 11.1% by 2026. But consumers are now looking for natural beauty products that go one step further than just “simple” and
“clean”. Technologically advanced, high-performing functional products are becoming more popular. The key to success is stocking a range of brands that are natural, trustworthy, transparent, and offer a point of difference with their chosen functional ingredients ie. vitamin C for anti-ageing and calendula to calm and soothe.

5-Emerging-Trends_Trending

3. PLANET OVER PERSONAL GAIN

More and more consumers are moving from individual-centric to planet-centric decision making. They are increasingly aware of and
concerned about sustainability issues and want the brands they trust to take appropriate actions to help reduce their impact. This spans across ingredient sourcing, packaging materials and actively giving back to charities and organisations making a difference.
The rising demand for locally sourced and Australian made products has also come to the forefront of late as consumers look
to support businesses closer to home. 90% of Australians aged 14+ say they are more likely to buy products made in Australia!

5 Emerging Trends_Trending5

4. FUNCTIONAL BEVERAGES

A growing number of consumers are looking to adjust their drinking habits by seeking out better-for-you options. Conscious
of excessive sugar intake and searching for products that do more than just hydrate, the functional beverage trend is gaining rapid
momentum. 80% of consumers in a recent FMCG survey said they were planning to eat and drink more healthily because of the recent pandemic. In particular, consumers are looking for drinks that will help support their immune system with drinks high in vitamin C, omega 3s and other ingredients for immune health.

5 Emerging Trends_Trending6

5. INGREDIENTS FOR DIY CREATIONS

Stress, anxiety and a strong desire to boost wellbeing and get a ‘feel good’ hit at home, has consumers increasingly eager to create their own home and personal care products such as face masks and cleaning products. Combined with a 44% increase in screen time and the popularity of DIY on social media, this trend offers consumers a triple-whammy ‘feel good’ effect thanks to a feeling of belonging, enjoying a personalised experience, and active participation in more sustainable consumerism.

Unique Health Products is home to many of the world’s biggest health and wellness brands. With more than 3,800 products in our warehouse, you can rest assured, if it’s trending, a top seller, or a product simply worth stocking on your shelves – we’ll have it! Ready to place an order? You can shop online with us 24/7 here, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

Sources: Play Market Research, 2020. Roy Morgan, 2019.

HEALTHY SNACK BARS ARE FUELLING SALES

In Australia, the snack bar market is expected to reach AUD $1 billion by 2024! With the ‘Snackification’ trend still going strong and consumer lifestyles getting more active with the warmer weather, the demand for healthy, convenient snack options is high.

In fact, recent research by Roy Morgan tracked the shopping habits of Australians over March and April this year. Their results showed that 66% of Australians bought savoury snacks and there was a significant increase in healthy-snack orders, which accounted for 54.7% of total packaged snack-food sales. That was the biggest moving sector in the healthy-snack category! 

Snack company Livwell Emporium said in a statement, “as the frequency of snacking has increased and interest in veganism has gained momentum, so too has the demand for healthier, plant-based snacking options”. The company saw sales increase by 80% in the last six months as Australians sought out healthier options and plant-based alternatives.

The research also found that more than 62% of the adult population are “heavy” or “medium” snackers. 

Tap into this growth and stock your snack bar category with these international and home-grown superstars. There is a bar to suit every dietary lifestyle, including keto, low carb, low sugar, vegan, paleo and gluten free. Let’s rip open the wrapper and discover more!

top-selling-snack-bars-australia
L to R: Blue Dinosaur, Botanika Blends, Macro Mike, RXBAR, CLIF Builders, CLIF Bar.

Five Ingredients

Made from only five real, wholefood ingredients, Blue Dinosaur Snack Bars are plant based, gluten free and packed with natural energy and good fats. Boasting fresh, new branding and eye-catching packaging, the bars will jump off the shelf!

  • Vegan
  • Grain Free
  • Simple Ingredients

Low Carb Protein Bar

Crafted by nature and powered by plants, Botanika Blends Vegan Protein Bars contain less than 5.5g of carbs per serve and are packed with 10g of protein. Available in three delicious flavours, the bars are date free and contain pre + probiotics.  

  • Vegan
  • High Protein
  • Gluten Free

Clean Treat

Packed with high quality ingredients, Macro Mike The Game Changer Protein Bar is gluten and dairy free, and features 10g of plant protein. The delicious Cheezecake Choc Chip Peanut flavour makes the bar the ultimate guilt-free indulgence.

  • Vegan
  • High Protein
  • Gluten Free

Simple Ingredients

Utilising pure egg whites for protein, dates to bind and nuts for texture, RXBAR have crafted good for you, grab n’ go Protein Bars with homemade simplicity. Each bar packs 12g of protein and 5g of fibre for a nourishing snack.

  • High Protein
  • No Added Sugar
  • Simple Ingredients

Plant-Based Protein

CLIF Builders bars offer full on flavour and support full on performance. These great-tasting protein bars combine an expertly crafted blend of energy and 20g of protein to help hard working muscles recover after a tough workout.

  • High Protein
  • Vegan
  • For Energy

Sustained Energy

CLIF Bars are the leading energy bar in Australia and North America! With 100% organic rolled oats and up to 11g of plant protein per bar, customers will not only love the taste but also the $2.95 RRP price point!

  • Vegan
  • Organic Ingredients
  • For Energy
top-selling-snack-bars-australia-1
L to R: GoMacro, Eclipse, KOJA, Naked Paleo, Niulife, Slim Secrets.

100% Plant Based

GoMacro Bars are 100% plant-based protein bars and made from USDA certified organic and non-GMO ingredients. Gluten and soy free, each bar provides 10g+ of protein and comes in a biodegradable shelf-ready CDU!

  • Vegan
  • Certified Organic
  • Non-GMO

Paleo Bar

Gluten, grain and dairy free, Eclipse Organics Paleo Bars are packed with nutritious, on-trend ingredients including hemp, chia seeds and coconut. The tasty bars are certified organic, vegan and made without any added sugars or preservatives.

  • Certified Organic
  • No Added Sugar
  • Grain Free

Healthy Fats

Koja caters to the mid-morning munchies with their Natural Peanut Butter Bars. Made without preservatives, artificial sweeteners, stabilisers or other additives, they are gluten free, vegan and are low in calories!

  • Low Carb
  • Gluten Free
  • Low Sugar

Satisfying Snack

Organic Naked Paleo Bars are made with vegan, on-trend ingredients including turmeric and hemp seeds. Free from gluten, dairy and preservatives, the delicious wholefood bars contain nothing artificial or refined.

  • Vegan
  • Grain Free
  • No Added Sugar

Simple and Delicious

Plant-Based Niulife Coco Bars are made with coconut blossom nectar, Australian almonds and Niulife organic fair-trade virgin coconut oil. The bars are gluten, soy and date free, with 100% of profits going to empowering lives.

  • Vegan
  • Gluten Free
  • Date Free

Keto Friendly

All natural Slim Secrets Bare Protein Bars are stripped clean of any ‘nasty’ additives and artificial ingredients often found in many protein bars. They are gluten free, low in carbs, keto friendly and packed with 12g of protein.

  • Keto
  • High Protein
  • Low Sugar

Fancy a snack? You can place your wholesale order online for all of these bars and more! Or simply contact our friendly sales representatives via 1800 787 904. Don’t have a wholesale account with us? No problem, you can register for one here.

MACRO MIKE LAUNCHES PREMIUM ALMOND PROTEIN

Macro Mike has extended their offering with a cutting-edge range of Premium Plant Protein using almonds!

Why almond protein?

Almond protein is naturally an excellent source of magnesium, phosphorus and copper, and a good source of protein, fibre, potassium, calcium, zinc and iron. The protein is made from whole almonds which means it is able to retain quality and nutritional value! Almonds are also free from many of the top allergens and they are vegan, gluten and dairy free. The almond protein is a great alternative for those with different dietary needs.

Note: The almond protein is also used in the new Pancakes Mix and Almond Scrumptionator Protein Bars!

macro-mike-plant-protein-premium-almond

What else makes the Premium Plant-Based Protein different?

We’re so glad you asked! The almond protein base is just the beginning of this exciting new release. The almond protein powder is loaded with nootropics for brain function, adaptogens, probiotics, omega 3s and B vitamins!

Not your ordinary protein blend, it sets a new standard in its category and still provides 23g of protein per serve. It is available in three decadent flavours: Chocolate Hazelnut Fondant, Salted Caramel and Strawberry Cheezecake. Plus, your customers can try all three flavours in the Premium Protein Sample Pack too – an easy and affordable way to introduce them to the collection!

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Power up your protein offering with this incredibly popular brand and wow your customers with this exciting new range extension. The creamy smooth texture, mouth-watering flavours and second-to-none innovative blend for total body health will have healthy protein fans racing in the door to try it!

To order your stock, simply jump into our online store or give our friendly sales team a call on 1800 787 904. Don’t yet have an account with us? Register here!

What are Aussies eating right now? (And how to stock your shelves!)

According to Neilsen Homescan research, in the four weeks ending 22 March 2020, the volume sales for long-life meals, bread mix, rice, flour and pasta have more than doubled! 

These numbers mean the average Australian pantry is stocked with enough of these items to last two to three months. But they’re continuing to buy! 

“Our recent analysis highlights some clear themes in consumer behaviour we can expect to see over the next few months,” says Managing Director of Nielsen Connect, Bernie Hughes.

“More time at home will give rise to more cooking and baking from scratch as consumers find creative ways to use up their pantry staples; but an increase in sales for convenient meal options also cater to smaller person households or those that are juggling the various demands of working from home and homeschooling.”

HOW TO PREP YOUR SHELVES FOR CHANGING CONSUMER DEMAND:

The Post-Carb Loading Diet Craze

The average Australian household has enough rice to see them through 65 days, pasta to last 63 days and enough noodles to last 55 days.

Due to the heavy carb storing, Mr Hughes predicts that, “Brands that focus on health and fitness in the future are likely to see strong demand from consumers who see a renewed sense of importance in staying healthy.”

Have these low carb and keto-friendly options on standby:

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  • Herocup Keto Peanut Butter Cup
  • Lakanto Monkfruit and Erythritol Sweetener
  • PBCo Low Carb Crumbs & Lower Carb Rice
  • Slim Secrets Bare Bar
  • Botanika Blends Protein Powders
  • Macro Mike Brownie Mix
  • The Monday Food Co Keto Cake Mix
  • Vitawerx Keto Mayo

Creativity SpikeS

Australian households are likely to make more of an effort to cook from scratch and attempt to make meals outside of their usual repertoire.

Nielsen Digital Content Ratings data shows that on the last weekend of March, Australians spent 71% more time online with food and cooking content when compared to the last weekend of February.

“We anticipate that shoppers will begin to think more creatively about how they cook over the next few weeks,” explains Mr Hughes.

Let your customers get creative with these easy additions to new and exciting dishes:

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  • Mingle Seasonings
  • Essential Hemp Hemp Seeds
  • Nuilife Coconut Sugar
  • Nutritionist Choice Sushi Nori
  • Bragg Apple Cider Vinegar
  • Dandies Mini Vanilla Marshmallows
  • Natural Evolution Dough Mix
  • Organic Times Choc Drops

Convenience continues

Since many families are juggling the challenges of working from home and looking after children – shoppers have also stocked up on quick-and-easy meal solutions, including prepared meals, canned vegetables, canned soup, pasta and sauce.

Instant, effortless or really easy. These products tick the boxes for healthy convenience:

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  • Uptons Naturals Ready Meal Kits
  • Nutritionist Choice Instant Noodles
  • Difatti Gnocchi
  • Plantasy Foods Mac n Cheez
  • Upbeat Instant Meals
  • Plantasy Foods Gravy Mix
  • Turban Chopsticks
  • Spice Girlz
  • Nuilife Teriyaki Sauce

SPRING CLEANING IN AUTUMN

Toilet paper and hand sanitiser are still very hard to come by in-store and online. However, Australian shoppers are also stockpiling other household products including general cleaners, disinfectants and dishwashing detergent.

Disinfectant sales are up 102% on a year-over-year basis.

Try these popular, natural brands:

eco-cleaning-trend-australia
  • Planet Luxe
  • Koala Eco
  • Kin Kin
  • Bon Ami
  • Euco Clean

“Consumer habits tend to change over time, but the COVID-19 outbreak is forcing Australian consumers to reconfigure their lives, their habits and their spending patterns at a speed and scale we have never seen.

“With households now in lockdown and experiencing what it means to have restricted movement, limited access to physical stores and expanded reliance on digital connectivity, it is important to continue to monitor these trends as we adjust to a new normal,” concludes Mr Hughes.

Ready to stock your shelves with proven top sellers in this unpredictable time? Head to our online store. It’s open 24/7! Not yet registered with us? Register for your wholesale account here. Excerpts from this article have been reproduced from the original article published on Retail World Magazine.