The Rise and Rise of At-Home Baking

Whilst at-home baking has always been a popular pastime, the exponential increase in this culinary “hometainment” hobby has exploded in recent times, with consumers searching for more and more ways to bake at home.  

At-home baking continues to be a trend for 2022 and beyond, boosted by the influence of social media, an increase in accessible online baking classes and the need for people to ‘find their tribe’ and connect with those who share the same interests. 

Couple this with an ever-increasing awareness of health and wellbeing, and this is where an abundance of better-for-you healthy baking products come into their own.

Ibisworld reports that Australians are favouring healthier snacking options over traditional biscuits and treats. However, they are still looking to satisfy their sweet cravings. Today, it’s not just about meeting a craving, consumers are wanting indulgent-style products that still meet their nutritional needs and don’t derail their health goals. 

With at-home baking becoming more popular, consumers are increasingly becoming curious about using innovative products in their baking to create a better-for-you twist on old favourites or something new entirely.

Luckily, there are a number of manufacturers that are meeting the demand for these fulfilling, comforting, yet functional foods, with a wide range of innovative baking products ready for you to stock on your shelves.

Better-baking-basics-wholesale

Better baking basics

Better-for-you products encompass the ever-growing preference towards more natural ingredients. This also extends into the baking world. 

BRAGG Extra Virgin Olive Oil is a multipurpose baking staple that adds the heart health benefits of olive oil into cakes. It’s also certified organic, gluten free, dairy free, vegetarian and vegan friendly. 

Their Apple Cider Vinegar is also a top-selling, household staple, that’s hugely versatile and is often used in baking for its leavening and flavour enhancing properties, creating a better crumb. 

One of the most common baking basics are choc buttons! So it’s no surprise that the decadent Vego Fine Hazelnut Chocolate Melts are ‘the’ melts for more indulgent at-home bakes. Tasting like the centre of a Ferrero Rocher and 100% vegan, it’s a chocolate-lovers baking essential. They are certified organic, gluten free, dairy free, vegetarian, fair trade and can be used both in traditional baking and as a comforting hot chocolate drink. 

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Functional flours

Gone are the days of limited choice when it comes to flours. With the realisation that many people struggle with food intolerances and restrictive diets, there has been an abundance of suppliers who provide alternative flours for innovative baking. The Gluten Free Food Co. provides both a gluten-free, grain-free flour blend and a gluten-free, wholemeal flour blend. They are both organic and high in fibre, featuring a helpful recipe for consumers to try on the packaging.

Australian grown and made, Green Banana Baking Flour from Natural Evolution is 100% gluten free, made from green bananas and grown in tropical North Queensland. Boasting impressive gut-health benefits thanks to its resistant starch content, it’s an on-trend addition that’s easily added to most baked goods.

Another great gluten-free flour alternative is Sensory Mill’s Apple Flour, it is made of 100% carefully milled dried apples and can substitute ¼-½ of the flour amount required for most baking recipes. It provides an excellent source of fibre, is 98% fat free and is vegan friendly. It also adds a touch of sweetness, allowing consumers to use less sugar in their recipes. 

Better-for-you baking mixes

Make it with a mix

Gold Coast company, Macro Mike, born from a personal search for inclusive products, has continued to push boundaries with a range that delivers on quality and taste using all-natural ingredients. 

Their baking mixes cater to those who require gluten-free, vegan-friendly options that still allow them to meet their daily macros. Hugely popular, with a loyal social media following, Macro Mike’s baking mixes include decadent and stand-out flavours such as Blueberry White Choc Chip Almond Protein Muffin Baking Mix and Maple Cinnamon White Choc Chip flavour Protein Donut Baking Mix. 

Better-for-you baking also carries across in the grab n’ go, convenient options. Botanika Blends Marvellous Mug Cakes perfectly combines quality ingredients in a convenient ‘just add water’ mix. The plant-based treat is packed with all-natural ingredients and is vegan, vegetarian and dairy free. Consumers will love this as an easy and quick cake option.

Created with ease in mind, PBCo. Mixes are low carb with clean ingredients and no sugar added. Australian made, the range includes gluten-free options – Chunky Choc Chip Cookie Mix, Choc Chip Muffin Mix and Apple & Cinnamon Muffin Mix – as well as other favourite flavours – Oat & Raisin Cookie Mix and Banana Oat Muffin Mix. With 50% less packaging than conventional baking mix packs, they are a great option for consumers wanting to whip up a healthy lunch box treat.

Keto is one of the biggest diet trends we’ve seen in recent years. To meet demand for keto product innovation, Low Carb Life has created a range of keto-friendly baking mixes that are gluten free and contain no added sugar. The mixes contain a blend of sweeteners that combine for a natural flavour, with no lingering aftertaste. Australian made from quality ingredients, the range includes favourites such as Lemonlicious Slice, Rich Chocolate Brownies and Raspberry White Chocolate Slice.

The icing on the cake

Many would agree that sweet and creamy icing is the best part of baking – and often the naughtiest! To help health-conscious consumers have their cake and eat it too, The Monday Food Co. has created vegetarian, keto-friendly icing! Flavours like Coconut Buttercream and Chocolate Buttercream are sure to entice. Plus, they are all-natural, made with organic ingredients, gut friendly and easy to make! 

Stock your shelves for the at-home baker

At Unique Health Products we stock some of the biggest natural health brands in Australia. We are proud of the innovation and leading market position of our brands and the way they drive natural product packaging trends. 

You can purchase from hundreds of brands online with us 24/7, or call our friendly sales team on 1800 787 904. If you don’t have a wholesale account with us yet, you can register for one here.

SENSORY MILL FLOURS – HOW TO GUIDE

Gluten-free flours have come a long way in the past 10 years! A coeliac from back then would suffer through the gritty rice-based gluten-free breads that fell apart when touched or the limitation of rice bubbles for breakfast cereal, hard, tasteless ‘rocks’ for muffins and really, not many options at all.

Today, with the increasing demand for gluten-free choices, whether coeliac or not, sales and innovation continue to rise! What once was a bland, barren land of awful taste, texture and more often than not, simply missing out. Is now a haven of delicious, nourishing and impressively-close-to-the-real-thing gluten-free alternatives to pretty much anything you can think of!

Brands such as Sensory Mill not only offer gluten-free alternatives, but their innovative approach allows those with gluten intolerance to experiment in the kitchen using flours that are naturally packed with nutrition too!

Here’s how your customers can make the most of each flour as well as their individual benefits:

Apple Flour

Sensory-mill-apple-flour

The Apple Flour has been created from apple pomace leftover from juice pressing.

As a result, the milled flour retains the flavour and aroma of apples whilst providing a nutritionally rich product for consumers. Usually, these leftovers get tossed, but apple flour transforms them into an alternative flour that has up to quadruple the amount of gut-healthy fibre as white all-purpose flour!

How to use: Use this flour as a sauce, thickening agent or as a flavourful compound in baking. Use in combination with other flours like almond flour and banana flour or simply substitute regular gluten-free flour by up to 50%.

Bonus: It is naturally higher in sugar/sweetness than standard flours are so you can use less sugar in your baking!

Benefits:

  • Gluten Free
  • Vegan
  • 98% Fat Free
  • Excellent Source of Dietary Fibre
  • Good Source of Magnesium
  • High in Zinc
  • Cholesterol Free

Banana Flour

Sensory_Mill-banana-flour

Banana Flour has been finely milled from green bananas grown and picked in Australia. This naturally gluten-free flour is packed full of nutrients and flavour.

When consumed with a healthy diet, banana flour is a helpful facilitator in contributing to good health and wellbeing.

How to use: Banana Flour is ideally used in baking, smoothies and healthy snacks to add a subtle sweet flavour and aroma.

Benefits:

  • Gluten Free
  • Vegan
  • Excellent Source of Dietary Fibre
  • Good Source of Potassium
  • 97% Fat Free

Hemp Flour

Sensory_Mill-hemp-flour

Australian Hemp Flour has been pressed and milled from hemp seeds. It is an ideal baking ingredient and can be incorporated into both sweet and savoury recipes for a delicious and filling earthy flavour.

How to use: Hemp Flour is best used when combined with a gluten-free flour for bread baking and savoury dishes.

Benefits:

  • Gluten Free
  • Vegan
  • Excellent Source of Dietary Fibre
  • High in Protein
  • Source of Iron

Quinoa Flour

Sensory_Mill-quinoa-flour

Purely Australian grown quinoa that has been delicately milled into a fine organic flour. This flour provides a nutritionally rich profile and can be used in sweet and savoury recipes.

How to use: Quinoa flour helps to provide structure and rise to baked goods. Substitute this flour for 1/2 of the all-purpose flour in many recipes or completely replace wheat flour in cakes and cookie recipes.

Benefits:

  • Gluten Free
  • Vegan
  • Good Source of Protein
  • High in Dietary Fibre

Chia Flour

Sensory_Mill-chia-flour

Chia Flour has been milled down from Australian grown chia seeds to form a light, gluten-free flour. It is an excellent addition to baking to boost the nutritional content of final products.

When cooked, chia flour produces a subtle nutty aroma and a light, fluffy texture making it a perfect baking flour.

How to use: Use chia flour to thicken soups, mix it with bread crumbs to coat chicken or fish, or use it as a flour replacement in baking!

According to The Nutty Scoop, “using all chia flour is ok for doughs that tend to be a bit thick or gummy anyway, but for more solid mixtures like cookie dough, it’s best to use a combination of 1 part chia flour to 3 parts gluten-free flour.

Chia flour also makes a great egg substitute in vegan and vegetarian recipes. To make chia egg substitute, mix 2 tbsp. of chia flour with ½ cup of cold water and let it stand for about 30 minutes. That makes about ¼ cup of egg substitute, which can stand in for one egg in a recipe.”

Benefits:

  • Gluten Free
  • Vegan
  • Good Source of Protein
  • Low Sugar
  • Good Source of Omega-3 Fatty Acids
  • Kosher and Halal Certified

Chickpea Flour

Sensory_Mill-chickpea-flour

Australian chickpeas have been carefully hand-selected, dried and milled down into flour for cooking.

Chickpea flour—also known as gram flour, garbanzo bean flour, or besan—has been used in parts of Asia and Europe for centuries.

When mixed with water it creates an ideal binding agent that can be used in making flatbreads, fritters or pancakes whilst adding a subtle nutty aroma.

How to use: Whisk with club soda for a tempura-like batter, make a roux for gravies or to thicken stews, or add to a veggie burger or fritters mix to boost the protein and help them hold their shape. You can also substitute up to half the amount of all-purpose flour called for in a recipe with chickpea flour.

Benefits:

  • Gluten Free
  • Vegan
  • Low in Sugar
  • Source of Iron
  • Good Source of Dietary Fibre
  • High in Protein

If you’d like to add this exciting new range to your next order, you can shop here anytime. If you don’t already have a Unique Health Products wholesale account, you can easily apply online now or contact our friendly customer service team on 1800 787 904.