DEMAND FOR SUSTAINABLE PERIOD PRODUCTS IS ON THE RISE

In Australia there are two conversations converging to drive growth in an expanding feminine care purchasing trend. Not only are consumers more aware of the environmental impact of the products they are using, but conversations about women’s health and menstruation are increasingly becoming less taboo. 

As shoppers trend towards reusable and sustainable period products, educating already eco-conscious shoppers presents a large opportunity for health and beauty retailers.

A HIGH GROWTH MARKET

In a 2018 study from the Global Sustainability Institute in the UK, researchers found that all but 14% of survey participants were unaware of or had previously not considered the environmental impact of menstrual products. And that impact is not an insignificant one.

Most reusable period products are made of plastic which can take between 500-800 years to break down in landfill. Considering that the average person will use up to 12,000 period products in their lifetime, that is a lot of plastic making its way to landfill, or even worse, our oceans. 

According to research by Research and Markets, the feminine care market is expected to grow at a global Compound Annual Growth Rate (CAGR) of 5.8% from 2020 to 2025. The largest growth segment within the market is forecast to be reusable products, such as menstrual cups. 

EDUCATION IS KEY

Menstrual cups were actually developed in the 1930s at around the same time as tampons. However, It took them more than 80 years to really enter popular use. 

That popular use amounts to a global menstrual cup market that is predicted to hit AUD $1.29 billion by 2026. 

But menstrual cups aren’t the only sustainable option available for conscious consumers. There are now a range of biodegradable disposables that are a more sustainable choice. 

Retailers can play a big role in education on the availability and benefits of these products. From posters to shelf wobblers, eDMs and social media content, talking about the environmental and sustainability benefits of these products opens the door to more opportunities for sales in this market. 

At Unique Health Products we stock a range of sustainable options, both reusable and disposable, to help you meet the rising demand. 

The Hello Cup

THE HELLO CUP

Designed by two women (one of them a registered nurse) The Hello Cup is a menstrual cup made from medical-grade thermoplastic elastomer. It contains no BPA, latex, silicone, heavy metals, rubber, beach or other nasties. 

The Hello Cup comes in a range of certified food-grade colours – Black, Blue, Lilac and Blush. A single Hello Cup will last for at least five years and is the equivalent of more than 2000 single use tampons or pads.

Another reusable option from The Hello Cup is Reusable Liners which can be used as an alternative to single-use panty liners or as a backup for The Hello Cup. There is also a Hand and Hello Cup Cleanser available.

TOM Organic

TOM ORGANIC

The TOM Organic range of Tampons, Pads and Panty Liners is made using GOTS certified organic cotton. The tampons – available in Super, Regular and Mini – are 100% biodegradable and packed in recyclable packaging with no plastic outer wrapping. The applicator tampons – available in Super and Regular – also have a cardboard applicator, rather than the plastic used in many other disposable brands. 

TOM Organic Pads – available in Regular, Super, Overnight and Maternity – are also 100% biodegradable, hypoallergenic, breathable and free from chlorine and dioxin bleach. There is also a period cup in the range which is made from 100% medical-grade silicone following sustainable manufacturing principles.

Innovative and trending TOM Organic Period Briefs are made with soft, organic cotton, and are breathable and reusable for a practical sustainable solution. They look and feel like regular underwear but the 4-layer leak proof design can hold up to three tampons’ worth of fluid. 

Lunette

LUNETTE

Founded in 2005, Lunette is a menstrual cup pioneer. As a trusted brand they are committed to sustainability education and empowering choices for period care. Lunette Menstrual Cups are made from soft, medical-grade silicon, and are BPA and chemical free. They are a comfortable, safe and odourless.

The Lunette range is available in a variety of colours, including Clear, Blue, Orange, Yellow and Violet. They also produce a Menstrual Cup Cleaning and Disinfecting Wipes. 

Tsuno

TSUNO

Every one of the Tsuno eco-friendly period products comes in beautiful and recyclable artist-designed packaging.

The Natural Bamboo Pads – Regular, Super, Overnight – and Natural Bamboo Panty Liners have a natural bamboo and corn fibre top sheet with a biodegradable sleeve wrapper. 

The range of Organic Cotton Tampons – Mini, Regular and Super – are made from GOTS certified organic cotton and are free from chlorine and dioxin bleach. They use bamboo for its softness, absorbency, breathability and sustainability credentials. 

Natracare

NATRACARE

Natracare produces sustainable period products without the synthetic chemicals, chlorine and plastic that are used in so many disposables.

The Natracare Pads come in a range of sizes and styles – Ultra Pads (Regular with Wings, Super with Wings, Long with Wings and Super Plus), Ultra Extra Pads (Normal with Wings), Maxi Pads (Regular, Super and Night Time), Maternity Pads and Panty Liners (Mini, Curved, Ultra Thin and Long). They are all plastic, chlorine and perfume free and made using only sustainable materials.

The tampons are available with applicators (Regular and Super) or non-applicator (Regular, Super and Super Plus). They are made from certified organic cotton and are 100% compostable. The applicators are made from biodegradable cardboard and also compostable.

Natracare also has both a point of sale counter unit and floor display for displaying the range in store. 

MEET THE DEMAND FOR SUSTAINABLE PERIOD PRODUCTS

Each of these products are available for wholesale order in the Unique Health Products online store. If you don’t yet have an account with us, you can register your account here. Otherwise you can order online 24/7 or contact our friendly sales team on 1800 787 904.

NATURALLY GOOD EXPO 2018 – BY THE NUMBERS

Held at the International Convention Centre (ICC) in Darling Harbour, the Naturally Good Expo is Australia’s largest trade show for all natural, organic and healthy products and services.

Each year we attend as a platinum partner to showcase our top sellers to the most influential people in the industry and work to build mutually beneficial connections with retailers and our suppliers. This year we unveiled our biggest stand yet – the largest at the show!

In case you missed it, here’s how our Naturally Good Expo 2018 experience happened – by the numbers!

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1. ONE CRITICAL PERSON

It takes a whole lot of planning, coordination and project management to transform our original ideas into a real-life masterpiece at the Naturally Good Expo. Thankfully, we have one incredible team that makes all the late nights, early mornings, last minute hiccups and hours spent on emails and phone calls integrate into a seamless, successful event!

While we couldn’t do it without many hands on deck, there is always one person in particular that plays a pivotal role in our Naturally Good experience – our Marketing Executive extraordinaire, Carol. Thank you for all that you do!

2. TWO MAJOR STALL SPACES

This year the Unique stand took up two of the largest sites at the expo. The updated stand was dotted with sampling booths, decorated with hot new products and buzzing with staff, suppliers and retailers – it was a sight to see and the energy was incredible!

3. THREE HOUR PACK DOWN

With the Australian Pharmacy Professional Conference & Trade Exhibition looming the following weekend, most of the team had already returned to the Sunshine Coast by the time the event ended. The staff and suppliers that remained (thank you, East Bali Cashews and Natural Evolution!) packed down the stall in a record time of 3 hours!

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4. MY MAGIC MUD, UPTON’S NATURALS & MORE!

This year, when it came to sampling and showcasing our amazing product range, the team had a little extra help…

Award-winning international and local creators, innovators and makers of the hottest, must-have health products joined us as part of our ‘Meet the Makers’ event – including  My Magic Mud, Manitoba Harvest and Upton’s Naturals!

Each supplier that joined our stand had the opportunity to promote and sample their products at their very own sampling booth. This allowed the suppliers to strengthen their retailer relationships and cement their place as a leading brand in the health and wellness space. Something we’re beyond proud to help facilitate!

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5. FIVE HUNDRED HEALTH PRODUCTS AND GOODIE BAGS

The stand was full to the brim with more than 500 natural health and wellness products on display! Plus, we handed out 500+ goodie bags to industry influencers, retail leaders, and key stakeholders filled with:

6. SIX MONTHS PREP TIME

The entire event took our team, Carol in particular, a grand total of six months to prepare for. From supporting the Naturally Good Expo team with our Platinum Partner duties, to coordinating stock, and logistics of the stand set up and staff involved, there was so much to be done and we couldn’t be prouder of our team and what they’ve achieved!

7. SEVEN THOUSAND ATTENDEES

Across two huge days, we served up thousands of product samples to 7000+ health-focused expo attendees – also known as a lot of chopping!

Sampling allowed retailers and industry leaders to gain better insights into the suppliers products, build stronger connections, learn the backstory, and discover what niche the product can fill in their stores. It’s a super important step towards long-term success in stores!

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8. MORE THAN EIGHTY HOT NEW PRODUCTS LAUNCHED

An entire section of our stand was dedicated to over 80 hot new products launched at the expo! Brands included:

9. NINE HOUR SET UP

While the pack down was somewhat of a breeze, Rome wasn’t certainly not built overnight. Our largest stand ever took a whole lot of teamwork and around nine hours to set it all up!

10. TEN HUGE PALLETS DELIVERED

That nine hours of set up involved the unpacking and merchandising of 10 full pallets of product, equipment and stall materials!

Despite the whirlwind nature of the actual event, we put our time and effort into these events to support our suppliers, build and strengthen our retailer relationships and meet new faces along the way. We couldn’t do what we do without their support and for that, we’re always grateful!

If you missed out this time, don’t worry, we can’t wait to do it all again, so we’ll see you next year!

BRAND NEWS – SUMMER 2018

STAY UP TO DATE WITH THE LOOP – THE LATEST NEWS ON THE BRANDS DISTRIBUTED BY UNIQUE.

Each quarter we share product news and updates you need to know about including packaging alterations, brand updates, and price changes so you’ll never be left out of the loop!

For any brand change queries that aren’t covered below please contact us.

These are your need-to-know brand changes for Summer 2018:

NATURAL EVOLUTION PACKAGING UPDATE

Natural Evolution now has higher quality packaging with a new eye-catching, tropical style, ensuring the range stands out on your shelf. There are no ingredient changes – customers can enjoy the same gut-friendly, gluten free benefits that the range has always offered.

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ECLIPSE ORGANICS ADD HEMP, DROPS PRICE AND REDUCES SIZE

Eclipse Organics has added hulled hemp seeds to three of its paleo bars – Manuka Nut, Choc Orange Fudge and Chocolate Brownie. The packaging has also had a refresh, with the bars dropping from 50g to 45g and sold in a box of 12 instead of 20. With this change, the W/S and RRP have been dropped, allowing for a more enticing margin for stores and cost for shoppers.

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SAME TOM ORGANIC – NEW LOOK

The TOM Organic feminine hygiene range is still the same on the inside, made with certified organic Australian cotton, but the sleek new look is expected to appeal to a wider customer base.

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EVER ECO STRAW PACKAGING NOW PLASTIC FREE

Due to popular demand, Ever Eco’s Stainless Steel Straws are now packaged in a 100% plastic-free box. This will further encourage sales from eco-conscious shoppers.

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EXTRAORDINARY FOODS KALE CHIPS – NOW NAMED PURE

Extraordinary Foods have changed its Kale Chips brand name to Pure, to align with their other snack range Pure Coconut Chips. The brand change not only reflects the simple, quality ingredients but also the fact that they support sustainable farming. Reassure customers the products are the same delicious, nutritious snack.

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Want to create an account? Contact us today and start shopping on our online shop!

Tom Organic wins Australian Organic Business of the Year 2017

WITHOUT A SINGLE CHEMICAL IN THE ENTIRE MANUFACTURING PROCESS, TOM ORGANIC IS RECOGNISED FOR CREATING POSITIVE IMPACTS ACROSS PERSONAL CARE.

As the first ever organic tampon in the world to be available in supermarkets, TOM Organic is leading the way for organic personal care.

Empowerment and integrity are behind every step of this female founded company which is on track to achieve incredible change for environmental sustainability and access to healthier personal products.

Founder Aimee Marks, is committed to supporting the modern woman across her entire life cycle. Her inspiration is to become a trusted brand for each life stage from periods, to pregnancy, to birth, to baby, continuing to expand the range and offer more choice when it comes to women’s health and the environment.

Winning the prestigious business award is a major accomplishment. Aimee states:

“Our philosophy has always been to create beautiful products that inspire positive impact. And while it isn’t about the accolades we win, we’re so thrilled to have been recognised as Business of the Year among a growing organic industry.”

Only the finest Certified Organic Cotton is used in TOM Organic products, and they’re grown free from synthetic pesticides and chemicals.

The entire range is PETA Certified Vegan and Cruelty Free, and every finished product is 100% biodegradable.

Need to top up your stock or add TOM Organic products to your range? Find out more about TOM Organic products here then add them to your online order here.

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DON’T MISS THEIR NEW LOOK: The TOM Organic feminine hygiene range is the same high quality product on the inside, made with Certified Organic Australian Cotton but the sleek new look is expected to appeal to a wider customer base.

 

Profile: Tom Organic – An Organic Lady Lifestyle

IT’S HARD TO BELIEVE, BUT AUSTRALIA’S LEADING ORGANIC FEMININE HYGIENE RANGE ALL BEGAN WITH A SINGLE HIGH SCHOOL ASSIGNMENT.

Founder of TOM Organic, Aimee Marks, was given a re-design assignment in her grade 12 graphic design class that left her questioning the sustainability and toxicity of the feminine hygiene products on offer at the time.

While many of Aimee’s friends went on to travel, Aimee stayed focus on her goal graduating from Royal Melbourne Institute of Technology (RMIT) with a Bachelor of Business, Majoring in Entrepreneurship. Aimee identified a strong demand in the market for organic feminine hygiene products and was committed to creating the purest products imaginable.

Aimee started TOM Organic when she
was only 23 years old.

After putting her university skills to practice, along with long hours of research and relationship building, she was thrilled to see her organic products go to market
in 2010.

Originally the products on offer consisted of Australian Certified Organic cotton tampons, pads and liners. The range has since branched into pregnancy products, with the addition of maternity pads and nursing pads. The brand has evolved beyond their products, with a focus on women’s lives for generations to come by exercising ethical and social responsibility. They support many organisations including Sacred Heart Mission Women’s House in St Kilda, The Nappy Collective, Australian Cervical Cancer Foundation and One Girl.

 

Tom Organic Break Out box

 

More and more women are turning to products that offer the ultimate in purity and breathability. While many tampons in the market are made from non-biodegradable material, TOM Organic tampons are made from just a single ingredient, organic cotton, making them 100% biodegradable.

TOM Organic are just as concerned about developing products that are healthy for women on the inside, as they are concerned about developing a company that’s healthy for the earth that we live, work and play in. Aimee ensures that ethical and social responsibility is practiced with everything they do, which earnt TOM Organic the highly regarded B- Corporation Certification in 2012.