Snackification. The Changing Face of Australian Mealtimes

Consumers’ eating patterns have undergone fundamental changes. Instead of a traditional format of three meals at predetermined times each day, many consumers are moving towards a much more flexible pattern of snacking and grazing, eating at any time that is convenient.

Say hello to the health-conscious snackification movement!

While eating styles remain very strongly influenced by tradition and culture, millennials, in particular, are impacting the selection and production of healthier snacks in a colossal way!

According to Welch’s Global Ingredients Group, each week 92% of millennials eat a snack instead of breakfast, lunch or dinner at least once, and 50% of them replace approximately four of their meals with a snack.

Originally, it was all about convenience food in general. Consumers demanded quick and easy food and drink to support their chaotically-busy lives. Fast-forward some years, and the interest in health and nutrition has spun the convenience industry on its head. Convenient food options no longer need to simply taste good, they need to serve a nutritional purpose as well.

Snacks are no longer filling gaps between more wholesome meals. They are becoming the replacement to those meals.

But there are no hard and fast rules for snackification. The same food may be an in-between meal snack one day, a lunch the next and an afternoon treat another day.

In essence, the definition of what a snack is has changed. Previously conjuring up images of junk food and treats, the snack landscape is rapidly changing and includes wholesome meal replacements, single serve mini meals, healthy snack bars, and heat & eat options, both savoury and sweet.

Knowing what drives a consumer to pick up one snack over another is vital to staying competitive in the $374 billion worldwide snacking industry.

Taste, nutrition and convenience are the three most important factors in choosing a snack. With this in mind, we’re seeing an industry-wide conscious effort to reduce sugar content; an increase in functional ingredients such as turmeric, hemp and ginger; lower carbohydrate options; plant-based mini meals, protein-packed snacks and items designed to support a healthy gut.

Make sure you’re making the most of the snackification trend by stocking up on these top-selling snacks:

  • CLIF Bar – The CLIF Bar range is plant-based, on-trend and made with organic ingredients, making it the perfect grab n’ go energy bar.
  • Upton‘s Real Meal Kits – Ready in one minute, Upton’s Real Meal Kits are vegan friendly, and made with real, recognisable ingredients and available in a range of classic meals.
  • East Bali Cashews – This sustainable, fairtrade company produces a range of mouthwatering, plant-based delights in attractive packing with a great price point!
  • GoMacro Macrobars – These wholesome bars provide nutritional benefit without any additives or preservatives, are 100% plant-based, and come in a range of delicious flavours!
  • Botanika Blends – From their range of deliciously flavoured Plant Proteins to new high-protein, probiotic porridge range, Botanika Blends has meal-time convenience covered.
  • Noble Jerky Vegan Jerky – These grab n’ go snacks are made from premium marinated and seasoned tempeh for an all natural, non-GMO, high plant protein snack!
  • Forbidden Brekky Rice – Nutritious and delicious, Brekky Rice is a quick and easy on the go breakfast option.

Simply order online anytime! You can view our entire range of snack items by selecting ‘Snacks’ in the categories menu.

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References: Euromonitor International, 2016, Welch’s Global Ingredients Group research, 2017.

Naturally Good highlights 2019 – A discovery of innovation

The Unique team showcased innovative hot new products and best sellers to hundreds of retailers, category managers and buyers at this year’s Naturally Good expo earlier this week.

Naturally Good is Australia’s only trade show for natural, organic and healthy products and continues to grow year-on-year! Held at the world class ICC Sydney in beautiful Darling Harbour across two days, the must-attend event gives retailers a chance to meet the makers, touch the products and get a feel for a diverse range of brands. Visitors from around Australia (and 18 other countries!) had the opportunity to ask questions about the best of our range in food and drinks, beauty and personal care, natural health and home and living.

Naturally Good is the leading event where retailers can physically discover and source the best Australian and global brands entering the market and meet with dozens of suppliers – something that could take weeks to do otherwise and can be challenging when absorbed in the day-to-day running of a store. In hot demand this year – the latest in plant-based and vegan products, healthy snacks, supplements for gut health, emerging ingredients, and the latest natural beauty, just to name a few.

If you missed the event – here is a quick recap of the highlights:

OUR HOTTEST PRODUCT SHOWCASE

Retailers visit Naturally Good to help differentiate their offering and grow sales by sourcing new, unique, innovative and on-trend products their customers want.

Turban Chopsticks
Mei Sann Yong from Turban Chopsticks

Dale Parkes with the My Magic Mud team.

As always, the Unique stand ensured that our diverse and fast-selling range of brands stood out in the crowded expo hall. Visitors to the Unique stand were treated to a pre-launch of some of our best new products, beauty demos and food sampling from our top-selling ranges, including Mei Sann Yong’s Turban Chopsticks, who served up tastings of their top-selling speed scratch meal bases to 2000+ visitors!

Retailers enjoyed meeting Steve Grossman and Ritu Mathur from CLIF Bar, USA; Bernie Walker and Sabine Muir from Little Zebra; Aaron Fishman from East Bali Cashew Company; Mat Stillone from Protein Supplies Australia and Botanika Blends; Mike Watts-Searle from Blue Dinosaur; Paul Stokes from Grin; Kresho Sprem from Kresho Bar, the newest vegan almond nougat chocolate; and Jessica Arman from My Magic Mud who showcased how to use the new clay and charcoal masks.

Favourites across the two days included the new savoury banana chips from Banana Joe; our new vegan white chocolate Vego; Upton’s Naturals Real Meal Kits delicious Massaman Curry; The Ginger People Ginger Rescue Shots; The Whole Foodies Native Cashews; and a special sneak peek at one of July’s hottest new products – Nelsons Naturals Crush & Brush!

This year’s Unique showbag (valued at more than $150) was a hit and included CLIF Bar’s favourite flavour of 2019 – Peanut Butter Banana and an assortment of our top-selling products. Unique giveaways also included hundreds of Cheeki stainless steel bottles and ACURE Travel Packs!

 

NEW CONNECTIONS

Naturally Good is the heartbeat of the industry across Australia and South East Asia and is a great opportunity to catch up with existing suppliers and to meet new ones.

We caught up with hundreds of retailers across the two days! Visitors to the Unique stand may have also met renowned US natural products consultants, Bob Burke from Natural Products Consulting and Tim Sperry, former Whole Foods Purchasing Manager.

 

INSIDER INTEL AND FREE BUSINESS EDUCATION

The free education program was in high demand this year with standing room only at all theatres! Several free trends sessions helped visitors understand what to look out for when walking the expo floor – with much of this information exclusive to the sessions and not available anywhere else.

Unique's Water Refill Station
Unique’s sponsored water refill station.

Visitors learnt about factors influencing healthy FMCG in Australia; what consumers want in food and drink, and natural, organic and clean beauty; what’s next in hemp and CBD oil; and the future for Australia from North America’s $200 billion+ natural products market. There were also more than 20 sessions across two days to help retailers get the edge in business by some of Australia’s foremost experts in social media, e-commerce, digital marketing and business strategy.

Expo visitors were welcomed to the usual friendly and fabulous customer service from Unique. The Unique team partnered with Cheeki and flew the pink and green flag at Naturally Good this year, helping create a more sustainable planet with our sponsored free water refill stations in three convenient locations throughout the show. In doing so we helped expo visitors to stay hydrated and saved 1,357 plastic bottles.

Despite the whirlwind nature of the actual event, we put our time and effort into these events to support our suppliers, build and strengthen our retailer relationships and meet new faces along the way. We couldn’t do what we do without their support and for that, we’re always grateful!

If you missed out this time, don’t worry, we can’t wait to do it all again, so we’ll see you next year!