‘TIS THE SEASON TO BE VEGAN!

The face of the Australian Christmas table is changing with the times as more and more Australians make the switch to vegan and vegetarian diets.

Upton’s Naturals provides a healthy, tasty, vegan alternative for festive dishes with the convenient Jackfruit range.

Known for its fibrous texture, Jackfruit is rich in vitamins, minerals and antioxidants with a texture akin to pulled pork or shredded poultry when cooked. 

There are six flavours in the Upton’s Naturals Jackfruit range: Original, Bar-b-que, Chilli Lime Carnitas, Sriracha, Sweet and Smokey, and Thai Curry. The range is low GI, gluten free and low in saturated fat and cholesterol, and with an RRP of just $8.95 it’s an affordable option for families.

The versatile Upton’s Naturals Jackfruit range is full of possibilities for creating delicious, plant-based meals the whole family can enjoy. Here are six ideas for serving up a festive feast:

  1. Traditional Christmas Dinner
    Original Jackfruit is like a blank canvas to create custom jackfruit dishes. It can be seasoned with classic Christmas flavours and served with roast pumpkin, carrot and minted peas for a traditional festive meal.
  2. Slider Canapes
    Shredded Bar-b-que Jackfruit topped with a tangy slaw in a mini bun is a delicious festive canape option. Or make a full-sized option for a modern Christmas feast.
  3. Jackfruit and Mango Salad
    For a fresh and light summer salad, pair shredded Chilli Lime Carnitas Jackfruit with slices of mango and avocado on crisp iceberg lettuce.
  4. Sriracha Fried Rice
    To bring a taste of Asia to the Christmas table, toss Sriracha Jackfruit through rice for a simple fried rice dish.
  5. Curry Spring Rolls
    Thai Curry Jackfruit is the perfect filling for mouth-watering spring rolls. Break up the jackfruit and mix it with julienne carrots before rolling in spring roll wrappers. Serve with a sweet chilli dipping sauce.
  6. Mexican Tacos
    Mix up the Christmas menu with a Mexican twist and everyone’s favourite dish – tacos. Sweet and Smokey Jackfruit makes the ideal base for a Mexican meal. Add it to tacos with corn and tomato salsa and top with coriander.

You can find even more delicious recipe ideas via @uptonsnaturals Instagram page including the ones featured in the blog image!

Make sure to stock your shelves with this multi-purpose, vegan-friendly meal starter in a variety of flavours and be sure to share these meal ideas with your customers! You can order Upton’s Naturals via our online store 24/7 or give our friendly sales team a call on 1800 787 904. If you haven’t registered for an account yet, you can do so here.

Images sourced from: Artoflightstudio.

BRANDS SPOTTED IN THE MEDIA!

We get it. When purchasing for your store, you want stock that is going to sell. You want the brands that people know about and are actively looking for in your store.

Nobody wants the headache of trying to move short-dated stock or having to heavily discount excess product that simply isn’t selling.

One key factor in determining what’s going to sell instore is how active and visible each brand is in the media. Brand awareness is incredibly important. If a product isn’t actively showing up in the lives of their target customers, whether that’s on social media, TV, print or otherwise, it’s going to be harder to sell.

According to The Business of Apps, the “Instagram audience is ready to act – 54% of respondents to the same survey said they bought something after seeing it on Instagram. 87% said they took some kind of action after seeing product details on Instagram.

The most commonly taken action was to search for more information, elected by 79% of survey respondents. Two-thirds of users, on the other hand, took the more direct path of visiting the brand’s app or website – at which point things are very much in the brand’s hands. 37% also said that they visited a retail store.

Consumers are actively looking for solutions to their problems and many of our brands are putting their hands up to help by investing in media and marketing efforts.

Many of these brands are award-winning, with sales driven by active Instagram accounts and consistent PR efforts. Here’s a highlight reel of what some of them have been up to lately:

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Australian Non-Toxic Award WINNERS!

The Australian Non-Toxic Award winners have been announced and the line up includes:

GOLDWoohoo Deodorant and Anti-Chafe Stick in Wild – Extra Strength

SILVER + EDITOR’S CHOICE – The Australian Natural Soap Company Shaving Soap

SILVER – Wotnot Baby Lotion

BRONZE – Weleda Calendula Face Cream

FINALIST – Planet Luxe Dishwash Liquid

SILVER The Australian Natural Soap Company Dish and Laundry Soap

BRONZE – The Australian Natural Soap Company Soap Flakes

FINALIST Planet Luxe Laundry Liquid

BRONZE Cheeki Insulated Bottle with Sports Lid

SILVER – Cheeki Stainless Steel Drinking Straws

GOLD + EDITOR’S CHOICE Cheeki Stainless Steel Coffee Mug

Stephanie Claire Smith and Laura Henshaw The Healthy Cooks Natural Evolution

IT’S A NATURAL EVOLUTION BONANZA!

On-trend, gut-supportive Natural Evolution Green Banana Flour was featured in a new TV show, Healthy Cooks as part of a delicious Haloumi, Roasted Pumpkin and Spinach Frittata.

They also featured in Food and Beverage for their innovation in turning food waste into functional products. Food and beverage businesses that are creating value-added products from food waste, such as Natural Evolution could be contributing $18 billion in economic value by 2030.

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BRAGG APPLE CIDER VINEGAR

Bragg Apple Cider Vinegar was featured in a Bon Appetit basically article round up where the author shared all the common types of vinegars, their flavour profile and their uses. It’s an interesting article with an engaged readership!

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UPTON’S NATURALS

Now to Love spoke to Dan Staackmann, the founder of health food brand Upton’s Naturals, which sells ready-to-eat jackfruit meat in Australia, and uncovered everything you need to know about jackfruit, the delicious (and super popular) meat alternative.

Order these brands and more via our online store 24/7 or call our friendly sales team on 1800 787 904. If you haven’t yet created a wholesale account with us, you can do so here.

OUR BRANDS IN THE SPOTLIGHT

At Unique, our extensive range of products are handpicked by our switched-on Products Acquisition Team for quality ingredients and capacity to sell.

We know internally via our sales reports that our products sell well but it’s always so nice to see our brands get the recognition they deserve via media outlets and industry awards. Here are some of our brands making headlines in the last few months!

SAFIX BIODEGRADABLE SCRUB PADS

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Safix received a five-star rating on Consumer (New Zealand’s version of Choice) for their biodegradable Scrubbing Pads. See the full article here!

ETHIQUE SOLID BEAUTY BARS

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Ethique is featured in Marie Claire as part of a plastic-free beauty brand round up. See the full article here!

LAKANTO LOW CALORIE NATURAL SWEETENER

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Lakanto was a finalist in both Start-up of the Year and Retail Product of the Year for the annual Food and Beverage Awards. See the full list of the Food and Beverage Awards finalists and winners here!

PATCH BAMBOO WOUNDCARE

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PATCH was featured on Naturally Good News discussing their story of success and how the natural adhesive bandages are giving traditional wound coverings ‘a run for their money’. Read the full article here!

ALAFFIA AFRICAN BLACK SOAP

Alaffia is a socially conscious organization that handcrafts all-natural bath, body and hair care derived from fair trade shea butter, coconut oil and African black soap. In an exclusive interview with HELLOBEAUTIFUL, Alaffia founder and CEO, Olowo-n’djo Tchala, really delved into the motivation and the mental behind the brand. Read the inspiring article here.

THE WHOLE BOODIES ZESTY DEODORANT

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The Whole Boodies Zesty Deodorant is a multi-award winning deodorant that took out the inaugural WellBeing Be-YOU-T Award for best deodorant. See the full list of winners here!

UPTON’S NATURALS CH’EESY MAC READY MEALS

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Upton’s Naturals Ch’eesy Mac was featured in Taste.com.au Magazine, July 2020.

We’re thrilled for all our innovative, award-winning brands that are getting the recognition they deserve. With a curated portfolio of more than 3,800 products from a selection of local and international health and wellness brands, Unique is your one-stop-shop for all things natural health. Order your stock online 24/7 or give our friendly sales team a call on 1800 787 904. If you need to register for a wholesale account with us, you can do so here.

MEALS IN MINUTES – THE SHELVES THAT SELL!

Long gone are the days when frozen TV dinners were the only quick and effortless meal option. Today’s hunger for better-for-you convenience has seen a plethora of healthy ready meals and staples hit the shelves and demand is only on the rise! 

The ready meals market is predicted to be worth $42.6 billion AUD by 2023!

On-trend Meal Kits

In the first quarter of 2020, Australians have already consumed 13.5kg per capita of ready meals! Spoil your customers for choice with plant-based meal kits, vegan ready meals and multipurpose meat alternatives so similar they’ll hardly notice the meat is missing! Upton’s Naturals are ready in minutes and Plantasy Foods Mac ‘N Cheez just needs water! Healthy convenience has never been easier or tasted so good. 

Quick Comfort Noodles and Pasta

The Australian pasta and noodle market is currently worth $5.83 million AUD and has 2.4% YOY growth. PBCo. and The Whole Foodies cater to low-carb, Difatti authentic gnocchi is gluten-free, and Nutritionist Choice has healthy instant noodles! No matter what diet your customers are following, we’ve got a quick and easy solution to suit their needs. 

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Spices and Sauce

8 out of 10 millennials say the quality of food influences their purchasing decision and 68% are willing to pay more. When it comes to pantry staples, high-quality spices and sauces can be transformational to dishes! Delight your customers by serving up a spread of top quality organic, filler-free and all-natural basics such as Sol Ghee, Mingle and Bragg

SHOP THE SHELVES

Love the look of these featured products?

Click on the ‘Meals in Minutes’ banner in our online store to shop the shelves. It’s open 24/7! If you don’t have a wholesale account, you can register for one here.

What are Aussies eating right now? (And how to stock your shelves!)

According to Neilsen Homescan research, in the four weeks ending 22 March 2020, the volume sales for long-life meals, bread mix, rice, flour and pasta have more than doubled! 

These numbers mean the average Australian pantry is stocked with enough of these items to last two to three months. But they’re continuing to buy! 

“Our recent analysis highlights some clear themes in consumer behaviour we can expect to see over the next few months,” says Managing Director of Nielsen Connect, Bernie Hughes.

“More time at home will give rise to more cooking and baking from scratch as consumers find creative ways to use up their pantry staples; but an increase in sales for convenient meal options also cater to smaller person households or those that are juggling the various demands of working from home and homeschooling.”

HOW TO PREP YOUR SHELVES FOR CHANGING CONSUMER DEMAND:

The Post-Carb Loading Diet Craze

The average Australian household has enough rice to see them through 65 days, pasta to last 63 days and enough noodles to last 55 days.

Due to the heavy carb storing, Mr Hughes predicts that, “Brands that focus on health and fitness in the future are likely to see strong demand from consumers who see a renewed sense of importance in staying healthy.”

Have these low carb and keto-friendly options on standby:

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  • Herocup Keto Peanut Butter Cup
  • Lakanto Monkfruit and Erythritol Sweetener
  • PBCo Low Carb Crumbs & Lower Carb Rice
  • Slim Secrets Bare Bar
  • Botanika Blends Protein Powders
  • Macro Mike Brownie Mix
  • The Monday Food Co Keto Cake Mix
  • Vitawerx Keto Mayo

Creativity SpikeS

Australian households are likely to make more of an effort to cook from scratch and attempt to make meals outside of their usual repertoire.

Nielsen Digital Content Ratings data shows that on the last weekend of March, Australians spent 71% more time online with food and cooking content when compared to the last weekend of February.

“We anticipate that shoppers will begin to think more creatively about how they cook over the next few weeks,” explains Mr Hughes.

Let your customers get creative with these easy additions to new and exciting dishes:

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  • Mingle Seasonings
  • Essential Hemp Hemp Seeds
  • Nuilife Coconut Sugar
  • Nutritionist Choice Sushi Nori
  • Bragg Apple Cider Vinegar
  • Dandies Mini Vanilla Marshmallows
  • Natural Evolution Dough Mix
  • Organic Times Choc Drops

Convenience continues

Since many families are juggling the challenges of working from home and looking after children – shoppers have also stocked up on quick-and-easy meal solutions, including prepared meals, canned vegetables, canned soup, pasta and sauce.

Instant, effortless or really easy. These products tick the boxes for healthy convenience:

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  • Uptons Naturals Ready Meal Kits
  • Nutritionist Choice Instant Noodles
  • Difatti Gnocchi
  • Plantasy Foods Mac n Cheez
  • Upbeat Instant Meals
  • Plantasy Foods Gravy Mix
  • Turban Chopsticks
  • Spice Girlz
  • Nuilife Teriyaki Sauce

SPRING CLEANING IN AUTUMN

Toilet paper and hand sanitiser are still very hard to come by in-store and online. However, Australian shoppers are also stockpiling other household products including general cleaners, disinfectants and dishwashing detergent.

Disinfectant sales are up 102% on a year-over-year basis.

Try these popular, natural brands:

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  • Planet Luxe
  • Koala Eco
  • Kin Kin
  • Bon Ami
  • Euco Clean

“Consumer habits tend to change over time, but the COVID-19 outbreak is forcing Australian consumers to reconfigure their lives, their habits and their spending patterns at a speed and scale we have never seen.

“With households now in lockdown and experiencing what it means to have restricted movement, limited access to physical stores and expanded reliance on digital connectivity, it is important to continue to monitor these trends as we adjust to a new normal,” concludes Mr Hughes.

Ready to stock your shelves with proven top sellers in this unpredictable time? Head to our online store. It’s open 24/7! Not yet registered with us? Register for your wholesale account here. Excerpts from this article have been reproduced from the original article published on Retail World Magazine.

CONVENIENT COMFORT FOODS MAKING HEALTHY EATING EASIER

Forget self-destructive price wars. Convenience foods have outperformed general grocery for five years straight!

Not sure where to start with healthy convenient comfort food options?

Give your customers what they want with these great-selling pantry staples that make healthy eating easier.

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Wheat-Free Noodles

For a healthy, nutritious meal in minutes, Nutritionist Choice Pumpkin and Brown Rice Noodles are versatile and make a great addition to soups and stir fries.

They’re gluten free!

Black Rice

Rich in antioxidants, Forbidden Black Rice is just as delicious as it is healthy. It is certified organic and low-gi, making it a great alternative to white or brown rice.

Versatile staple!

Two-Minute Gnocchi

Difatti gluten-free, Italian-made Gnocchi is great tasting, shelf stable, vegan and non-GMO. Cooked in two minutes, it’s an ideal pantry staple for easy meals in a hurry.

Made with potato, corn and rice!

Organic Ramen

Quick and easy to prepare, King Soba Brown Rice Ramen Noodle Cakes are gluten free and certified organic. The Japanese-style fine noodles are a good source of fibre and rich in antioxidants.

Gluten free and nutritious!

Low-calorie Noodles

The Whole Foodies nutritious, mineral-rich Kelp Noodles are raw and gluten free. Perfect for stir fries, salads and soups, the noodles are suitable for vegan, paleo and keto lifestyles.

Only 6 calories per serve!

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On-The-Go

Packed with 20-25g of protein, Upbeat healthy convenient meals and porridge are ready in five minutes. They are low in sugar and include vegan and gluten-free options.

Plant-based protein to satisfy!

Real Meal Kits

Quick and easy Upton’s Naturals Real Meal Kits are made with wholefood ingredients, with no preservatives or freeze-dried vegetables. Available in four delicious meal varieties.

Ready in minutes!

Vegan Mac n Cheez

Plantasy Foods Mac n Cheez is the ultimate in comfort food! Available in four delicious varieties, simply add water to create a yummy meal without gluten, dairy or nuts.

A top seller!

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Shake It

Cut meal prep time in half with Mingle Seasoning Blends. These delicious, versatile seasonings are keto friendly, vegan and low in salt – perfect for shaking up veggies, tofu, pastas + more!

Six varieties!

Grass-Fed Ghee

Handmade according to traditional Ayurvedic methods, Sol Organics Ghee is made from 100% certified organic unsalted butter from New Zealand. 

Keto friendly

Not-Soy Sauce

Handmade from fermented coconut blossom nectar and spices, top-selling Niulife Cocomino Coconut Amino Sauce is a deliciously original alternative to soy sauce that’s famous for flavour.

Certified organic and fair trade

Easy Turmeric Paste

Pure Food Essentials Turmeric Paste is a convenient, mess-free alternative to cooking with fresh turmeric root. Simply add to curries, stir-fries and slow-cooked meals to gain its health benefits.

Comes in an eco-friendly glass jar

Condiments with a Twist

Australian made and owned, Spice Girlz are a delicious vegan and gluten-free addition to your pantry aisle. All about taste and real food, the condiments are available in a range of mouthwatering varieties.

Full of flavour

Grab these convenient comfort foods and watch them dash off your shelves! If you don’t have an account with us, simply apply for a wholesale account online.

If you’re already set up, jump into our online store now and place your order here. We’re open 24/7 to ensure you get stock on your shelves as quickly as possible!

SIX ON-TREND GIFT CATEGORIES FOR EASY MERCHANDISING

Christmas is right around the corner and the hunt for the perfect gift is well underway. Delight your customers by establishing displays in themes that are right on-trend and make gift giving a breeze. These are our top six on-trend gift categories to get you started!

If gifting is not part of your end-of-year promotional strategy, the food options double as great last-minute entertaining options for those with special diets!

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THE VEGAN FOODIE

This plant-based selection offers something for every taste.  You could suggest customers’ create a gourmet hamper, use a few treats as stocking fillers, or cater to their vegan guests with delicious options ready in a flash. 

  1. East Bali Cashews – Chilli Lime Cashew Snack 
  2. Upton’s Naturals – Thai Curry Noodle Real Meal Kit
  3. Vego Chocolate Bar – Hazelnut, White Almond Bliss and Dark Nuts & Berries
  4. J. Luehders – Red Berries
  5. The Whole Foodies – Native Cashews Turmeric & Black Pepper
  6. Dandies – Vegan Marshmallows
  7. Bubba’s Fine Foods – Savoury Original Grain Free Snack Mix
  8. The Fresh Chai Co – Vegan Original Blend Long Soaked Chai

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THE ADVENTURER

For the outdoor enthusiasts, weekend warriors and adventurers at heart. These items are designed to support an active way of living, no matter where life takes you. Ideal to highlight for holiday season, you could easily switch this category to be ‘Travel Essentials’ if that resonates with your target customers more.

  1. Ever Eco – Silicone Bent Straws
  2. CLIF Bar – Crunchy Peanut Butter
  3. Protein Supplies Australia – Raspberry Lemonade Hydration Recovery Drink
  4. Cheeki – Coffee Mug Topaz
  5. Nelson Naturals – Crush & Brush Mint Charcoal Tablets
  6. Hydro Flask – 32oz Wide Mouth Black (946ml)
  7. Eco – Face Sunscreen

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THE ECO WARRIOR

Catering to the eco-conscious consumer, this collection offers planet-friendly alternatives to everyday items without skimping on style or quality. Add them to your existing eco-friendly display or showcase them in a creative display of their own. 

  1. Niulife – Coconut Shell Bowl Natural and Polished
  2. Apple Green Duck – Reusable Shopping Bag – Grocer
  3. Fruity Sacks – Reusable Fruit & Veg Shopping Bags
  4. Ever Eco – Reusable Bamboo Facial Pads
  5. Woohoo – Deodorant & Anti-Chafe Stick
  6. Honeybee Wrap – Beeswax Kitchen Collection Pack
  7. That Red House – Stainless Steel Pegs 316 Marine Grade

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THE ACURE OBSESSED

This number #1 natural seller in the US is consistently popular, offering simple, cruelty-free, skin, body and hair care products that work. The packaging is ideal to create a standout colour blocked display and the price point makes these items perfect for adding a little something extra to finish off a gift. 

  1. Radically Rejuvenating – Under Eye Hydrogel Mask
  2. Seriously Soothing – Blue Tansy Serum Stick
  3. Brightening –  Facial Scrub
  4. Foil-Time Mask – Firming Gold Foil Mask
  5. Seriously Soothing – Seriously Soothing Solid Serum 3 in 1 (Reviewed in Bondi Beauty!)

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ECO-HOME & KITCHEN

Bring the kitchen to life with these funky dishcloths, DIY essential oil cleaning kit, and all-in-one Grow Kits for out of the box gift ideas that bring a sense of accomplishment and happiness – no green thumb required! Grow a kit in store to showcase how easy it is and generate interest in these living gift ideas!

  1. RetroKitchen – 100% Biodegradable Dishcloth – Cow
  2. RetroKitchen – 100% Biodegradable Dishcloth – Bees
  3. RetroKitchen –  Stainless Steel Cutlery Set – Colour Splash
  4. RetroKitchen – Make Your Own Cleaning Kit
  5. Urban Greens – Grow Your Own Tea Kit – Peppermint
  6. Urban Greens – Grow Kit – Culinary Flowers
  7. Urban Greens – Windowsill Grow Kit – Microgreens

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PAMPER DIY

From organic sheet masks and DIY clay masks to Australian nature-inspired wheat bags, sleep kits and magnesium that helps you sleep like a baby. These gift ideas are perfect to treat someone to a little TLC. Add some of them together to create a pamper hamper. Or switch on a diffuser with relaxing scents nearby for a multi-sensory shopping experience that gets shoppers in the self-care mood!

  1. Orgaid Organic Sheet Mask – Greek Yogurt, Anti-aging, Vitamin C
  2. Amazing Oils – Magnesium Pro Sleep Lotion
  3. My Magic Mud – Calcium Bentonite Clay
  4. Wheatbags Love – Sleep Gift Pack – Waratah
  5. Wheatbags Love – Wheatbag – Seaside
  6. Wheatbags Love – Eyemask – Banskia

You can order all of these and more great gift ideas 24/7 in our online store or via our friendly sales team on 1800 787 904. Simply look for the ‘Gift Ideas‘ banner on the store homepage to go straight to all of the products listed above.

Not yet registered with us? No problem! You can get started here.

AUSTRALIANS CAN’T GET ENOUGH OF THIS MEAT-FREE BRAND!

Australia’s interest in plant-based alternatives is high with 1 in 3 Australians actively reducing their meat intake!

One brand that continues to shine in the meat-free spotlight is Upton’s Naturals.

This year the brand has been featured in a number of retail and consumer-focused publications, including Ocean Road Magazine, Nourish Magazine, Female, Girl, The Australian Retailer, Live KindlyFood and Drink Business, and Onya magazine!

Pioneers in the meat-alternative market, Upton’s Naturals caters to demand with seasoned jackfruit packets and Ready Meal Kits that tap into the consumer-driven convenience category while offering better-for-you, plant-based alternatives to regular meal kits.

Founder, Dan Staackmann says “doing what we believe in is the best part of this business, and to us, success is creating 100% vegan products that can inspire meat-free meals,” shared Staackmann.

“Unripe jackfruit is the source of an incredibly versatile and healthful meat alternative that is relatively foreign to the [Australian] market. We’ve made jackfruit easier to enjoy and more accessible to the everyday consumer, and the response from vegans and non-vegans alike has been amazing.”

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A WIN FOR PLANT-BASED FOODS

Pioneers in the vegan food products industry, Upton’s Naturals are not afraid to stand up to those who are feeling threatened by the plant-based alternative industry either.

In early July, Upton’s Naturals and the Plant Based Foods Association (PBFA) teamed up with the Institute for Justice (IJ) to sue the state of Mississippi for violating the First Amendment right of companies to label food in ways that consumers understand.”

The company stated “Our First Amendment suit in Mississippi has forced the state to propose a new regulation making it clear that companies can sell veggie “burgers” and vegan “bacon.” This is a win for clear labelling and a loss for meat producers who wanted to cripple their competition.”

The Institute for Justice stated, “our lawsuit made it clear that subjecting plant-based food companies to possible criminal prosecution for using common terms on their labels would be a violation of their free speech rights. Mississippi has made the wise decision to change those regulations so that companies will be free to continue selling vegan and vegetarian burgers and other meat alternatives in the Magnolia State.”

The new proposed regulation reverses course from the law banning plant-based foods from using meat product terms like “burger,” “bacon” and “hot dog” on their labels, as well as the Department’s July 1 proposed regulation giving force to the ban. The Department’s July 1 proposed regulation has now been withdrawn.

PLANT-BASED LABELLING IN AUSTRALIA

Many states in the US have passed or are considering implementing similar restrictions on how plant-based foods can be labelled. In Australia, both dairy and meat farmers are calling for transparency through labelling by creating a similar restriction on labelling terms, including a ban on calling nut milks ‘milk’, and limiting potentially ‘misleading’ terms on meat-free alternatives such as vegan ‘bacon’ or plant-based ‘burger patties’.

The CEO of the National Farmers’ Federation in Australia, Tony Mahar states, “the two products – meat and plant-based proteins – can coexist, but we want people to be informed about what they are buying through accurate and honest product labelling.”

It’s a debate that we anticipate will be happening for some time. Yet, regardless of how plant-based alternatives are labelled, there’s no denying that the demand for this exciting category is on the rise!

Order your plant-based, vegan-friendly alternatives including Upton’s Naturals via our online shop! Not yet registered with us? No problem, you can do that here

AUSTRALIA’S EVER-GROWING APPETITE FOR VEGAN PRODUCTS (INFOGRAPHIC)

Plant-based products have been trending all year. But the rise in popularity for meat-free alternatives and cruelty-free, vegan beauty products in Australia shows Aussies are far ahead of the curve! 

What does it mean to be Vegan?

Veganism includes dietary and lifestyle choices that avoid the use of animal-derived products. A vegan diet excludes meat, eggs, dairy, and all other animal-derived ingredients including cheese, honey, butter and gelatine. 

Many vegans also choose to avoid foods processed using animal products, and avoid the use of personal and household products that are tested on animals or use animal-derivatives such as leather, fur and wool. 

Australian’s demand more plant-based alternatives

While not everyone is turning vegan, many consumers are focused on adding more meat-free meals to their diet. 

This increase in demand has seen manufacturers across the globe jump to offer more plant-based alternatives and as a result, it’s never been easier to go meat-free. 

Australian’s are Googling ‘vegan’ more than anyone else in the world! 

So, if you’re not offering plant-based options for your customers, you’re missing out on major sales! 

As a comparison, Australian’s are big adopters of the ‘free-from’ category including gluten and dairy-free items, with the industry seeing major growth in this category and an expanding range of products on offer.

However, the search for ‘vegan’ is far greater! 

Going meat-free might not be the norm, but it’s no longer not normal. 

According to the Financial Review, a Woolworths spokesperson said demand for plant-based options in its stores has grown across cities, coastal and regional areas around Australia.

“There has been double-digit growth in demand for vegan products in the past year. This isn’t all about customers deciding to go vegan or vegetarian, but part of a broader trend where Australians are looking to add more vegetables and plant-based foods into their weekly shop,” the spokesperson said.

The increasing availability and affordability of vegan and vegetarian products then self-perpetuates the trend even further. 

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In the US, the $4.5 billion USD plant-based market has grown five times the amount of total food sales this year!

There’s a major opportunity for more Australian-made, plant-based product manufacturers too.

“We’re facing a multi-billion-dollar opportunity for Australia to become a global plant-protein powerhouse, and the great news is we already have the intellectual and infrastructure assets to seize it,” Food Frontier CEO, Thomas King said.

According to the report, Australian farmers have a potentially lucrative opportunity to grow crops for the plant-based meat supply chain and secure market share from imported products, demonstrating how the emerging sector complements Australian agriculture.

According to the CSIRO, the global consumer trend for plant-based protein alone is predicted to reach $25 billion AUD by 2030. This is led by increasing interest in sustainable, ethical and healthy food products combined with a growing demand from export markets who are buying into Australia’s reputation for clean and green products. 

WORLD VEGAN MONTH

November is World Vegan Month – a time when plant-based, vegan-friendly products are at the top of conscious consumers’ shopping lists. Make sure to have plenty of supplies in stock with our top-selling, vegan-friendly brands and get ready to embrace the plant-based boom!

  • Little Zebra Chocolates
    • Dark Supreme 90% And 100%, Keto White Chocolate and Carob Buds.
  • Naked Paleo
    • Paleo Bars in a variety of tempting flavours.
  • Bennetto
    • Organic Dark Chocolate in gorgeous ‘gift-inspiring’ packaging.
  • Vego
    • The Cult-Status White Chocolate Almond Bliss Bar.
  • Botanika Blends
    • Plant Protein in a mix of sizes and innovative flavours
  • Protein Supplies Australia
    • PeaPro Raw Pea Protein in classic flavours perfect for smoothie season!
  • Upton’s Naturals
    • Convenient marinated Jackfruit flavours, Ch’eesy Mac and Thai Spaghetti Real Meal Kits.
  • J. Luehders
    • Soft Vegan Candy in a mix of mouth-watering flavours!
  • CLIF Bar
    • CLIF Bars, Bloks and Shots to fuel every adventure, naturally.
  • Banana Joe
    • Banana Chips that taste like a savoury potato chip but are packed with pre and probiotics for gut health!
  • ACURE
    • Award-winning natural skin, hair and body care!
  • East Bali Cashews
    • Wild harvested nuts in delicious snack and breakfast mixes.

To celebrate World Vegan Month, we have some great deals on the brands above and more. Make sure to take advantage of these deals while they last (ends Oct 31st!).

Add them to your order online here or give our friendly sales team a call on 1800 787 904! Not yet registered with us? You can do that here!