When your marketing strategy heavily falls upon conquering the realm of Instagram, it’s a no-brainer that a critical step to business growth is fostering mutually beneficial relationships with very influential ambassadors. Enter Exhibit A, Happy Way.
The creative, innovative team behind this natural lifestyle supplement company knows a thing or two about social media. Harnessing the power of social media and building strong, long-term relationships with likeminded influencers, Happy Way have seen their Instagram following grow to 163,000+. They also have a 50k strong following on their Facebook page.
Their diverse range consists of grass-fed whey protein powders, vegan protein powders, fat burners, BCAAs and greens powders, and kids snack bars. Using only the finest quality, natural ingredients, and crafted with superfoods known to support busy women, the range makes healthy living that little bit easier and a whole lot more fun.
Happy Way’s influencers also create amazing recipes with their products making for great social content and inspiration to encourage their customers to get creative in the kitchen and enjoy the products in a variety of ways. So who have they got on their ambassador team? Take a look at a handful of them below. You’re bound to be inspired!
ASHY BINES – 895k followers
A source of inspiration for Happy Way co-founders Ben and Hien, Ashy embodies the very principles that the brand was built on. An ethos based on being real, being vulnerable, working hard and showing that we all have a superwoman waiting to be unlocked within us.
SOPHIE GUIDOLIN – 396k followers
Sophie is a nutritionist, IFBB Bikini Pro, personal trainer, published author, influencer and mother of four. Her mission is to support and encourage mums to never feel alone in their health & fitness goals by providing them with the right tools, without the jargon to ensure they get the results they want.
DANIELLE BONNOR – 166k followers
A mother, wife, model, yogi and influencer, Dani has become a source of daily inspiration to her 160 thousand strong social media followers. Having grown into one of the most sought after content creators in the yoga and fitness world, Dani has collaborated with some of the nation’s most respected brands.
CASS OLHOLM – 125k followers
As one of their long-standing ambassadors, she was recently the inspiration behind the launch of their all-natural BCAA range. In true spirit of her sheer determination and work ethic, when Cass couldn’t find a natural product she loved on the market, she collaborated with Happy Way to make one happen. As a nutritionist, recipe developer and fitness influencer, she has long inspired her dedicated followers to lead a balanced and active lifestyle.
KRYSTAL HIPWELL – 128k followers
Krystal Hipwell is a mum, a wife, a fitness trainer, an influencer, a self-confessed exercise addict and a wearer of many hats. Having gone through her own love/hate relationship with her body and exercise, nowadays Krystal has learnt to nourish and fuel her body, rather than punish it. A journey she shares with her dedicated followers on her namesake blog and Instagram account.
There has never been a better time to order Happy Way! The weather is heating up, the influencers are actively doing what they do best – inspiring sales, and we’re on the cusp of active living season! Ready to boost your sales? Do so the Happy Way!
Images: Sourced from each influencer’s Instagram account.