For almost 30 years, CLIF has been a leader in providing natural and organic, plant-based, wholesome sports nutrition.  With a loyal following around the world, the original CLIF Bar has since been joined by Energy Shots and Bloks for quick-releasing energy, as well as Nut Butter Filled Bars and CLIF Builders Bars for targeted nutrition on the go. 

Co-founder, Gary Erickson originally established CLIF out of his own frustrations. Due to a lack of palatable and functional energy bar options at the time, Erickson decided to create his own. The result – the original CLIF Bar – was quickly embraced by athletes and cyclists across the world Even now, all these decades later, every item in the range is crafted by athletes for athletes and made with real ingredients to fuel and nourish. 

Each item in the range is made with a purpose. CLIF Bars provide a sustained release of energy for all types of adventures and training, Builders Bars are packed with 20g of complete protein for muscle recovery, while the Energy Shots and Bloks offer a quick no-fuss energy hit when it’s needed most.

CLIF is in high demand in Australia with strong brand awareness from extensive marketing and public relations campaigns including event sponsorships and professional athlete ambassadors leading to increasing demand. 

However, there is more to the CLIF brand than their products. They are deeply committed to sustainability and doing business in a better way. From organic farming and ingredients to working towards their goal of 100% reusable, recyclable or compostable packaging by 2025, CLIF is a brand that lives and breathes its values. 

As the exclusive CLIF Bar wholesale distributor in Australia, Unique Health Products offers national delivery with no minimum purchasing requirements and various ordering and payment options.