CLIF has a loyal following and is recognised as the top-selling energy bar, shot and gel brand in the U.S. and Canada!

The brand awareness of CLIF is strong, with extensive marketing and public relations campaigns in Australia leading to increasing demand.

The range is plant-based, on-trend, made with organic ingredients and includes a variety of wholesome grab n’ go bars and quick-release energy sources. This includes the original Clif Bar in a variety of flavours; innovative, low GI Nut Butter Filled Bars; Energy Shots and Bloks; and high protein Builders Bars.

CLIF Bars provide a sustained release of energy for all types of adventures and training, Builders Bars are packed with protein for muscle recovery, while the Energy Shots and Bloks offer a quick no-fuss energy hit when it’s needed most.