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WHAT DOES CLEAN REALLY MEAN?

Ecostore

SMELLS CLEAN, LOOKS CLEAN… MUST BE CLEAN, RIGHT? NO, NO, NO. IN OCTOBER ECOSTORE LAUNCHED A CONSUMER CAMPAIGN TO FLIP THIS FRAME OF MIND RIGHT AROUND.

Thinking ‘clean’ is clean, was not where Ecostore wanted consumers thoughts to stay. Their nationwide campaign is their biggest, aimed at getting as many people as possible to question the contents of their cleaning products.

Is it really clean if it contains toxic chemicals? Most would agree – no, it’s not.

The top toxic chemicals found in non-natural cleaning products that include phthalates, perchloroethylene, triclosan, quats, 2-butoxyethanol, ammonia, chlorine and sodium hydroxide are commonly found in homes.

62 toxic chemicals can be found in the average home.

Without education on what’s inside everyday products, consumers often mistake the two – ‘clean’ and clean (the kind that doesn’t contain nasty chemicals).

Ecostore are providing the education as well as affordable, stylishly packaged, clean products. They are creating a strong argument to easily persuade consumers to switch their dirty cleaning products for more natural solutions.

Find more startling facts on non-natural cleaning here.

With transparency of products in high demand and consumers becoming more conscious of what they purchase, Ecostore’s ‘no nasty chemicals policy’ is highly attractive for consumers.

Ecostore’s extensive list of ingredients includes details on the ingredients they do use and those they avoid due to their toxicity.

The New Zealand based company, manufactures in Auckland, creating products that are healthier for people and the environment.

The range includes household cleaning products, baby products and body care products.

 

Ecostore range

 

While disclosure of ingredients is not legally required on cleaning product labels in Australia or New Zealand yet, Ecostore have nothing to hide. They think it should be mandatory to display all ingredients so that consumers can easily identify and research them if they choose.

Allowing consumers to see all contents of each and every bottle and box in their range, Ecostore is particularly ideal for your customers who are trying to reduce toxic chemicals in their lives and for anyone that suffers from allergies.

To further demonstrate how clean the products are, they’ve also listed on the back of each label the nasty ingredients that they’ve left out.

All products are:

  • Healthier for consumers.
  • Safer for the environment.
  • Packaged in the best materials available.
  • Labelled with a full list of ingredients.
  • Guaranteed to give excellent results.
  • Concentrated to save consumers money.
  • Not tested on animals.
  • GE Free.

Read more on why Ecostore is safer here.

Launching a successful consumer campaign and starting from a tiny $3.95 RRP, the Ecostore range is one to watch for growth in consumer demand.

To stock a healthier baby, personal care and cleaning product range, contact us about Ecostore, or if you already have online access to our shop, jump onto your desktop, laptop, tablet or smart phone and place your order easily, anytime.

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